Tag Archives: fraud

Phonexa, Affiliate, Fraud

How To Protect Your Affiliate Program & Fight Affiliate Fraud

[ad_1] Words: Talar Malakian, CMO of Phonexa It’s no secret that affiliate marketing is an impressively growing avenue for businesses to expand their reach and drive higher sales, all the while increasing brand awareness for companies.  But promises come with pains. (I alliterate and I’m proud of it). In this case, I’m talking about affiliate…

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4 Strategies To Protect Your Payments Process Against Fraud

4 Strategies To Protect Your Payments Process Against Fraud

[ad_1] Pat Phelan is Chief Customer Officer at GoCardless. getty In difficult economic periods, marginal gains matter more than ever to businesses. A few cents sliced off the cost of production here, or a slight uptick in sales there, can make the difference between positive and negative cash flow. But where should businesses be looking…

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BBB CONSUMER TIPS: Tips to avoid costly 'free trial offers' | Local News

BBB CONSUMER TIPS: Tips to avoid costly ‘free trial offers’ | Local News

[ad_1] Free trial offers are an extremely popular marketing approach, especially for subscription services. With so many purchases being made online, we have less opportunities to touch, see, or experience a product before buying it. That means free trials can be a win-win situation for sellers and buyers. Consumers get to “try before they buy,”…

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