Tag Archives: leadership

affiliate marketing podcast, affiliate manager

Shaping the Future: Culture, Leadership, and Career Development

[ad_1] Welcome to a brand new season of the Affiliate Marketing Podcast. We are delighted to announce that this season is sponsored by impact.com.  Kicking us off in this season, we begin with an inspiring conversation between Lee-Ann and Robert Glazer, founder and Board Chair of Acceleration Partners.  In this episode, Robert discusses his experience…

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Outsourcing Marketing Leadership: How a Virtual CMO Can Drive Business Growth?

Outsourcing Marketing Leadership: How a Virtual CMO Can Drive Business Growth?

[ad_1] Share Tweet Share Share Email In today’s fast-paced business landscape, a solid marketing strategy isn’t just an advantage; it’s necessary. However, building and maintaining an effective in-house marketing team can strain resources and budgets, especially for growing businesses.  A solution gaining traction is the virtual Chief Marketing…

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Bearaby's Founder Surpassed $20M in Sales, Gets Better Sleep

Bearaby’s Founder Surpassed $20M in Sales, Gets Better Sleep

[ad_1] Dr. Kathrin Hamm, founder and CEO of sleep-wellness company Bearaby, never wanted to be an entrepreneur. After graduating with her Ph.D. in economics, she started as an economist at the World Bank. Her work took her all over the world and provided invaluable insight into the small, medium and women-founded enterprises she tried to…

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Unexpected Founder's Advice for Making Things Happen for Yourself

Unexpected Founder’s Advice for Making Things Happen for Yourself

[ad_1] In this ongoing series, we are sharing advice, tips and insights from real entrepreneurs who are out there doing business battle on a daily basis. (Answers have been edited and condensed for clarity.) Tell us about yourself and your business.My name is Livia Anne Guarnieri, founder of TROIKA360. I am an SME (subject matter…

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Free Webinar | March 12: Master These 4 Things, and You’ll Be a Natural Leader

[ad_1] It can be a long and lonely road to becoming a successful leader—tough choices, self-doubt, and dealing with others’ problems. But at the end of the day, if you can trust your gut reaction and get others to listen, you have what it takes to become a great leader. In this webinar, creative visionary…

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3 Pieces of Advice From One Black Woman Founder to Another

3 Pieces of Advice From One Black Woman Founder to Another

[ad_1] Opinions expressed by Entrepreneur contributors are their own. “When you look at the statistics when it comes to Black women founders, yes, I am an anomaly,” says Denise Woodard, CEO and founder of Partake Foods. “If Marcy Venture Partners hadn’t invested in us, we wouldn’t be where we are today.” Companies led by Black…

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This Work Policy is Driving More Millennials to Buy a Home in Suburbia

This Work Policy is Driving More Millennials to Buy a Home in Suburbia

[ad_1] Opinions expressed by Entrepreneur contributors are their own. In the grand game of real estate, there’s a new king on the board. The suburbs are not just surviving, they’re thriving, and it’s all thanks to the game-changer that is flexible work. Who needs a skyscraper view when your office is your living room, and…

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How Data-Driven Marketing Strategies Help You Achieve Growth

How Data-Driven Marketing Strategies Help You Achieve Growth

[ad_1] Opinions expressed by Entrepreneur contributors are their own. In the midst of economic turmoil, CEOs and entrepreneurs are focusing on a bright future. Nearly 75% of leaders surveyed during a joint Hello Alice-Mastercard initiative said they planned to grow in 2023. This means business owners nationwide aren’t allowing the heat of inflation to squelch…

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Free Webinar | May 11: The Modern Leader’s Guide to Timeless Wisdom

[ad_1] Looking to transform your leadership? Then join our upcoming live webinar to learn the key principles to help you become a more effective leader. Hosted by Susan S. Freeman, author of the new book, Inner Switch: 7 Timeless Principles to Transform Modern Leadership, you will walk away with the skills needed to create positive…

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4 Ways Marketing Can Improve the Customer Onboarding Process

4 Ways Marketing Can Improve the Customer Onboarding Process

[ad_1] Opinions expressed by Entrepreneur contributors are their own. Digital identity verification is a critical step in customer onboarding, especially for businesses operating in highly regulated industries such as financial services or payments. However, the traditional methods of identity verification, such as a person reviewing government-issued IDs or conducting manual background checks, can be time-consuming…

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3 Marketing Moves to Make Your Business Recession-Proof

3 Marketing Moves to Make Your Business Recession-Proof

[ad_1] Opinions expressed by Entrepreneur contributors are their own. If you’re a business owner, a lot has happened already this year to make you stop and consider the state of your (and your business’s) money. Inflation has every dollar shrinking in value, federal rate hikes have made it more costly to borrow, and while recent…

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4 Strategies for B2B Marketers to Increase ROI During the Economic Downturn

4 Strategies for B2B Marketers to Increase ROI During the Economic Downturn

[ad_1] Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. As the economy slows, B2B marketers are being challenged with longer sales cycles, lower deal amounts and…

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3 Ways for Marketers to Navigate Economic Uncertainty

3 Ways for Marketers to Navigate Economic Uncertainty

[ad_1] Opinions expressed by Entrepreneur contributors are their own. Navigating uncertain and dynamic economic conditions can challenge even the most seasoned marketing teams. When turbulent economic times hit, all parts of a business shift. Top marketing leaders recognize those moments and adjust their plans to meet the business’s strategic needs. Throughout my career, I’ve learned…

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Unpacking the Black Demographic Shift and Why Marketers Must Re-Examine Their Strategies

Unpacking the Black Demographic Shift and Why Marketers Must Re-Examine Their Strategies

[ad_1] Opinions expressed by Entrepreneur contributors are their own. Successfully navigating the ever-evolving world of marketing necessitates a strong understanding of consumer demographics. The ability to tailor your strategies to your audience is essential in driving engagement and fostering brand loyalty. Lately, emerging data on the Black population demographics have signaled significant shifts, bringing forth…

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5 Easy Tips for Entrepreneurs to Avoid Social Media Burnout

5 Easy Tips for Entrepreneurs to Avoid Social Media Burnout

[ad_1] Opinions expressed by Entrepreneur contributors are their own. Nowadays, it seems like you can’t start a business without having a social media presence. Indeed, 77% of marketers feel that social media marketing is an effective practice for their business. While that’s all well and good for the company as a whole, there is no…

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Want to Earn Trust? Don't Break Any of These 4 Links in the Chain of Credibility.

Want to Earn Trust? Don’t Break Any of These 4 Links in the Chain of Credibility.

[ad_1] Opinions expressed by Entrepreneur contributors are their own. Whether you are an entrepreneur, manager, salesperson or any businessperson, having the trust of the people you serve is paramount. But you cannot earn their trust without first being viewed as a credible source of information and advice. Credibility is the chain that firmly connects you…

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Why Medical Practices Must Embrace Digital Marketing

Why Medical Practices Must Embrace Digital Marketing

[ad_1] Opinions expressed by Entrepreneur contributors are their own. There was a time when medical practitioners didn’t need to market themselves. New patients would choose doctors or other medical professionals based on location, availability, and most commonly, referrals. But unless you live in a small town, there’s a good chance this is no longer the…

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5 Tactical Tips to Grow Your Brand

5 Tactical Tips to Grow Your Brand

[ad_1] Opinions expressed by Entrepreneur contributors are their own. I was obsessed with bullwhips as a kid. Who wouldn’t want to be Indiana Jones? Unfortunately, the first time I managed to get my hands on one, I accidentally whipped myself in the face. While a bullwhip might not be the best toy for kids, it…

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