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AI brings performance marketing to experiential strategies

AI brings performance marketing to experiential strategies

[ad_1] Creative tech and experience design shop Deeplocal, which has created experiences for clients ranging from Google to psychedelic rock band The Flaming Lips (frontman Wayne Coyne is actually an experience designer at the agency), uses its SaaS platform, Gumband, to collect data on event visitors and evaluate which experiences people are engaging with most.…

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