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 * Check if the requirements of the sitemap plugin are met and loads the actual loader
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function sm_setup() {

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	// Check minimum PHP requirements, which is 5.2 at the moment.
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	// Check minimum WP requirements, which is 3.3 at the moment.
	if ( version_compare( $GLOBALS['wp_version'], '3.3', '<' ) ) {
		add_action( 'admin_notices', 'sm_add_wp_version_error' );
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	if ( ! $fail ) {
		require_once trailingslashit( dirname( __FILE__ ) ) . 'class-googlesitemapgeneratorloader.php';
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}

/**
 * Adds a notice to the admin interface that the WordPress version is too old for the plugin
 *
 * @package sitemap
 * @since 4.0
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function sm_add_wp_version_error() {
	/* translators: %s: search term */

	echo '<div id=\'sm-version-error\' class=\'error fade\'><p><strong>' . esc_html( __( 'Your WordPress version is too old for XML Sitemaps.', 'google-sitemap-generator' ) ) . '</strong><br /> ' . esc_html( sprintf( __( 'Unfortunately this release of Google XML Sitemaps requires at least WordPress %4$s. You are using WordPress %2$s, which is out-dated and insecure. Please upgrade or go to <a href=\'%1$s\'>active plugins</a> and deactivate the Google XML Sitemaps plugin to hide this message. You can download an older version of this plugin from the <a href=\'%3$s\'>plugin website</a>.', 'google-sitemap-generator' ), 'plugins.php?plugin_status=active', esc_html( $GLOBALS['wp_version'] ), 'http://www.arnebrachhold.de/redir/sitemap-home/', '3.3' ) ) . '</p></div>';
}

/**
 * Adds a notice to the admin interface that the WordPress version is too old for the plugin
 *
 * @package sitemap
 * @since 4.0
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function sm_add_php_version_error() {
	/* translators: %s: search term */

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 * @package sitemap
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function sm_get_init_file() {
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	<title>Trends &#8211; Affiliate Marketing Programs | CBOMO.COM</title>
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		<title>Eugene Ravdin, MightyTips on Affiliate Trends: Spam is simply outdated</title>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Fri, 14 Jun 2024 12:15:06 +0000</pubDate>
				<category><![CDATA[Affiliate Marketing Tips]]></category>
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		<category><![CDATA[Eugene]]></category>
		<category><![CDATA[MightyTips]]></category>
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		<category><![CDATA[Ravdin]]></category>
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					<description><![CDATA[[ad_1] In the rapidly evolving landscape of affiliate marketing, staying ahead of trends and leveraging emerging technologies is crucial for success. Eugene Ravdin, the Communications and Marketing Manager at MightyTips, brings a wealth of experience from his previous role as a sports journalist and editor with UEFA.com. Since joining MightyTips, Eugene has navigated the shift from traditional media to digital brand promotion, focusing on SEO, content creation, and innovative marketing strategies. In this insightful interview for the&#8230;]]></description>
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<p><span style="font-weight: 400;">In the rapidly evolving landscape of affiliate marketing, staying ahead of trends and leveraging emerging technologies is crucial for success. </span><b>Eugene Ravdin</b><span style="font-weight: 400;">, the Communications and Marketing Manager at </span><b>MightyTips</b><span style="font-weight: 400;">, brings a wealth of experience from his previous role as a sports journalist and editor with UEFA.com. </span></p>
<p><span style="font-weight: 400;">Since joining MightyTips, Eugene has navigated the shift from traditional media to digital brand promotion, focusing on SEO, content creation, and innovative marketing strategies.</span></p>
<p><span style="font-weight: 400;">In this insightful interview for the Affiliate Leaders series, Eugene shares his journey in affiliate marketing, discusses the impact of AI and content diversification, and offers his perspective on the future of the industry. </span></p>
<p><span style="font-weight: 400;">He also highlights the importance of building personal relationships through brand-to-brand partnerships and provides a glimpse into MightyTips’ growth in Eastern Europe. As a panellist at the upcoming </span><span style="color: #3366ff;"><a target="_blank" style="color: #3366ff;" href="https://sbcevents.com/sbc-summit-tbilisi/" rel="noopener"><b>SBC Summit Tbilisi</b></a></span><span style="font-weight: 400;"><span style="color: #3366ff;">,</span> Eugene aims to contribute his unique insights on content creation and marketing strategies, drawing from his rich background in sports media.</span></p>
<p><b>SBC: Can you give us a brief overview of your role at MightyTips and your experience in the affiliate marketing industry?</b></p>
<p><b><i>Eugene Ravdin:</i></b><span style="font-weight: 400;"> I’ve been working as the Communications and Marketing Manager at MightyTips since March 2023. It’s my first role in affiliate marketing, having spent most of my professional career as a sports journalist and editor with UEFA.com, the official site of the Union of European Football Associations (UEFA). Initially, my role involved leveraging my connections in the football world and using an individual approach to boost our brand awareness and generate backlinks by securing partnerships with football clubs, individuals and sports media. </span></p>
<p><span style="font-weight: 400;">Since then, my responsibilities have changed. I am now focused on digital brand promotion. This includes creating engaging written content, individual social and forum posting, drafting and publishing press releases, applying for industry awards, speaking at conferences, and seeking fresh, creative ways to market our brand.</span></p>
<p><b>SBC: What are some of the latest trends in affiliate marketing that you’ve observed over the past year and have these trends impacted your strategies at MightyTips?</b></p>
<p><b><i>ER: </i></b><span style="font-weight: 400;">The first thing that comes to mind is </span><b>AI</b><span style="font-weight: 400;">, of course. It’s everywhere, and it’s here to stay. Let’s just hope it won’t be a Skynet scenario. While it hasn’t impacted our operations on a strategic level, we do use it daily to help with research, generate content ideas, create visuals, etc. However, we resist the strong urge to use AI for content writing. For us, AI serves as somewhat of an understudy who can get the “dirty work” done, allowing us to focus on bigger and more important tasks.</span></p>
<p><span style="font-weight: 400;">What has impacted MightyTips the most, at least in my department, is </span><b>content diversification</b><span style="font-weight: 400;">. We’re experimenting with new formats like weekly </span><span style="color: #3366ff;"><a target="_blank" style="color: #3366ff;" href="https://www.mightytips.com/news/" rel="noopener"><span style="font-weight: 400;">sports columns </span></a></span><span style="font-weight: 400;">and other “natural” sports and betting-related articles, employing a measured approach to SEO and keywords. We’re about to launch a MightyTips newsletter and a podcast. Although we cannot compete with proper sports or iGaming media, this is something we want to develop to engage new audiences and increase our visibility. </span></p>
<p><span style="font-weight: 400;">Another area we’re investing in is </span><b>brand-to-brand partnerships</b><span style="font-weight: 400;">. Brands are our natural partners, and while maintaining standard business relations in providing affiliate services, we also build personal relationships with their representatives. This helps us promote each other through press releases and social media.</span></p>
<p><b>SBC: Which affiliate marketing methods and strategies are currently proving to be the most effective across different regions, including Eastern Europe and Central Asia, and which are becoming outdated?</b></p>
<p><b><i>ER</i></b><i><span style="font-weight: 400;">:</span></i><span style="font-weight: 400;"> Regardless of the region, having proper SEO, a strong website with a clear and convenient UI/UX, and quality content is always a good idea. SEO is our core tool at MightyTips, and the rest is not just marketing strategy but pure respect for your potential customers. Treat people with respect and give them what is useful, and they will eventually appreciate it.</span></p>
<p><span style="font-weight: 400;">If we’re talking outdated affiliate marketing techniques, then it’s spamming. Spamming anyone with anything on any channel. Besides the development of antispam filters and spam detection algorithms, bombing people with generic emails or messages does only one thing – it repels and scares away potential customers.</span></p>
<p><span style="font-weight: 400;">Posting obvious links to your website (unless it’s a backlink published for link-building needs) is obsolete too. It doesn’t matter if you publish them on social media, messengers, or the web; people just don’t like clicking on links. Think about engaging them first.</span></p>
<p><b>SBC: What do you see as the future of affiliate marketing? Do you believe it will be heavily influenced by streamers and influencers?</b><span style="font-weight: 400;"><br /></span></p>
<p><b><i>ER</i></b><i><span style="font-weight: 400;">: </span></i><span style="font-weight: 400;">One doesn’t need to be a prophet to predict that AI will play an increasingly substantial role in all our lives, including affiliate marketing. Not only shaping strategies but implementing them, perhaps? Buying advertisement space and social posts, scheduling publications and distributing press releases? I’m sure it will be in ways we cannot imagine today.</span></p>
<p><span style="font-weight: 400;">I’m not sure about the streamers, although streams are, of course, a format with great potential. What we see now is that micro-influencers are becoming more relevant. While they have fewer followers, their audience is highly engaged. I believe this trend will continue.</span></p>
<p><b>SBC: What role does content play in your affiliate marketing strategy at MightyTips?<br /></b><b><br /></b><b><i>ER:</i></b><span style="font-weight: 400;"> Content is key for us. With SEO being our core strategy to generate traffic, we have to ensure that our content is human-written, top-quality, helpful, and long-lasting, especially after the latest Google update.</span></p>
<p><b>SBC: Which markets within Eastern Europe and Central Asia are currently experiencing the most growth, and why?</b></p>
<p><b><i>ER:</i></b><span style="font-weight: 400;"> We practically do not operate in Central Asia, so I’m not in the position to comment on that. As for Eastern Europe, we are witnessing steady growth in Poland, Romania, Hungary and Serbia. The affiliate market growth here reflects the sports betting market growth, which in turn reflects the general market growth caused by continuous economic development and increased prosperity. We expect this trend to continue, and we have dedicated websites in Polish, Romanian, Hungarian and Serbian to cater to these regions.</span></p>
<p><b>SBC: What inspired you to participate in the SBC Summit Tbilisi, and what do you hope to bring to the discussion on the “NextGen Affiliate” panel?</b></p>
<p><b><i>ER:</i></b><span style="font-weight: 400;"> We want to make a name for ourselves; we want to be heard and seen. And what better way to achieve this than by taking part in conferences such as the SBC Summit Tbilisi, where you accomplish over two days what would normally take a month of writing emails and making calls? I’m flattered to be on the panel with C-level industry titans, but I hope my media background allows me to share a thing or two about content creation and related marketing strategies.</span></p>
<p><i><span style="font-weight: 400;">—————————————————————–<br /></span></i><i></i><i><span style="font-weight: 400;">Ravdin will appear on the </span></i><b><i>“NextGen Affiliate: New Trends &amp; Marketing Evolution”</i></b><i><span style="font-weight: 400;"> panel, taking place from 11:00 to 11:40 on Wednesday, 26 June, as part of the “</span></i><a target="_blank" href="https://sbcevents.com/sbc-summit-tbilisi/agenda?selectedDay=2" rel="noopener"><i><span style="font-weight: 400;">Strategy &amp; Growth</span></i></a><i><span style="font-weight: 400;">” track. He will be joined by </span></i><b><i>Sean Bianco</i></b><i><span style="font-weight: 400;"> (Co-Founder, GainChanger), </span></i><b><i>Teimuraz Pataridze</i></b><i><span style="font-weight: 400;"> (Founder, Slotstate), </span></i><b><i>Viktorija Ratomskė</i></b><i><span style="font-weight: 400;"> (Co-Founder &amp; CEO, PartnerGap), and moderator </span></i><b><i>Lasha Gogiberidze</i></b><i><span style="font-weight: 400;"> (Founder and Managing Partner, BraveRave).</span></i></p>
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		<title>Thunder vs. Celtics odds, tips and betting trends</title>
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		<pubDate>Wed, 03 Apr 2024 15:23:12 +0000</pubDate>
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					<description><![CDATA[[ad_1] The Boston Celtics (59-16) are favored (by 8.5 points) to build on a 10-game home win streak when they host the Oklahoma City Thunder (52-23) on Wednesday, April 3, 2024 at 7:30 PM ET. The matchup has a point total of 230.5. On Tuesday, in its last game, Oklahoma City lost to the 76ers 109-105. With 22 points, Chet Holmgren was its top scorer. In the article below, we provide all the info you need to&#8230;]]></description>
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<p>The Boston Celtics (59-16) are favored (by 8.5 points) to build on a 10-game home win streak when they host the Oklahoma City Thunder (52-23) on Wednesday, April 3, 2024 at 7:30 PM ET. The matchup has a point total of 230.5.</p>
<p>On Tuesday, in its last game, Oklahoma City lost to the 76ers 109-105. With 22 points, Chet Holmgren was its top scorer.</p>
<p>In the article below, we provide all the info you need to know about how to watch this matchup on <a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Oklahoma_City_Thunder_at_Boston_Celtics-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">FuboTV</a>.</p>
<h2>Thunder vs. Celtics Betting Information</h2>
<p><i>NBA odds courtesy of <b><a target="_blank" href="https://mediaserver.betmgmpartners.com/renderBanner.do?zoneId=1689650" rel="noopener">BetMGM Sportsbook</a></b>. Odds updated Wednesday at 7:23 AM ET. For a full list of sports betting odds, access <a target="_blank" href="https://sportsdata.usatoday.com/" rel="noopener">USA TODAY Sports Betting Scores Odds Hub</a>.</i></p>
<ul>
<li><strong>Spread:</strong> Boston -8.5</li>
<li><strong>Moneyline:</strong> Boston -373, Oklahoma City +295</li>
<li><strong>Total:</strong> 230.5 points</li>
</ul>
<h2>Thunder Betting Info</h2>
<ul>
<li>The Thunder are 42-32-1 against the spread this season.</li>
<li>The Thunder have gone over in 41 of their 75 games with a set total (54.7%).</li>
</ul>
<h2>Thunder Leaders</h2>
<ul>
<li><strong>Chet Holmgren:</strong> 16.7 PTS, 7.9 REB, 2.4 BLK, 53.2 FG%, 37.6 3PT% (121-for-322)</li>
<li><strong>Josh Giddey:</strong> 12.2 PTS, 47.6 FG%, 34.4 3PT% (78-for-227)</li>
<li><strong>Luguentz Dort:</strong> 10.6 PTS, 43.8 FG%, 39.8 3PT% (144-for-362)</li>
<li><strong>Cason Wallace:</strong> 6.9 PTS, 49.9 FG%, 42.5 3PT% (91-for-214)</li>
<li><strong>Isaiah Joe:</strong> 8.2 PTS, 45.3 FG%, 41.8 3PT% (137-for-328)</li>
</ul>
<h2>Thunder vs. Celtics Game Info</h2>
<ul>
<li><strong>Game Day:</strong> Wednesday, April 3, 2024</li>
<li><strong>Game Time:</strong> 7:30 PM ET</li>
<li><strong>Location:</strong> Boston, Massachusetts</li>
<li><strong>Arena:</strong> TD Garden</li>
<li><strong>TV Channel:</strong> Bally Sports</li>
<li><strong>Live Stream:</strong> Fubo (<a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Oklahoma_City_Thunder_at_Boston_Celtics-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">Watch for free</a>)</li>
<li><strong>NBA League Pass:</strong> The most live games plus NBA TV. <a target="_blank" href="https://nba.sjv.io/c/1205322/1490605/16284?subId1=dataskrive" rel="noopener">Free trial</a></li>
</ul>
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<p>Gannett may earn revenue from sports betting operators for audience referrals to betting services. Sports betting operators have no influence over nor are any such revenues in any way dependent on or linked to the newsrooms or news coverage. Terms apply, see operator site for Terms and Conditions. If you or someone you know has a gambling problem, help is available. Call the National Council on Problem Gambling 24/7 at 1-800-GAMBLER (NJ, OH), 1-800-522-4700 (CO), 1-800-BETS-OFF (IA), 1-800-9-WITH-IT (IN). Must be 21 or older to gamble. Sports betting and gambling are not legal in all locations. Be sure to comply with laws applicable where you reside.</p>
<p><span class="s1"><i>We occasionally recommend interesting products and services. If you make a purchase by clicking one of the links, we may earn an affiliate fee. Thunder Wire operates independently, though, and this doesn’t influence our coverage.</i></span></p>
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		<title>Nets vs. Pacers odds, tips and betting trends</title>
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		<pubDate>Wed, 03 Apr 2024 09:18:50 +0000</pubDate>
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					<description><![CDATA[[ad_1] The Indiana Pacers (43-33) take the court against the Brooklyn Nets (29-47) as 7-point favorites on Wednesday, April 3, 2024 at 7:30 PM ET on YES and BSIN. The point total for the matchup is set at 230. Indiana defeated Brooklyn, 133-111, on Monday. Tyrese Haliburton scored a team-high 27 points for Indiana, and added four rebounds and 13 assists. Cameron Thomas had 22 points, plus one rebound and two assists, for Brooklyn. See more coverage&#8230;]]></description>
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</p>
<div>
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<p>The Indiana Pacers (43-33) take the court against the Brooklyn Nets (29-47) as 7-point favorites on Wednesday, April 3, 2024 at 7:30 PM ET on YES and BSIN. The point total for the matchup is set at 230.</p>
<p>Indiana defeated Brooklyn, 133-111, on Monday. Tyrese Haliburton scored a team-high 27 points for Indiana, and added four rebounds and 13 assists. Cameron Thomas had 22 points, plus one rebound and two assists, for Brooklyn.</p>
<p>See more coverage below, including how to watch this game on <a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Indiana_Pacers_at_Brooklyn_Nets-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">FuboTV</a>.</p>
<h2>Nets vs. Pacers Betting Information</h2>
<p><i>NBA odds courtesy of <b><a target="_blank" href="https://mediaserver.betmgmpartners.com/renderBanner.do?zoneId=1689650" rel="noopener">BetMGM Sportsbook</a></b>. Odds updated Tuesday at 10:22 PM ET. For a full list of sports betting odds, access <a target="_blank" href="https://sportsdata.usatoday.com/" rel="noopener">USA TODAY Sports Betting Scores Odds Hub</a>.</i></p>
<ul>
<li><strong>Spread:</strong> Indiana -7</li>
<li><strong>Moneyline:</strong> Indiana -311, Brooklyn +248</li>
<li><strong>Total:</strong> 230 points</li>
</ul>
<h2>Nets Betting Info</h2>
<ul>
<li>The Nets are 32-41-3 against the spread this season.</li>
<li>In games they have played as at least 7-point underdogs this year, the Nets are 4-13-2 against the spread.</li>
<li>Nets games have hit the over in 37 out of 76 opportunities (48.7%).</li>
</ul>
<h2>Nets Leaders</h2>
<ul>
<li><strong>Mikal Bridges:</strong> 20.3 PTS, 43.7 FG%, 36.9 3PT% (206-for-559)</li>
<li><strong>Nicolas Claxton:</strong> 12.0 PTS, 9.9 REB, 2.0 BLK, 62.9 FG%</li>
<li><strong>Cameron Thomas:</strong> 21.9 PTS, 44.3 FG%, 36.5 3PT% (122-for-334)</li>
<li><strong>Dennis Schroder:</strong> 13.7 PTS, 6.1 AST, 44.2 FG%, 35.0 3PT% (77-for-220)</li>
<li><strong>Cameron Johnson:</strong> 13.6 PTS, 44.8 FG%, 39.7 3PT% (135-for-340)</li>
</ul>
<h2>Nets vs. Pacers Game Info</h2>
<ul>
<li><strong>Game Day:</strong> Wednesday, April 3, 2024</li>
<li><strong>Game Time:</strong> 7:30 PM ET</li>
<li><strong>Location:</strong> Brooklyn, New York</li>
<li><strong>Arena:</strong> Barclays Center</li>
<li><strong>TV Channel:</strong> Bally Sports</li>
<li><strong>Live Stream:</strong> Fubo (<a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Indiana_Pacers_at_Brooklyn_Nets-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">Watch for free</a>)</li>
<li><strong>NBA League Pass:</strong> The most live games plus NBA TV. <a target="_blank" href="https://nba.sjv.io/c/1205322/1490605/16284?subId1=dataskrive" rel="noopener">Free trial</a></li>
</ul>
</div>
<p>Gannett may earn revenue from sports betting operators for audience referrals to betting services. Sports betting operators have no influence over nor are any such revenues in any way dependent on or linked to the newsrooms or news coverage. Terms apply, see operator site for Terms and Conditions. If you or someone you know has a gambling problem, help is available. Call the National Council on Problem Gambling 24/7 at 1-800-GAMBLER (NJ, OH), 1-800-522-4700 (CO), 1-800-BETS-OFF (IA), 1-800-9-WITH-IT (IN). Must be 21 or older to gamble. Sports betting and gambling are not legal in all locations. Be sure to comply with laws applicable where you reside.</p>
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		<title>Nets vs. Lakers odds, tips and betting trends</title>
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		<pubDate>Sun, 31 Mar 2024 14:32:30 +0000</pubDate>
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					<description><![CDATA[[ad_1] The Brooklyn Nets (29-45) are 5.5-point underdogs as they look to build on a three-game win streak when they host the Los Angeles Lakers (41-33) on Sunday, March 31, 2024 at Barclays Center. The game airs at 6:00 PM ET on YES and SportsNet LA. The over/under in the matchup is set at 225.5. In its most recent game, Brooklyn defeated the Bulls on Friday, 125-108. Cameron Thomas scored a team-high 28 points (and contributed four&#8230;]]></description>
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</p>
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<p>The Brooklyn Nets (29-45) are 5.5-point underdogs as they look to build on a three-game win streak when they host the Los Angeles Lakers (41-33) on Sunday, March 31, 2024 at Barclays Center. The game airs at 6:00 PM ET on YES and SportsNet LA. The over/under in the matchup is set at 225.5.</p>
<p>In its most recent game, Brooklyn defeated the Bulls on Friday, 125-108. Cameron Thomas scored a team-high 28 points (and contributed four assists and eight boards).</p>
<p>For more details on this matchup, including where and how to watch on <a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Los_Angeles_Lakers_at_Brooklyn_Nets-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">FuboTV</a>, keep reading.</p>
<h2>Nets vs. Lakers Betting Information</h2>
<p><i>NBA odds courtesy of <b><a target="_blank" href="https://mediaserver.betmgmpartners.com/renderBanner.do?zoneId=1689650" rel="noopener">BetMGM Sportsbook</a></b>. Odds updated Sunday at 7:21 AM ET. For a full list of sports betting odds, access <a target="_blank" href="https://sportsdata.usatoday.com/" rel="noopener">USA TODAY Sports Betting Scores Odds Hub</a>.</i></p>
<ul>
<li><strong>Spread:</strong> Los Angeles -5.5</li>
<li><strong>Moneyline:</strong> Los Angeles -224, Brooklyn +183</li>
<li><strong>Total:</strong> 225.5 points</li>
</ul>
<h2>Nets Betting Info</h2>
<ul>
<li>The Nets have a 32-39-3 record against the spread this year.</li>
<li>In games this year in which they were an underdog by 5.5 points or more, the Nets have a 6-14-2 record against the spread.</li>
<li>A total of 36 of the Nets’ 74 games with a set total have hit the over (48.6%).</li>
</ul>
<h2>Nets Leaders</h2>
<ul>
<li><strong>Mikal Bridges:</strong> 20.4 PTS, 43.9 FG%, 37.0 3PT% (200-for-540)</li>
<li><strong>Nicolas Claxton:</strong> 12.1 PTS, 9.9 REB, 2.0 BLK, 62.7 FG%</li>
<li><strong>Cameron Thomas:</strong> 21.8 PTS, 44.5 FG%, 36.4 3PT% (118-for-324)</li>
<li><strong>Dennis Schroder:</strong> 13.7 PTS, 6.1 AST, 44.2 FG%, 35.0 3PT% (77-for-220)</li>
<li><strong>Cameron Johnson:</strong> 13.7 PTS, 45.2 FG%, 40.0 3PT% (134-for-335)</li>
</ul>
<h2>Nets vs. Lakers Game Info</h2>
<ul>
<li><strong>Game Day:</strong> Sunday, March 31, 2024</li>
<li><strong>Game Time:</strong> 6:00 PM ET</li>
<li><strong>Location:</strong> Brooklyn, New York</li>
<li><strong>Arena:</strong> Barclays Center</li>
<li><strong>TV Channel:</strong> YES Network</li>
<li><strong>Live Stream:</strong> Fubo (<a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Los_Angeles_Lakers_at_Brooklyn_Nets-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">Watch for free</a>)</li>
<li><strong>NBA League Pass:</strong> The most live games plus NBA TV. <a target="_blank" href="https://nba.sjv.io/c/1205322/1490605/16284?subId1=dataskrive" rel="noopener">Free trial</a></li>
</ul>
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<p>Gannett may earn revenue from sports betting operators for audience referrals to betting services. Sports betting operators have no influence over nor are any such revenues in any way dependent on or linked to the newsrooms or news coverage. Terms apply, see operator site for Terms and Conditions. If you or someone you know has a gambling problem, help is available. Call the National Council on Problem Gambling 24/7 at 1-800-GAMBLER (NJ, OH), 1-800-522-4700 (CO), 1-800-BETS-OFF (IA), 1-800-9-WITH-IT (IN). Must be 21 or older to gamble. Sports betting and gambling are not legal in all locations. Be sure to comply with laws applicable where you reside.</p>
<p><span class="s1"><i>We occasionally recommend interesting products and services. If you make a purchase by clicking one of the links, we may earn an affiliate fee. Nets Wire operates independently, though, and this doesn’t influence our coverage.</i></span></p>
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		<title>Warriors vs. Spurs odds, tips and betting trends</title>
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		<pubDate>Sun, 31 Mar 2024 08:31:15 +0000</pubDate>
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					<description><![CDATA[[ad_1] The San Antonio Spurs (18-56) will look to build on a three-game winning streak when they host the Golden State Warriors (39-34) at 7:00 PM ET on Sunday, March 31, 2024 as 8-point underdogs. The Warriors have also won three games in a row. The matchup’s over/under is 227.5. Golden State won its most recent game against the Hornets, 115-97, on Friday. Stephen Curry was its high scorer with 23 points. See below as we dig&#8230;]]></description>
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<p>The San Antonio Spurs (18-56) will look to build on a three-game winning streak when they host the Golden State Warriors (39-34) at 7:00 PM ET on Sunday, March 31, 2024 as 8-point underdogs. The Warriors have also won three games in a row. The matchup’s over/under is 227.5.</p>
<p>Golden State won its most recent game against the Hornets, 115-97, on Friday. Stephen Curry was its high scorer with 23 points.</p>
<p>See below as we dig deep into all of the details you need before this matchup begins, including how to watch on <a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Golden_State_Warriors_at_San_Antonio_Spurs-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">FuboTV</a>.</p>
<h2>Warriors vs. Spurs Betting Information</h2>
<p><i>NBA odds courtesy of <b><a target="_blank" href="https://mediaserver.betmgmpartners.com/renderBanner.do?zoneId=1689650" rel="noopener">BetMGM Sportsbook</a></b>. Odds updated Saturday at 10:21 PM ET. For a full list of sports betting odds, access <a target="_blank" href="https://sportsdata.usatoday.com/" rel="noopener">USA TODAY Sports Betting Scores Odds Hub</a>.</i></p>
<ul>
<li><strong>Spread:</strong> Golden State -8</li>
<li><strong>Moneyline:</strong> Golden State -353, San Antonio +282</li>
<li><strong>Total:</strong> 227.5 points</li>
</ul>
<h2>Warriors Betting Info</h2>
<ul>
<li>The Warriors are 39-32-2 against the spread this season.</li>
<li>The Warriors have a 6-5 record against the spread this season when favored by 8 points or more.</li>
<li>Out of the Warriors’ 74 games with a set total, 36 have hit the over (48.6%).</li>
</ul>
<h2>Warriors Leaders</h2>
<ul>
<li><strong>Stephen Curry:</strong> 26.5 PTS, 5.0 AST, 44.8 FG%, 40.2 3PT% (322-for-801)</li>
<li><strong>Jonathan Kuminga:</strong> 16.3 PTS, 52.9 FG%, 31.6 3PT% (50-for-158)</li>
<li><strong>Klay Thompson:</strong> 17.4 PTS, 42.6 FG%, 38.3 3PT% (235-for-613)</li>
<li><strong>Brandin Podziemski:</strong> 9.2 PTS, 44.5 FG%, 36.8 3PT% (78-for-212)</li>
<li><strong>Andrew Wiggins:</strong> 13.0 PTS, 45.7 FG%, 36.0 3PT% (77-for-214)</li>
</ul>
<h2>Warriors vs. Spurs Game Info</h2>
<ul>
<li><strong>Game Day:</strong> Sunday, March 31, 2024</li>
<li><strong>Game Time:</strong> 7:00 PM ET</li>
<li><strong>Location:</strong> San Antonio, Texas</li>
<li><strong>Arena:</strong> Frost Bank Center</li>
<li><strong>TV Channel:</strong> Bally Sports</li>
<li><strong>Live Stream:</strong> Fubo (<a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Golden_State_Warriors_at_San_Antonio_Spurs-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">Watch for free</a>)</li>
<li><strong>NBA League Pass:</strong> The most live games plus NBA TV. <a target="_blank" href="https://nba.sjv.io/c/1205322/1490605/16284?subId1=dataskrive" rel="noopener">Free trial</a></li>
</ul>
</div>
<p>Gannett may earn revenue from sports betting operators for audience referrals to betting services. Sports betting operators have no influence over nor are any such revenues in any way dependent on or linked to the newsrooms or news coverage. Terms apply, see operator site for Terms and Conditions. If you or someone you know has a gambling problem, help is available. Call the National Council on Problem Gambling 24/7 at 1-800-GAMBLER (NJ, OH), 1-800-522-4700 (CO), 1-800-BETS-OFF (IA), 1-800-9-WITH-IT (IN). Must be 21 or older to gamble. Sports betting and gambling are not legal in all locations. Be sure to comply with laws applicable where you reside.</p>
<p><span class="s1"><i>We occasionally recommend interesting products and services. If you make a purchase by clicking one of the links, we may earn an affiliate fee. Warriors Wire operates independently, though, and this doesn’t influence our coverage.</i></span></p>
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		<title>Nets vs. Bulls odds, tips and betting trends</title>
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		<pubDate>Sat, 30 Mar 2024 14:13:17 +0000</pubDate>
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					<description><![CDATA[[ad_1] The Chicago Bulls (35-38) hit the court against the Brooklyn Nets (28-45) as only 3-point favorites on Friday, March 29, 2024 at 7:30 PM ET on YES and NBCS-CHI. The matchup has an over/under set at 214.5 points. Brooklyn won its previous game against the Wizards, 122-119 in OT, on Wednesday. Cameron Thomas led the way with 38 points, and also had two boards and seven assists. See more coverage below, including how to watch this&#8230;]]></description>
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<p>The Chicago Bulls (35-38) hit the court against the Brooklyn Nets (28-45) as only 3-point favorites on Friday, March 29, 2024 at 7:30 PM ET on YES and NBCS-CHI. The matchup has an over/under set at 214.5 points.</p>
<p>Brooklyn won its previous game against the Wizards, 122-119 in OT, on Wednesday. Cameron Thomas led the way with 38 points, and also had two boards and seven assists.</p>
<p>See more coverage below, including how to watch this matchup on <a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Chicago_Bulls_at_Brooklyn_Nets-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">FuboTV</a>.</p>
<h2>Nets vs. Bulls Betting Information</h2>
<p><i>NBA odds courtesy of <b><a target="_blank" href="https://mediaserver.betmgmpartners.com/renderBanner.do?zoneId=1689650" rel="noopener">BetMGM Sportsbook</a></b>. Odds updated Friday at 5:21 PM ET. For a full list of sports betting odds, access <a target="_blank" href="https://sportsdata.usatoday.com/" rel="noopener">USA TODAY Sports Betting Scores Odds Hub</a>.</i></p>
<ul>
<li><strong>Spread:</strong> Chicago -3</li>
<li><strong>Moneyline:</strong> Chicago -154, Brooklyn +129</li>
<li><strong>Total:</strong> 214.5 points</li>
</ul>
<h2>Nets Betting Info</h2>
<ul>
<li>The Nets have gone 31-39-3 ATS this year.</li>
<li>The Nets are 13-24-2 against the spread when an underdog by 3 points or more this year.</li>
<li>The teams have hit the over in 35 of the Nets’ 73 games with a set total.</li>
</ul>
<h2>Nets Leaders</h2>
<ul>
<li><strong>Mikal Bridges:</strong> 20.4 PTS, 43.8 FG%, 36.5 3PT% (193-for-529)</li>
<li><strong>Nicolas Claxton:</strong> 12.1 PTS, 9.9 REB, 2 BLK, 63.4 FG%</li>
<li><strong>Cameron Thomas:</strong> 21.7 PTS, 44.5 FG%, 35.9 3PT% (113-for-315)</li>
<li><strong>Dennis Schroder:</strong> 13.7 PTS, 6.1 AST, 44.2 FG%, 35 3PT% (77-for-220)</li>
<li><strong>Dorian Finney-Smith:</strong> 8.7 PTS, 41.8 FG%, 35.1 3PT% (112-for-319)</li>
</ul>
<h2>Nets vs. Bulls Game Info</h2>
<ul>
<li><strong>Game Day:</strong> Friday, March 29, 2024</li>
<li><strong>Game Time:</strong> 7:30 PM ET</li>
<li><strong>Location:</strong> Brooklyn, New York</li>
<li><strong>Arena:</strong> Barclays Center</li>
<li><strong>TV Channel:</strong> NBC Sports Networks</li>
<li><strong>Live Stream:</strong> Fubo (<a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Chicago_Bulls_at_Brooklyn_Nets-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">Watch for free</a>)</li>
<li><strong>NBA League Pass:</strong> The most live games plus NBA TV. <a target="_blank" href="https://nba.sjv.io/c/1205322/1490605/16284?subId1=dataskrive" rel="noopener">Free trial</a></li>
</ul>
</div>
<p>Gannett may earn revenue from sports betting operators for audience referrals to betting services. Sports betting operators have no influence over nor are any such revenues in any way dependent on or linked to the newsrooms or news coverage. Terms apply, see operator site for Terms and Conditions. If you or someone you know has a gambling problem, help is available. Call the National Council on Problem Gambling 24/7 at 1-800-GAMBLER (NJ, OH), 1-800-522-4700 (CO), 1-800-BETS-OFF (IA), 1-800-9-WITH-IT (IN). Must be 21 or older to gamble. Sports betting and gambling are not legal in all locations. Be sure to comply with laws applicable where you reside.</p>
<p><span class="s1"><i>We occasionally recommend interesting products and services. If you make a purchase by clicking one of the links, we may earn an affiliate fee. Nets Wire operates independently, though, and this doesn’t influence our coverage.</i></span></p>
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		<title>Thunder vs. Suns odds, tips and betting trends</title>
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		<pubDate>Fri, 29 Mar 2024 07:59:56 +0000</pubDate>
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					<description><![CDATA[[ad_1] Shai Gilgeous-Alexander and the Oklahoma City Thunder (50-22) are 1-point underdogs against Kevin Durant and the Phoenix Suns (43-30) Friday, March 29, 2024 at Paycom Center. The game begins at 8:00 PM ET on KSBI and AZFamily. The point total in the matchup is set at 228. Oklahoma City lost its previous game to the Rockets, 132-126 in OT, on Wednesday. Josh Giddey starred with 31 points, and also had seven boards and four assists. Below&#8230;]]></description>
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<p>Shai Gilgeous-Alexander and the Oklahoma City Thunder (50-22) are 1-point underdogs against Kevin Durant and the Phoenix Suns (43-30) Friday, March 29, 2024 at Paycom Center. The game begins at 8:00 PM ET on KSBI and AZFamily. The point total in the matchup is set at 228.</p>
<p>Oklahoma City lost its previous game to the Rockets, 132-126 in OT, on Wednesday. Josh Giddey starred with 31 points, and also had seven boards and four assists.</p>
<p>Below we dive into all of the details you need before this contest starts, including how to watch on <a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Phoenix_Suns_at_Oklahoma_City_Thunder-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">FuboTV</a>.</p>
<h2>Thunder vs. Suns Betting Information</h2>
<p><i>NBA odds courtesy of <b><a target="_blank" href="https://mediaserver.betmgmpartners.com/renderBanner.do?zoneId=1689650" rel="noopener">BetMGM Sportsbook</a></b>. Odds updated Thursday at 10:21 PM ET. For a full list of sports betting odds, access <a target="_blank" href="https://sportsdata.usatoday.com/" rel="noopener">USA TODAY Sports Betting Scores Odds Hub</a>.</i></p>
<ul>
<li><strong>Spread:</strong> Phoenix -1</li>
<li><strong>Moneyline:</strong> Phoenix -114, Oklahoma City -106</li>
<li><strong>Total:</strong> 228 points</li>
</ul>
<h2>Thunder Betting Info</h2>
<ul>
<li>The Thunder are 41-30-1 against the spread this season.</li>
<li>The Thunder have a 10-5-1 record against the spread in games they were an underdog by 1 point or more this season.</li>
<li>The teams have hit the over in 39 of the Thunder’s 72 games with a set total.</li>
</ul>
<h2>Thunder Leaders</h2>
<ul>
<li><strong>Shai Gilgeous-Alexander:</strong> 30.4 PTS, 6.3 AST, 2.1 STL, 54.0 FG%, 36.7 3PT% (91-for-248)</li>
<li><strong>Chet Holmgren:</strong> 16.7 PTS, 7.9 REB, 2.4 BLK, 53.5 FG%, 37.7 3PT% (117-for-310)</li>
<li><strong>Jalen Williams:</strong> 19.4 PTS, 1.1 STL, 53.6 FG%, 43.6 3PT% (99-for-227)</li>
<li><strong>Josh Giddey:</strong> 12.0 PTS, 47.0 FG%, 34.1 3PT% (75-for-220)</li>
<li><strong>Luguentz Dort:</strong> 10.7 PTS, 43.8 FG%, 39.7 3PT% (137-for-345)</li>
</ul>
<h2>Thunder vs. Suns Game Info</h2>
<ul>
<li><strong>Game Day:</strong> Friday, March 29, 2024</li>
<li><strong>Game Time:</strong> 8:00 PM ET</li>
<li><strong>Location:</strong> Oklahoma City, Oklahoma</li>
<li><strong>Arena:</strong> Paycom Center</li>
<li><strong>TV Channel:</strong> KPHE – Arizona’s Family Sports</li>
<li><strong>Live Stream:</strong> Fubo (<a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-Phoenix_Suns_at_Oklahoma_City_Thunder-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">Watch for free</a>)</li>
<li><strong>NBA League Pass:</strong> The most live games plus NBA TV. <a target="_blank" href="https://nba.sjv.io/c/1205322/1490605/16284?subId1=dataskrive" rel="noopener">Free trial</a></li>
</ul>
</div>
<p>Gannett may earn revenue from sports betting operators for audience referrals to betting services. Sports betting operators have no influence over nor are any such revenues in any way dependent on or linked to the newsrooms or news coverage. Terms apply, see operator site for Terms and Conditions. If you or someone you know has a gambling problem, help is available. Call the National Council on Problem Gambling 24/7 at 1-800-GAMBLER (NJ, OH), 1-800-522-4700 (CO), 1-800-BETS-OFF (IA), 1-800-9-WITH-IT (IN). Must be 21 or older to gamble. Sports betting and gambling are not legal in all locations. Be sure to comply with laws applicable where you reside.</p>
<p><span class="s1"><i>We occasionally recommend interesting products and services. If you make a purchase by clicking one of the links, we may earn an affiliate fee. Thunder Wire operates independently, though, and this doesn’t influence our coverage.</i></span></p>
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		<title>The Top 8 Ecommerce Trends For 2024 You Should Know About</title>
		<link>https://cbomo.com/the-top-8-ecommerce-trends-for-2024-you-should-know-about/</link>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Tue, 26 Mar 2024 22:32:59 +0000</pubDate>
				<category><![CDATA[Marketing Techniques]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Top]]></category>
		<category><![CDATA[Trends]]></category>
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					<description><![CDATA[[ad_1] Goldman Sachs predicted strong income growth and cooling interest rates for 2024, which has the power to give your ecommerce business a much-appreciated boost. In addition, global ecommerce revenues are expected to reach over $3.6 trillion in 2024.  As conditions improve and online retail sales continue to rise, it’s essential to be aware of the top ecommerce trends for 2024 so you can ensure you take full advantage of this opportunity. 2024 ecommerce trends: the big&#8230;]]></description>
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<p><a target="_blank" href="https://www.goldmansachs.com/intelligence/pages/the-global-economy-will-perform-better-than-many-expect-in-2024.html" rel="noopener">Goldman Sachs</a> predicted strong income growth and cooling interest rates for 2024, which has the power to give your ecommerce business a much-appreciated boost. In addition, global ecommerce revenues are expected to reach <a target="_blank" href="https://www.statista.com/outlook/emo/ecommerce/worldwide" rel="noopener">over $3.6 trillion in 2024</a>. </p>
<p>As conditions improve and online retail sales continue to rise, it’s essential to be aware of the top ecommerce trends for 2024 so you can ensure you take full advantage of this opportunity.</p>
<p class="has-h-2-font-size">2024 ecommerce trends: the big picture</p>
<p>The clear theme for ecommerce in 2024 will be <strong>customer-centric</strong>. Success for online retailers in 2024 depends on how well they can leverage newer solutions like AI and build smart tech stacks that help them deliver a better customer experience (CX). </p>
<p>In addition to using omnichannel strategies to attract more future customers, we also expect to see a shift toward using tools like machine learning to improve personalization in ecommerce stores, leaning into omnichannel experiences, and driving ROI by increasing loyalty from existing customers. </p>
<p class="has-h-2-font-size">8 ecommerce marketing trends to watch for in 2024</p>
<p>While prioritizing the customer is nothing new in the world of online retail, here are 8 new trends you can leverage to meet and exceed customer expectations in the coming years.</p>
<h3 class="wp-block-heading has-h-3-font-size">Flexibility becomes the tech stack priority</h3>
<p>Ecommerce tech stacks will be built to give sellers the ability to be agile and respond quickly to a changing environment. Examples include cloud-native applications, headless ecommerce websites, APIs, and <a target="_blank" href="https://www.getresponse.com/blog/omnichannel-marketing-tools" rel="noopener">omnichannel marketing platforms</a>. </p>
<p>You don’t want to have to redo your ecommerce stack every few years. Instead, choose foundational platforms that make it easy to adjust your channel strategy <strong>without heavy financial or time investments</strong>.</p>
<p>It’s also helpful to find tools that offer a <a target="_blank" href="https://www.getresponse.com/integrations" rel="noopener">variety of native integrations</a> so you can update your tech stack without having to replace software. For maximum flexibility, choose tools with an API that allows for custom integrations.</p>
<p class="has-h-3-font-size"><strong>AI and machine learning supercharge personalization efforts</strong></p>
<p>In 2024, the use of technological advancements like artificial intelligence and machine learning algorithms will become the norm for many industries, including ecommerce. </p>
<p>One of the best ways you can optimize the value your ecommerce brand gets from these tools is to use them to power advanced segmentation and create more personalized shopping experiences. The better your personalization gets, the more you can position your brand as one that truly understands each buyer, allowing you to increase conversions and boost your revenue per customer.</p>
<p>Some fantastic examples of advanced segmentation can be found on streaming and video-hosting websites, like Netflix and YouTube. Netflix’s homepage looks different for each user thanks to the brand’s use of <a target="_blank" href="https://netflixtechblog.com/evolution-of-ml-fact-store-5941d3231762" rel="noopener">machine learning scores</a> to power personalized recommendations based on user actions, such as the content they watch and language settings they use.</p>
<p>In addition to customizing home screens, Netflix uses advanced personalization to provide content recommendations in its email campaigns.</p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1318/netflix-personalized-emails-300x490.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1318/netflix-personalized-emails.jpg 414w" sizes="auto, (max-width: 414px) 100vw, 414px" decoding="async" loading="lazy" width="414" height="676" alt="A personalized email from Netflix.&#10;" class="wp-image-62859"/></figure>
<p class="has-text-align-center" style="font-size:16px"><a target="_blank" href="https://reallygoodemails.com/search/emails/netflix" rel="noopener"><em>Image Source</em></a><br /><em>A personalized email from Netflix.</em></p>
<p>Online retail brands can use this example to inspire a <a target="_blank" href="https://www.getresponse.com/blog/personalized-ecommerce-expierences" rel="noopener"><strong>personalized online shopping experience</strong></a><strong> based on user actions and preferences</strong>. After all, who’s to say that ecommerce sites can’t be as personalized as your Netflix account page?</p>
<p><a target="_blank" href="https://www.getresponse.com/customers/pako-lorente" rel="noopener">Pako Lorente</a> is one brand that’s taking advantage of machine learning for more effective personalization. The fashion brand uses AI-powered tools to <a target="_blank" href="https://www.getresponse.com/blog/personalized-product-recommendations-emails" rel="noopener">recommend bestselling and complementary products</a> based on buyer selections. Adding this functionality resulted in over $50,000 USD in recommended items being added to customers’ carts in one month.</p>
<p>In addition to AI-fueled recommendations on product and checkout pages, you can use advanced personalization workflows to tailor your marketing using <a target="_blank" href="https://www.getresponse.com/blog/behavioral-segmentation-examples" rel="noopener">behavior-based segmentation</a>. </p>
<p>Segmentation based on behavior goes beyond demographic customer data to understand and target different groups of buyers, such as for example price-conscious vs. impulsive. By analyzing customer behavior, you can tailor your messaging to have more of an impact on purchase decisions. </p>
<p>For instance, price-conscious buyers might respond best to discount codes and bundle offers, while impulsive shoppers could be more likely to convert when sent product announcements or limited-edition items.</p>
<p class="has-h-3-font-size"><strong>Multichannel customer journey takes the lead</strong></p>
<p>Implementing a multichannel marketing strategy helps you ensure a great buying experience and support for existing customers.</p>
<p>Starbucks is an excellent example of a brand that leverages multichannel customer touchpoints to <strong>create a seamless experience that builds loyalty</strong>. </p>
<p>The rewards app can be used to view the menu, find physical stores, access promotions, and place orders ahead of time. Members can also use money and rewards on the smartphone app as an in-store payment method.</p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1318/starbucks-app-300x146.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1318/starbucks-app-600x292.jpg 600w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1318/starbucks-app-820x399.jpg 820w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1318/starbucks-app-964x469.jpg 964w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1318/starbucks-app.jpg 1440w" sizes="auto, (max-width: 1440px) 100vw, 1440px" decoding="async" loading="lazy" width="1440" height="700" alt="Starbucks mobile app." class="wp-image-62860"/></figure>
<p class="has-text-align-center" style="font-size:16px"><a target="_blank" href="https://stories.starbucks.com/stories/2020/a-how-to-guide-for-digital-ordering-at-starbucks/" rel="noopener"><em>Image Source</em></a><br /><em>Starbucks mobile app.</em></p>
<p>The brand also has an active social media presence and supports the rewards program with email campaigns that keep users engaged. </p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1319/starbucks-email-300x478.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1319/starbucks-email-600x955.jpg 600w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1319/starbucks-email.jpg 610w" sizes="auto, (max-width: 610px) 100vw, 610px" decoding="async" loading="lazy" width="610" height="971" alt="Starbucks rewards email campaign.&#10;" class="wp-image-62861"/></figure>
<p class="has-text-align-center" style="font-size:16px"><a target="_blank" href="https://reallygoodemails.com/emails/its-triple-star-thursday-tomorrow" rel="noopener"><em>Image Source</em></a><br /><em>Starbucks rewards email campaign.</em></p>
<p>To get even more out of your multichannel marketing strategy, you can combine it with personalization by tailoring your content based on the <a target="_blank" href="https://www.getresponse.com/blog/sales-funnel" rel="noopener">stage of the sales funnel</a> a person is in. </p>
<p>At the top of the funnel, you can create different content based on buyer personas and audience segments. Once a lead has discovered your brand, you can lean into behavior-based personalization, such as abandoned cart emails or product recommendations based on their previous searches. </p>
<p>After someone converts, you still want to give them a personalized omnichannel experience. For instance, you could send them birthday promotions via SMS and email newsletters tailored to their purchase history.  </p>
<p>When it comes to the post-purchase part of the customer journey, common channels include email, live chat, phone, and social media. According to a report by Ultimate, email is the <a target="_blank" href="https://www.ultimate.ai/guides/customer-service-trends-2024" rel="noopener">fastest-growing customer support channel</a>, beating out options like phone calls and chatbots. </p>
<p>The report also suggests that leveraging AI tools to automate CX will be key in empowering brands to eliminate manual work and invest in new channels. In fact, 56% of brands say they’re more likely to invest in AI-powered automation in 2024 than they were in 2023.</p>
<p>In addition to adding several channels and automation, you can improve your multichannel optimization by defining a <a target="_blank" href="https://www.getresponse.com/blog/brand-voice" rel="noopener">clear tone of voice (ToV)</a> for your brand and keeping it consistent across all channels to provide a seamless experience.</p>
<p>For inspiration, we turn once again to Starbucks. Whether you’re online, using the app, scrolling social media, or in a store, the brand does an excellent job of using consistent visual elements and ToV to create a <strong>customer journey that feels cohesive</strong>. </p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1319/starbucks-support-300x84.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1319/starbucks-support-600x168.jpg 600w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1319/starbucks-support-820x230.jpg 820w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1319/starbucks-support-964x270.jpg 964w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1319/starbucks-support.jpg 1028w" sizes="auto, (max-width: 1028px) 100vw, 1028px" decoding="async" loading="lazy" width="1028" height="288" alt="Starbucks customer support channels." class="wp-image-62862"/></figure>
<p class="has-text-align-center" style="font-size:16px"><a target="_blank" href="https://customerservice.starbucks.com/sbux" rel="noopener"><em>Image Source</em></a><br /><em>Starbucks customer support channels.</em></p>
<p class="has-h-3-font-size"><strong>A/B testing and highly optimized communications go hand in hand</strong></p>
<p>A/B testing may not be the newest kid on the technology block, but it’s primed to be one of the most effective tools in ecommerce marketing kits in 2024. </p>
<p>As automation helps reduce manual tasks, brands will have more time available to focus on honing their messaging for each audience in every channel to increase engagement and conversion rates.</p>
<p>You can <a target="_blank" href="https://www.getresponse.com/blog/carry-ab-test" rel="noopener">use A/B testing</a> to optimize a wide range of marketing communications, including websites, landing pages, social media posts, and emails. By testing across all channels, you can design a UX that’s built for maximum engagement and loyalty.</p>
<p>For instance, mobile accessories ecommerce brand <a target="_blank" href="https://www.getresponse.com/customers/mobile-fun" rel="noopener">Mobile Fun</a> used automation, segmentation, and A/B testing to drive 49.17% open rates in its winning email campaign. </p>
<p class="has-h-3-font-size"><strong>Localization and globalization are both on the rise</strong></p>
<p>We expect to see an interesting increase in both globalization and localization in ecommerce. What this means is that <strong>more customers are willing to buy global, but brands still want the experience to feel local</strong>. </p>
<p>In the next year, <a target="_blank" href="https://unbabel.com/lp/global-marketing-trends-survey/" rel="noopener">89% of marketers</a> plan to translate content into additional languages in an effort to build stronger customer relationships.</p>
<p>McDonald’s is an exceptional example of localization, using country-specific Instagram accounts to spotlight product recommendations based on local menus:</p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig-300x179.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig-600x358.jpg 600w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig-820x490.jpg 820w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig-964x576.jpg 964w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig-1536x917.jpg 1536w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig-1640x979.jpg 1640w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig-1928x1151.jpg 1928w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig-2048x1223.jpg 2048w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-thailand-ig.jpg 2452w" sizes="auto, (max-width: 2452px) 100vw, 2452px" decoding="async" loading="lazy" width="2452" height="1464" alt="" class="wp-image-62863"/></figure>
<p class="has-text-align-center" style="font-size:16px"><a target="_blank" href="https://www.instagram.com/mcdonaldsthailand/?hl=en" rel="noopener"><em>Image Source</em></a><br /><em>Post about Pepper Chicken McMuffin from McDonald’s Thailand.</em></p>
<p>Brands with a focus on growing international channels and revenue will need to <strong>embrace a multi-local strategy</strong> to win more ecommerce sales and create loyal customers. </p>
<p>The good news is you don’t need a separate social media account or product selection for each country where you have customers. </p>
<p>One resource-effective way to do this is by <a target="_blank" href="https://www.getresponse.com/blog/email-campaigns-localization" rel="noopener">using email localization</a>, which involves personalizing campaigns and newsletters to reflect the language and culture of a geographic segment. A powerful email automation platform with advanced segmentation and personalization tools can help you do this at scale. </p>
<p>You can also <a target="_blank" href="https://www.getresponse.com/help/what-is-time-travel-and-how-does-it-work.html" rel="noopener">deliver emails at the best time</a> based on local time zones. Plus, personalizing email bodies and CTAs will help optimize your engagement metrics, as customized email bodies have a <a target="_blank" href="https://www.getresponse.com/resources/reports/email-marketing-benchmarks" rel="noopener">higher open rate</a> (30.26%) than generic messages (26.55%).</p>
<p>Besides using a customer’s native language, you can tailor content and offer promotions based on the most relevant holidays. For instance, Lunar New Year sales would be pertinent in many Asian countries, while Thanksgiving and Fourth of July discounts would make sense for U.S. customers.</p>
<p>McDonald’s does a great job here, too:</p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig-300x180.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig-600x359.jpg 600w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig-820x491.jpg 820w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig-964x577.jpg 964w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig-1536x919.jpg 1536w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig-1640x981.jpg 1640w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig-1928x1154.jpg 1928w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig-2048x1225.jpg 2048w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1320/mcdonald_s-india-ig.jpg 2470w" sizes="auto, (max-width: 2470px) 100vw, 2470px" decoding="async" loading="lazy" width="2470" height="1478" alt="Diwali post on Instagram from McDonald’s India.&#10;" class="wp-image-62864"/></figure>
<p style="font-size:16px"><a target="_blank" href="https://www.instagram.com/mcdonalds_india/?hl=en" rel="noopener"><em>Image Source</em></a><br /><em>Diwali post on Instagram from McDonald’s India.</em></p>
<p class="has-h-3-font-size"><strong>Mobile retail continues to grow</strong></p>
<p>Mobile retail sales in the ecommerce industry are expected to grow to <a target="_blank" href="https://www.insiderintelligence.com/insights/mobile-commerce-shopping-trends-stats/" rel="noopener">$534.18 billion</a> in the U.S. alone in 2024. To take full advantage of this trend, you can add SMS messages to your marketing playbook. This often-underused tool allows you to create value for repeat/existing customers and drive sales. </p>
<p>Ulta Beauty does an excellent job of <a target="_blank" href="https://www.getresponse.com/blog/sms-marketing-guide" rel="noopener">using SMS notifications</a> to share promotions and let customers know about in-store sales and events. </p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms-300x88.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms-600x176.jpg 600w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms-820x240.jpg 820w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms-964x283.jpg 964w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms-1536x450.jpg 1536w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms-1640x481.jpg 1640w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms-1928x565.jpg 1928w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms-2048x600.jpg 2048w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1321/ulta-sms.jpg 2136w" sizes="auto, (max-width: 2136px) 100vw, 2136px" decoding="async" loading="lazy" width="2136" height="626" alt="Text campaigns from Ulta Beauty.&#10;" class="wp-image-62865"/></figure>
<p style="font-size:16px"><a target="_blank" href="https://smsarchives.com/company/ulta-beauty/" rel="noopener"><em>Image Source</em></a><br /><em>Text campaigns from Ulta Beauty.</em></p>
<p>Text messages can also be used to announce new products or generate urgency by letting customers know when a deal is ending or a popular item is running out. You can automate bulk SMS campaigns and use tools like advanced personalization and shorter links to improve the UX on mobile devices.</p>
<p class="has-h-3-font-size"><strong>Shoppable ads create a streamlined experience</strong></p>
<p>Social media’s role in ecommerce continues to expand from being a marketing channel to a sales channel, as well. </p>
<p>You can expect to see significant growth potential for ecommerce brands in TikTok after the <a target="_blank" href="https://www.reuters.com/technology/tiktok-launches-online-shopping-us-2023-09-12/" rel="noopener">release of its U.S. ecommerce platform</a> in September 2023. A study predicts that the percentage of TikTok users who shop directly through the app will <a target="_blank" href="https://www.insiderintelligence.com/content/tiktok-shoppable" rel="noopener">increase to 39.9%</a> by 2026, up from 5.7% in 2020.</p>
<p>American Eagle is one brand that’s already leveraging the power of social commerce on TikTok. Shoppable posts like this one highlight specific products and turn brand awareness into purchases:</p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1322/ae-tiktok-300x502.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1322/ae-tiktok-600x1003.jpg 600w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1322/ae-tiktok.jpg 798w" sizes="auto, (max-width: 798px) 100vw, 798px" decoding="async" loading="lazy" width="798" height="1334" alt="American Eagle shoppable TikTok post.&#10;" class="wp-image-62866"/></figure>
<p class="has-text-align-center" style="font-size:16px"><a target="_blank" href="https://www.tiktok.com/business/en-US/inspiration/american-eagle?" rel="noopener"><em>Image Source</em></a><br /><em>American Eagle shoppable TikTok post.</em></p>
<p class="has-text-align-left">In addition to <a target="_blank" href="https://www.getresponse.com/blog/optimize-social-commerce-strategy" rel="noopener">selling directly through social media platforms</a>, you can create lead magnets to capture and nurture prospects through marketing automation. </p>
<p><strong>Tip</strong>: To get the most out of shoppable ads, keep new leads engaged and increase conversions by sending emails with positive customer reviews and relevant discount codes.</p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1322/ae-email-300x465.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1322/ae-email-600x930.jpg 600w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1322/ae-email-820x1270.jpg 820w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1322/ae-email.jpg 954w" sizes="auto, (max-width: 954px) 100vw, 954px" decoding="async" loading="lazy" width="954" height="1478" alt="Promotional email from American Eagle. " class="wp-image-62867"/></figure>
<p><strong>Brands increase their focus on repeat buyer</strong></p>
<p><a target="_blank" href="https://www.getresponse.com/blog/strategies-increase-customer-loyalty-infographic" rel="noopener">Building customer loyalty</a> will become a higher priority for ecommerce brands that want to generate more stable revenue sources. The key to creating a UX that encourages return purchases lies heavily in post-purchase personalization.</p>
<p>Here’s an excellent example from Pulp &amp; Press, which uses <a target="_blank" href="https://www.getresponse.com/blog/thank-you-for-your-purchase-emails" rel="noopener">post-purchase emails</a> to provide product use tips: </p>
<figure class="wp-block-image size-full"><img src="https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1323/pulp-_-press-post-purchase-email-300x823.jpg 300w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1323/pulp-_-press-post-purchase-email-560x1536.jpg 560w, https://us-wd.gr-cdn.com/blog/sites/5/2024/03/1323/pulp-_-press-post-purchase-email.jpg 574w" sizes="auto, (max-width: 574px) 100vw, 574px" decoding="async" loading="lazy" width="574" height="1574" alt="Pulp &amp; Press email campaign." class="wp-image-62868"/></figure>
<p class="has-text-align-left" style="font-size:16px"><a target="_blank" href="https://files.reallygoodemails.com/emails/its-time-to-get-cleanse-ready.png" rel="noopener"><em>Image Source</em></a><br /><em>Pulp &amp; Press email campaign.</em></p>
<p>The brand uses confirmation emails to let customers know their order has been received and provides tips to prepare them to get the most out of the product. This type of personalized education can increase customer satisfaction and retention. It also positions Pulp &amp; Press as a caring and helpful resource.</p>
<p>Besides paying more attention to post-purchase communications, we’ll also see brands tailor their online shopping experiences and email marketing campaigns to <a target="_blank" href="https://www.getresponse.com/blog/how-to-write-cross-sell-emails" rel="noopener">send smarter cross-selling suggestions</a>. Marketing automation will be crucial for scaling post-purchase personalization to drive increased revenue.</p>
<p>GetResponse MAX offers several features that can support you here, from autoresponders and transactional emails to personalized campaigns and beautifully designed newsletters. For example, <a target="_blank" href="https://www.getresponse.com/customers/livrarias-curitiba" rel="noopener">Livrarias Curitiba</a> used GetReponse’s email automation tools to <a target="_blank" href="https://www.getresponse.com/blog/improve-email-deliverability" rel="noopener">improve the delivery rate</a> and CX of its emails, resulting in a 200% revenue growth in one year.</p>
<p class="has-h-2-font-size">Preparing your ecommerce strategy for 2024</p>
<p>In 2024, ecommerce trends will revolve heavily around creating seamless, high-quality experiences for new and existing customers. Your brand can unlock new growth potential by leveraging tools like AI, machine learning, and automation to power highly personalized and flexible omnichannel strategies.</p>
<p>If you’re looking for a powerful marketing automation platform that can help you manage an agile omnichannel strategy from one central place, explore <a target="_blank" href="https://www.getresponse.com/max" rel="noopener">GetResponse MAX</a> today.</p>
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		<title>Unveiling The Key Marketing Trends For 2024</title>
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		<pubDate>Tue, 19 Mar 2024 04:04:02 +0000</pubDate>
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					<description><![CDATA[[ad_1] The evolution of consumer expectations, fueled by technological advancements and emerging trends, has earmarked 2024 as a transformative year in marketing. As the reins of control shift more into the consumer’s hands, here are some noteworthy predictions that will shape the year ahead… Partner-Led Growth: The New Normal The pursuit of leading brands has tilted towards a partner-led growth strategy. This approach leverages partnerships to broaden market presence, attract new customers, and drive revenue and sales&#8230;]]></description>
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<p style="font-weight: 400;">The evolution of consumer expectations, fueled by technological advancements and emerging trends, has earmarked 2024 as a transformative year in marketing. As the reins of control shift more into the consumer’s hands, here are some noteworthy predictions that will shape the year ahead…</p>
<h4><strong>Partner-Led Growth: The New Normal</strong></h4>
<p style="font-weight: 400;">The pursuit of leading brands has tilted towards a partner-led growth strategy. This approach leverages partnerships to broaden market presence, attract new customers, and drive revenue and sales as an alternative to conventional advertiser-controlled marketing and direct-selling efforts.</p>
<ul>
<li>Today, <a target="_blank" href="https://www.powerreviews.com/research/power-of-reviews-2023/#:~:text=99.75%25%20of%20online%20shoppers%20read,no%20reviews%20available%20for%20it." rel="noopener">9% of consumers consult reviews</a> at various stages of their purchasing journey.</li>
<li>Social media exploration is used to discover and purchase products by <a target="_blank" href="https://www.pymnts.com/news/social-commerce/2023/more-than-40-percent-of-consumers-use-their-social-media-feeds-to-find-products/" rel="noopener">43% of consumers</a>.</li>
<li>Preference for brand discovery and learning from other customers and people.</li>
<li>The role of authenticity and transparency in creating trust and brand loyalty.</li>
</ul>
<p>In this transforming marketing scenario, partnerships stand out as the essential linchpin for brand success.</p>
<h4><strong>Uniting Brands, Creators, and Influencers</strong></h4>
<p style="font-weight: 400;">Today’s marketers face dwindling budgets while constantly innovating and driving ROI. According to research conducted by impact.com, <a target="_blank" href="https://marketingishard.co/" rel="noopener">71% of CMOs</a> believe they lack sufficient budget to fully execute their strategy. . Collaborations between brands, creators, and influencers present an optimal pathway to marketing ROI. The ongoing flux in media consumption, the need for authenticity, and targeted messaging highlight the importance of creators and influencers to brands.</p>
<p style="font-weight: 400;">The caveat is the surrender of some control over the messaging by brands, but they gain the advantage of building authentic connections with their target customers through partnerships. This transition coincides with an all-time high customer acquisition cost, which has skyrocketed over 220% in the last eight years. This increase makes partnerships a critical part of successful marketing strategies.</p>
<h4><strong>The Era of AI and Personalisation</strong></h4>
<p style="font-weight: 400;">AI is steadily gaining prominence in various business facets, especially marketing. AI-enabled tools empower marketers, such as automatic partner recommendations in impact.com, to personalise and optimise for their target customers, providing direct access to data analysis, trend spotting, and content creation. The result is enhanced marketing efficiencies, campaign relevance, and consumer conversion.</p>
<p>A recent joint study by Forbes found that <a target="_blank" href="https://books.google.com/books?hl=en&amp;lr=&amp;id=mZiwDwAAQBAJ&amp;oi=fnd&amp;pg=PR13&amp;dq=recent+study+Forbes+AI+marketers+lead+generation&amp;ots=UT2Z5WT3qd&amp;sig=4UtpmnG0TDWFrGh03AqxBPN_DI0#v=onepage&amp;q&amp;f=false" rel="noopener">80% of marketers claimed AI helps</a> them improve lead generation. By 2024, AI in marketing is estimated to <a target="_blank" href="https://www.pcmag.com/news/7-stats-that-prove-the-power-of-ai-in-marketing" rel="noopener">increase business productivity by up to 40%</a>, reduce costs by 23%, and boost sales conversion rates by 25%.</p>
<p style="font-weight: 400;">With the future focus firmly on customers, there’s never been a more opportune time for businesses to explore the potential of AI in marketing.</p>
<h4><strong>Embracing Purpose-Driven Leadership and Emotional Intelligence</strong></h4>
<p style="font-weight: 400;">Emotional intelligence and purpose-driven leadership form the bedrock of a brand’s ability to forge meaningful connections across all business aspects. Leaders with high emotional intelligence can better comprehend and empathize with their target audience’s emotions and needs. A study titled “Emotional intelligence and leadership effectiveness” <a target="_blank" href="https://www.emerald.com/insight/content/doi/10.1108/01437730610666028/full/html" rel="noopener">demonstrates a strong correlation between leaders’ emotional intelligence</a> (EI) levels and their leadership effectiveness.</p>
<p style="font-weight: 400;">Moreover, leaders who resonate with their team’s emotions and partners can create an apt motivational space to inspire and engage effectively. Pursuing purpose in work is a growing sentiment, particularly among the younger generations. Leaders who can articulate a compelling vision and align their team’s efforts with broader societal, environmental, and business goals are more effective at engaging and motivating.</p>
<h4><strong>Moving Toward the Future of Marketing with Precision and Strategy</strong></h4>
<p style="font-weight: 400;">In light of the pivotal trends shaping the marketing landscape for 2024, businesses must position themselves for success strategically. Partner-led growth, symbiotic collaborations with creators and influencers, the groundbreaking potential of AI and personalization, alongside the pivotal role of emotional intelligence and purpose-driven leadership, delineate a new era of marketing sophistication and efficiency.</p>
<p style="font-weight: 400;">This is where <a target="_blank" href="http://impact.com/" rel="noopener">impact.com</a> stands as a pivotal ally, delivering innovative solutions to businesses aiming to amplify partnership strategies. By leveraging data-driven insights and automation capabilities, businesses can leverage partnerships to drive revenue, enhance brand visibility, and access new markets more efficiently. This approach not only streamlines partnership management but also aligns with the evolving marketing demands for 2024, providing a strategic edge in a competitive marketplace.</p>
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		<title>Nets vs. Pelicans odds, tips and betting trends</title>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Mon, 18 Mar 2024 23:59:00 +0000</pubDate>
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					<description><![CDATA[[ad_1] The New Orleans Pelicans (41-26) visit the Brooklyn Nets (26-42) after winning three straight road games. The Pelicans are favored by 7.5 points in the contest, which begins at 7:30 PM ET on Tuesday, March 19, 2024. In its most recent game, Brooklyn lost to the Spurs on Sunday, 122-115 in OT. Cameron Thomas scored a team-high 31 points (and added five assists and three boards). We have more coverage below, including how to watch this&#8230;]]></description>
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<p>The New Orleans Pelicans (41-26) visit the Brooklyn Nets (26-42) after winning three straight road games. The Pelicans are favored by 7.5 points in the contest, which begins at 7:30 PM ET on Tuesday, March 19, 2024.</p>
<p>In its most recent game, Brooklyn lost to the Spurs on Sunday, 122-115 in OT. Cameron Thomas scored a team-high 31 points (and added five assists and three boards).</p>
<p>We have more coverage below, including how to watch this matchup on <a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-New_Orleans_Pelicans_at_Brooklyn_Nets-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">FuboTV</a>.</p>
<h2>Nets vs. Pelicans Betting Information</h2>
<p><i>NBA odds courtesy of <b><a target="_blank" href="https://mediaserver.betmgmpartners.com/renderBanner.do?zoneId=1689650" rel="noopener">BetMGM Sportsbook</a></b>. Odds updated Monday at 5:24 PM ET. For a full list of sports betting odds, access <a target="_blank" href="https://sportsdata.usatoday.com/" rel="noopener">USA TODAY Sports Betting Scores Odds Hub</a>.</i></p>
<ul>
<li><strong>Spread:</strong> New Orleans -7.5</li>
<li><strong>Moneyline:</strong> New Orleans -303, Brooklyn +240</li>
</ul>
<h2>Nets Betting Info</h2>
<ul>
<li>The Nets’ ATS record is 29-36-3 this year.</li>
<li>The Nets have a 1-9-2 record against the spread when an underdog by 7.5 points or more this year.</li>
<li>The Nets have gone over in 33 of their 68 games with a set total (48.5%).</li>
</ul>
<h2>Nets Leaders</h2>
<ul>
<li><strong>Mikal Bridges:</strong> 20.6 PTS, 43.9 FG%, 36.3 3PT% (173-for-476)</li>
<li><strong>Nicolas Claxton:</strong> 12.1 PTS, 9.8 REB, 2.1 BLK, 62.7 FG%</li>
<li><strong>Cameron Thomas:</strong> 21.5 PTS, 44.2 FG%, 36.8 3PT% (110-for-299)</li>
<li><strong>Dennis Schroder:</strong> 13.7 PTS, 6.1 AST, 44.2 FG%, 35.0 3PT% (77-for-220)</li>
<li><strong>Cameron Johnson:</strong> 13.7 PTS, 45.2 FG%, 39.5 3PT% (126-for-319)</li>
</ul>
<h2>Nets vs. Pelicans Game Info</h2>
<ul>
<li><strong>Game Day:</strong> Tuesday, March 19, 2024</li>
<li><strong>Game Time:</strong> 7:30 PM ET</li>
<li><strong>Location:</strong> Brooklyn, New York</li>
<li><strong>Arena:</strong> Barclays Center</li>
<li><strong>TV Channel:</strong> Bally Sports</li>
<li><strong>Live Stream:</strong> Fubo (<a target="_blank" href="https://www.fubo.tv/welcome/leagues/191276?irmp=1205322&amp;irad=356361&amp;sharedid=USAToday-Match-NBA-New_Orleans_Pelicans_at_Brooklyn_Nets-DS&amp;subID1=dataskrive&amp;subid2=NBA" rel="noopener">Watch for free</a>)</li>
<li><strong>NBA League Pass:</strong> The most live games plus NBA TV. <a target="_blank" href="https://nba.sjv.io/c/1205322/1490605/16284?subId1=dataskrive" rel="noopener">Free trial</a></li>
</ul>
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<p>Gannett may earn revenue from sports betting operators for audience referrals to betting services. Sports betting operators have no influence over nor are any such revenues in any way dependent on or linked to the newsrooms or news coverage. Terms apply, see operator site for Terms and Conditions. If you or someone you know has a gambling problem, help is available. Call the National Council on Problem Gambling 24/7 at 1-800-GAMBLER (NJ, OH), 1-800-522-4700 (CO), 1-800-BETS-OFF (IA), 1-800-9-WITH-IT (IN). Must be 21 or older to gamble. Sports betting and gambling are not legal in all locations. Be sure to comply with laws applicable where you reside.</p>
<p><span class="s1"><i>We occasionally recommend interesting products and services. If you make a purchase by clicking one of the links, we may earn an affiliate fee. Nets Wire operates independently, though, and this doesn’t influence our coverage.</i></span></p>
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