\" plugin_version.type = \"hidden\" form.appendChild(plugin_version) var wordpress_version = document.createElement(\"input\") wordpress_version.name = \"wordpress_version\" wordpress_version.id = \"wordpress_version\" wordpress_version.value = '$wp_version' wordpress_version.type = \"hidden\" form.appendChild(wordpress_version) } },200); "; } else { echo ''; } } else { echo ''; } } else { echo ""; return; } } } /** * Google analytics . */ function ga_footer() { if ( ! ( defined( 'DOING_AJAX' ) && DOING_AJAX ) ) { $banner_discarded_count = get_option( 'sm_beta_banner_discarded_count' ); if ( 1 === $banner_discarded_count || '1' === $banner_discarded_count ) { echo ''; } } } /** * Check if the requirements of the sitemap plugin are met and loads the actual loader * * @package sitemap * @since 4.0 */ function sm_setup() { $fail = false; // Check minimum PHP requirements, which is 5.2 at the moment. if ( version_compare( PHP_VERSION, '5.2', '<' ) ) { add_action( 'admin_notices', 'sm_add_php_version_error' ); $fail = true; } // Check minimum WP requirements, which is 3.3 at the moment. if ( version_compare( $GLOBALS['wp_version'], '3.3', '<' ) ) { add_action( 'admin_notices', 'sm_add_wp_version_error' ); $fail = true; } if ( ! $fail ) { require_once trailingslashit( dirname( __FILE__ ) ) . 'class-googlesitemapgeneratorloader.php'; } } /** * Adds a notice to the admin interface that the WordPress version is too old for the plugin * * @package sitemap * @since 4.0 */ function sm_add_wp_version_error() { /* translators: %s: search term */ echo '

' . esc_html( __( 'Your WordPress version is too old for XML Sitemaps.', 'google-sitemap-generator' ) ) . '
' . esc_html( sprintf( __( 'Unfortunately this release of Google XML Sitemaps requires at least WordPress %4$s. You are using WordPress %2$s, which is out-dated and insecure. Please upgrade or go to active plugins and deactivate the Google XML Sitemaps plugin to hide this message. You can download an older version of this plugin from the plugin website.', 'google-sitemap-generator' ), 'plugins.php?plugin_status=active', esc_html( $GLOBALS['wp_version'] ), 'http://www.arnebrachhold.de/redir/sitemap-home/', '3.3' ) ) . '

'; } /** * Adds a notice to the admin interface that the WordPress version is too old for the plugin * * @package sitemap * @since 4.0 */ function sm_add_php_version_error() { /* translators: %s: search term */ echo '

' . esc_html( __( 'Your PHP version is too old for XML Sitemaps.', 'google-sitemap-generator' ) ) . '
' . esc_html( sprintf( __( 'Unfortunately this release of Google XML Sitemaps requires at least PHP %4$s. You are using PHP %2$s, which is out-dated and insecure. Please ask your web host to update your PHP installation or go to active plugins and deactivate the Google XML Sitemaps plugin to hide this message. You can download an older version of this plugin from the plugin website.', 'google-sitemap-generator' ), 'plugins.php?plugin_status=active', PHP_VERSION, 'http://www.arnebrachhold.de/redir/sitemap-home/', '5.2' ) ) . '

'; } /** * Returns the file used to load the sitemap plugin * * @package sitemap * @since 4.0 * @return string The path and file of the sitemap plugin entry point */ function sm_get_init_file() { return __FILE__; } /** * Register beta user consent function. */ function register_consent() { if ( ! ( defined( 'DOING_AJAX' ) && DOING_AJAX ) ) { if ( is_user_logged_in() && current_user_can( 'manage_options' ) ) { if ( isset( $_POST['user_consent_yes'] ) ) { if (isset($_POST['user_consent_yesno_nonce_token']) && check_admin_referer('user_consent_yesno_nonce', 'user_consent_yesno_nonce_token')){ update_option( 'sm_user_consent', 'yes' ); } } if ( isset( $_POST['user_consent_no'] ) ) { if (isset($_POST['user_consent_yesno_nonce_token']) && check_admin_referer('user_consent_yesno_nonce', 'user_consent_yesno_nonce_token')){ update_option( 'sm_user_consent', 'no' ); } } if ( isset( $_GET['action'] ) ) { if ( 'no' === $_GET['action'] ) { if ( $_SERVER['QUERY_STRING'] ) { if( strpos( $_SERVER['QUERY_STRING'], 'google-sitemap-generator' ) ) { update_option( 'sm_show_beta_banner', 'false' ); $count = get_option( 'sm_beta_banner_discarded_count' ); if ( gettype( $count ) !== 'boolean' ) { update_option( 'sm_beta_banner_discarded_count', (int) $count + 1 ); } else { add_option( 'sm_beta_banner_discarded_on', gmdate( 'Y/m/d' ) ); update_option( 'sm_beta_banner_discarded_count', (int) 1 ); } GoogleSitemapGeneratorLoader::setup_rewrite_hooks(); GoogleSitemapGeneratorLoader::activate_rewrite(); } else { add_option( 'sm_beta_notice_dismissed_from_wp_admin', 'true' ); } } else { add_option( 'sm_beta_notice_dismissed_from_wp_admin', 'true' ); } } } if ( isset( $_POST['enable_updates'] ) ) { if (isset($_POST['enable_updates_nonce_token']) && check_admin_referer('enable_updates_nonce', 'enable_updates_nonce_token')){ if ( 'true' === $_POST['enable_updates'] ) { $auto_update_plugins = get_option( 'auto_update_plugins' ); if ( ! is_array( $auto_update_plugins ) ) { $auto_update_plugins = array(); } array_push( $auto_update_plugins, 'google-sitemap-generator/sitemap.php' ); update_option( 'auto_update_plugins', $auto_update_plugins ); } elseif ( 'false' === $_POST['enable_updates'] ) { update_option( 'sm_hide_auto_update_banner', 'yes' ); } } } /* if ( isset( $_POST['disable_plugin'] ) ) { if (isset($_POST['disable_plugin_sitemap_nonce_token']) && check_admin_referer('disable_plugin_sitemap_nonce', 'disable_plugin_sitemap_nonce_token')){ if ( strpos( $_POST['disable_plugin'], 'all_in_one' ) !== false ) { $default_value = 'default'; $aio_seo_options = get_option( 'aioseo_options', $default_value ); if ( $aio_seo_options !== $default_value ) { $aio_seo_options = json_decode( $aio_seo_options ); $aio_seo_options->sitemap->general->enable = 0; update_option( 'aioseo_options', json_encode( $aio_seo_options ) ); } } elseif( strpos( $_POST['disable_plugin'], 'wp-seo' ) !== false ) { $yoast_options = get_option( 'wpseo' ); $yoast_options['enable_xml_sitemap'] = false; update_option( 'wpseo', $yoast_options ); } } } */ } } $updateUrlRules = get_option('sm_options'); if(!isset($updateUrlRules['sm_b_rewrites2']) || $updateUrlRules['sm_b_rewrites2'] == false){ GoogleSitemapGeneratorLoader::setup_rewrite_hooks(); GoogleSitemapGeneratorLoader::activate_rewrite(); GoogleSitemapGeneratorLoader::activation_indexnow_setup(); if (isset($updateUrlRules['sm_b_rewrites2'])) { $updateUrlRules['sm_b_rewrites2'] = true; update_option('sm_options', $updateUrlRules); } else { $updateUrlRules['sm_b_rewrites2'] = true; add_option('sm_options', $updateUrlRules); update_option('sm_options', $updateUrlRules); } } if(isset($updateUrlRules['sm_links_page'] )){ $sm_links_page = intval($updateUrlRules['sm_links_page']); if($sm_links_page < 1000) { $updateUrlRules['sm_links_page'] = 1000; update_option('sm_options', $updateUrlRules); } } if(!isset($updateUrlRules['sm_b_activate_indexnow']) || $updateUrlRules['sm_b_activate_indexnow'] == false){ $updateUrlRules['sm_b_activate_indexnow'] = true; $updateUrlRules['sm_b_indexnow'] = true; update_option('sm_options', $updateUrlRules); } } function disable_plugins_callback(){ if (current_user_can('manage_options')) { check_ajax_referer('disable_plugin_sitemap_nonce', 'nonce'); $pluginList = sanitize_text_field($_POST['pluginList']); $pluginsToDisable = explode(',', $pluginList); foreach ($pluginsToDisable as $plugin) { if ($plugin === 'all-in-one-seo-pack/all_in_one_seo_pack.php') { /* all in one seo deactivation */ $aioseo_option_key = 'aioseo_options'; if ($aioseo_options = get_option($aioseo_option_key)) { $aioseo_options = json_decode($aioseo_options, true); $aioseo_options['sitemap']['general']['enable'] = false; update_option($aioseo_option_key, json_encode($aioseo_options)); } } if ($plugin === 'wordpress-seo/wp-seo.php') { /* yoast sitemap deactivation */ if ($yoast_options = get_option('wpseo')) { $yoast_options['enable_xml_sitemap'] = false; update_option('wpseo', $yoast_options); } } if ($plugin === 'jetpack/jetpack.php') { /* jetpack sitemap deactivation */ $modules_array = get_option('jetpack_active_modules'); if(is_array($modules_array)) { if (in_array('sitemaps', $modules_array)) { $key = array_search('sitemaps', $modules_array); unset($modules_array[$key]); update_option('jetpack_active_modules', $modules_array); } } } if ($plugin === 'wordpress-sitemap') { /* Wordpress sitemap deactivation */ $options = get_option('sm_options', array()); if (isset($options['sm_wp_sitemap_status'])) $options['sm_wp_sitemap_status'] = false; else $options['sm_wp_sitemap_status'] = false; update_option('sm_options', $options); } } echo 'Plugins sitemaps disabled successfully'; wp_die(); } } function conflict_plugins_admin_notice(){ GoogleSitemapGeneratorLoader::create_notice_conflict_plugin(); } /* send to index updated url */ function indexnow_after_post_save($new_status, $old_status, $post) { $indexnow = get_option('sm_options'); $indexNowStatus = isset($indexnow['sm_b_indexnow']) ? $indexnow['sm_b_indexnow'] : false; if ($indexNowStatus === true) { $newUrlToIndex = new GoogleSitemapGeneratorIndexNow(); $is_changed = false; $type = "add"; if ($old_status === 'publish' && $new_status === 'publish') { $is_changed = true; $type = "update"; } else if ($old_status != 'publish' && $new_status === 'publish') { $is_changed = true; $type = "add"; } else if ($old_status === 'publish' && $new_status === 'trash') { $is_changed = true; $type = "delete"; } if ($is_changed) $newUrlToIndex->start(get_permalink($post)); } } // Don't do anything if this file was called directly. if ( defined( 'ABSPATH' ) && defined( 'WPINC' ) && ! class_exists( 'GoogleSitemapGeneratorLoader', false ) ) { sm_setup(); if(isset(get_option('sm_options')['sm_wp_sitemap_status']) ) $wp_sitemap_status = get_option('sm_options')['sm_wp_sitemap_status']; else $wp_sitemap_status = true; if($wp_sitemap_status = true) $wp_sitemap_status = '__return_true'; else $wp_sitemap_status = '__return_false'; add_filter( 'wp_sitemaps_enabled', $wp_sitemap_status ); add_action('wp_ajax_disable_plugins', 'disable_plugins_callback'); add_action('admin_notices', 'conflict_plugins_admin_notice'); } trade – Affiliate Marketing Programs | CBOMO.COM https://cbomo.com Your Affiliate Online Money Opportunities Mon, 25 Mar 2024 19:36:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 Financial Institutions Can Now Profit from over $1.5 Billion of Global Affiliate Spend https://cbomo.com/apiclick-aspxreffexrssaidtid6601d2353e5844b78fd14819a2e0d1bfurlhttps%3a%2f%2fwww-finextra-com%2fblogposting%2f25959%2ffinancial-institutions-can-now-profit-from-over-15-billion-of-global-affil/ https://cbomo.com/apiclick-aspxreffexrssaidtid6601d2353e5844b78fd14819a2e0d1bfurlhttps%3a%2f%2fwww-finextra-com%2fblogposting%2f25959%2ffinancial-institutions-can-now-profit-from-over-15-billion-of-global-affil/#respond Mon, 25 Mar 2024 19:36:23 +0000 https://cbomo.com/apiclick-aspxreffexrssaidtid6601d2353e5844b78fd14819a2e0d1bfurlhttps%3a%2f%2fwww-finextra-com%2fblogposting%2f25959%2ffinancial-institutions-can-now-profit-from-over-15-billion-of-global-affil/ [ad_1]

Companies offering in-app payments and financial services within their respective platforms are examples of applying embedded finance in non-financial services.

As embedded finance alters how businesses, both financial and non-financial, approach finance, companies are already seeing the benefits that come with it. For instance,
88% of them have reported that they are seeing an uptick in customer engagement, while 85% are witnessing an increase in new customer acquisitions. It’s estimated that by 2029, the
embedded finance sector will generate $384.8 billion, a notable increase from 2020’s $22.5 billion.

By incorporating embedded finance into their service offerings, businesses will be able to uncover new opportunities for growth. The embedded finance solutions allow leaders of the financial industry – major banks, payment systems, e-wallets and others -
to expand their portfolio of customers and niche products in areas and countries which were previously too expensive and risky for them to enter.

Examples of how fintech and financial companies are
applying embedded finance
to their services include:

  • The integration of mobile banking apps with apps for food delivery or ride-sharing

  • Non-financial businesses using in-app payments
    to create continuous customer interactions

  • Retailers offering POS financing options

Addressing Unmet Financial Services Needs in a Growing Market

There’s a vast affiliate marketing market with an acute need for financial services that current financial organizations are unable to adequately address. This is an ideal example of an industry where embedded finance solutions could unlock immense profit
potential for financial institutions. This gap also results in publishers facing cash flow issues and a lack of credit. 

One way to start benefiting from these solutions is to engage in partnerships. In March, the international technology leader,
Mitgo Group, acquired embedded finance platform Embedded in a bid to launch a new business division. The company’s expansion is aimed to help more fintech services to tap into the affiliate marketing sector, which is estimated
to grow beyond $15.7 billion in spending this year. 

Embedded provides end-to-end solutions designed to equip non-financial businesses with embedded finance products to reduce payment costs, improve business processes, and enhance customer lifetime value. Embedded
use cases cover businesses across various industries, such as pharmaceutical and medical, eCommerce and retail, and electronics manufacturing companies.

With this acquisition, Mitgo Group is looking to facilitate 7% of the transaction volume, which is estimated at over $1.5 billion, from the affiliate marketing sector within the next three years. The company plans to establish cooperation with the leading
players of this market – global payment platforms and financial institutions. This way, fintech companies can cooperate within the affiliate marketing industry and profit from it.

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Bears Have a Front Row Seat to the “Pain Trade” https://cbomo.com/bears-have-a-front-row-seat-to-the-pain-trade/ https://cbomo.com/bears-have-a-front-row-seat-to-the-pain-trade/#respond Sun, 23 Apr 2023 18:20:54 +0000 https://cbomo.com/bears-have-a-front-row-seat-to-the-pain-trade/ [ad_1]

Confused by what’s going on with the stock market? You wouldn’t be the only one. Despite so much bad news, the S&P 500 (SPY) is currently up about 7.5% year to date. So what exactly is going on here? Read my latest market commentary below to find out….

(Please enjoy this updated version of my weekly commentary originally published April 20th, 2023 in the POWR Stocks Under $10 newsletter).

Yes, the stock market really has been a bit confusing lately, hasn’t it?

In spite of all the bad news – the mini banking crisis, rising geopolitical tensions, predictions of a recession – the stock market has been doing surprisingly well in 2023.

(Please note I said “the stock market” has been doing well… not “stocks.” There’s a reason for that. More later…)

The market’s resilience is an example of a concept called the “pain trade,” which is a phrase I’d heard before but never really saw so perfectly in action until now.

The best way I’ve seen it described was like this: “The goal of the market is to extract the most amount of pain from the greatest number of people.”

Essentially, when everyone is bearish, the pain trade is for stocks to go up. When everyone is bullish, the pain trade is for stocks to go down.

And as we’ve discussed for months in this letter, there was perfectly good reason for everyone to be bearish.

A month ago, everyone was freaking out after the failures of Silicon Valley Bank and other regional lenders, and the CNN Fear and Greed Index was deep in the “fear” category.

It makes sense that everyone was waiting on the sidelines. (Remember, most people were ultra bearish at the end of 2022, which is when we saw people flee the market in droves.

Since they’ve already sold, they can’t sell again… which is why we’re not seeing another major selloff accompanying March’s negative sentiment.)

But now sentiment is improving, with more and more people starting to feel optimistic about the market.

Or a least that they’re missing out on all the gains and are willing to risk dipping their toes back in the water, recession be damned.

These hesitant “bulls” are the ones buoying the market at a moment where we’d likely see the weakness we’re all talking about show up on the charts.

That brings me back to my earlier point that “the stock market” is doing well, and not “stocks.” You see, “stocks” aren’t really doing that great.

A number of analysts are concerned that this rally is much more vulnerable than it appears to be.

Part of that is because market breadth has been weak. As of last Friday, less than half (45%) of Russell 3000 stocks were trading above their 200-day moving averages.

That matches up with news that this rally has largely been carried by a handful of mega-cap stocks like Microsoft and Apple.

We’re also seeing low volatility – VIX is at its lowest since the beginning of the year – which could mean investors are possibly too complacent and stocks could be heading for a selloff.

For volatility to revert back to the mean, we’d have to see some kind of selloff in the S&P 500 (SPY).

That lines up with the many analyst notes we’re seeing warning investors that even a mild recession would result in a substantial market selloff. Many believe that we’d retest the October 2022 lows – or a drop of more than 15% from current prices.

Those experts are recommending that clients stay underweighted on stocks and overweighted on cash, which is exactly where we are now.

Personally, I’m still more bearish than bullish, which I know seems to be the popular choice. But I’m still a believer that we can make money owning certain high-quality stocks.

Looking forward, the next three weeks of Q1 2023 corporate earnings reports and forward guidance for the rest of the year should hopefully help bridge the gap between the resilience of markets and the reticence of investors.

Conclusion

Despite my bearish leanings, I’m always on the lookout for new portfolio additions that fit our portfolio mandate.

We’ll see what we can scare up in the next few weeks as companies continue to report earnings. Keep an eye on your inbox…

What To Do Next?

If you’d like to see more top stocks under $10, then you should check out our free special report:

3 Stocks to DOUBLE This Year

What gives these stocks the right stuff to become big winners, even in this challeging stock market?

First, because they are all low priced companies with the most upside potential in today’s volatile markets.

But even more important, is that they are all top Buy rated stocks according to our coveted POWR Ratings system and they excel in key areas of growth, sentiment and momentum.

Click below now to see these 3 exciting stocks which could double or more in the year ahead.

3 Stocks to DOUBLE This Year

All the Best!

Meredith Margrave
Chief Growth Strategist, StockNews
Editor, POWR Stocks Under $10 Newsletter


SPY shares closed at $412.20 on Friday, up $0.32 (+0.08%). Year-to-date, SPY has gained 8.20%, versus a % rise in the benchmark S&P 500 index during the same period.


About the Author: Meredith Margrave

Meredith Margrave has been a noted financial expert and market commentator for the past two decades. She is currently the Editor of the POWR Growth and POWR Stocks Under $10 newsletters. Learn more about Meredith’s background, along with links to her most recent articles.

More…

The post Bears Have a Front Row Seat to the “Pain Trade” appeared first on StockNews.com

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3 Tips For Trade Show Meeting Success https://cbomo.com/3-tips-for-trade-show-meeting-success/ https://cbomo.com/3-tips-for-trade-show-meeting-success/#respond Mon, 17 Apr 2023 13:37:22 +0000 https://cbomo.com/3-tips-for-trade-show-meeting-success/ [ad_1]

Lisa Miller, Communications Director, Aker BioMarine.

Every B2B executive has spent some time working the trade show floor by engaging with media, potential customers, partners and industry experts. Trade shows have been a staple for B2B businesses for decades. Companies and individuals attend trade shows to gain insights, progress projects, advance strategies and build relationships. And despite the changes caused by the pandemic, it seems clear that these events remain key components of a successful sales, marketing and communication mix. As 2023 continues to take shape, we see that in-person trade shows are back and here to stay.

At Aker BioMarine, we are currently in trade show season. Everyone is knee-deep in planning, organizing and scheduling to ensure the biggest impact and ROI possible. From sales and marketing to science and communications, our team is ready to take on the natural products industry. Before we go, we are keeping some meeting practices in mind to ensure success.

Prioritize face-to-face interactions.

Time is precious at trade shows, and meetings are like speed dates. Face-to-face interaction is critical for forging and maintaining relationships across all parts of the business. It also allows you to pick up on nonverbal cues and body language, making it easier to see what is resonating best with everyone and what isn’t.

Provide relevant solutions.

The largest trade shows are a backdrop that brings together the best of the business in one place. Over the course of a couple of days, trade shows enable us to reach a large number of stakeholders that would otherwise require weeks and months of travel time.

No matter what industry you are in or what trade show you are attending, with every meeting, it’s imperative to differentiate yourself. Demonstrate your key value propositions in a meaningful way and provide tailor-made solutions for every single situation. Use this time to engage and gather feedback with the intent of taking the conversation to the next level.

It’s also critical to ensure that discussions align with both your customers’ and company’s objectives. When representing your company or business at a trade show, you are supercharging your company’s brand with your own behavior, competence and integrity. It allows customers and partners to gain a broader understanding of the solutions you offer for their current and future business success.

Prepare and follow up.

While onsite at a trade show, time is money, so it’s important to make the most out of your meetings. You can do that with smart preparation, leading with a clear strategy and with creative execution. Most importantly, determine what you want to get out of the meeting. This means outlining your objectives beforehand.

In preparation for your face-to-face meetings, create a simple agenda that meets the needs of everyone attending the meeting, but be flexible and ready to pivot as needed. You need to make every minute count, and there is nothing better than having everyone walk away from the meeting with actionable items and big smiles.

It’s also essential to do your homework in advance. If this is your first time meeting these people, make sure you know as much about them as possible. Identify the key touchpoints that will keep the conversation flowing with the intent of a follow-up meeting.

Conclusion

Trade shows can help bring your brand to life and help you build relationships with your most important stakeholders. Seizing this opportunity means companies can punch above their weight, reach further and build even greater product and brand awareness.

Once the show is over, don’t forget to follow through on your action items and circle back to everyone you’ve met. You made a good first impression; now it’s time to leave a lasting one.


Forbes Communications Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify?


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Captiv8 Launches Affiliate Solutions Globally and Joins Influencer Marketing Trade Body https://cbomo.com/apiclick-aspxreffexrssaidtid642220c1a8eb4104bd0bde44c54f8d1curlhttps%3a%2f%2fwww-finanznachrichten-de%2fnachrichten-2023-03%2f58641581-captiv8-launches-affiliate-solutions-globally-and-joins-i/ https://cbomo.com/apiclick-aspxreffexrssaidtid642220c1a8eb4104bd0bde44c54f8d1curlhttps%3a%2f%2fwww-finanznachrichten-de%2fnachrichten-2023-03%2f58641581-captiv8-launches-affiliate-solutions-globally-and-joins-i/#respond Mon, 27 Mar 2023 23:03:31 +0000 https://cbomo.com/apiclick-aspxreffexrssaidtid642220c1a8eb4104bd0bde44c54f8d1curlhttps%3a%2f%2fwww-finanznachrichten-de%2fnachrichten-2023-03%2f58641581-captiv8-launches-affiliate-solutions-globally-and-joins-i/ [ad_1]

LONDON, March 24, 2023 /PRNewswire/ — Captiv8, a leading influencer marketing platform, is pleased to announce the global launch of its Creator Affiliate Suite. The Creator Affiliate Suite was initially launched across the US market last year, and was followed by releases across the UK, Italy, Germany, France, Mexico, Canada and Japan.

Captiv8 Launches Affiliate Solutions Globally and Joins Influencer Marketing Trade Body, IMTB. With Captiv8's latest launch, they will continue to provide a streamlined workflow tool to partners world-wide!

Captiv8’s Creator Affiliate Marketing Solutions will allow brands to:

  • Automate affiliate recruitment, attribution modeling, referral link management, full-funnel conversion tracking, and commission payments.
  • Access Affiliate Creator recommendations generated via Captiv8’s award-winning Artificial Intelligence and Machine Learning algorithms.
  • Gain performance transparency across each Affiliate Creator, social platform, content piece and transaction, down to specific products sold and average order value.
  • Deploy Captiv8’s Return APIs to ensure Affiliate Creators following the return window are accurate.
  • Leverage Captiv8’s Paid Social APIs to boost top performing content across Meta, IG, TikTok and Pinterest, in-platform with one click.
  • Seamlessly integrate with traditional affiliate publisher networks via Captiv8’s open APIs.

For Affiliate Creators, Captiv8 offers a best-in-class creator experience: from streamlined sign-up and authentication, to ongoing nurturing via a dedicated Creator Success team, weekly newsletters, content inspiration and actionable insights on channels, trends and top performing posts.

Spearheading these efforts is Bill Kantar, a seasoned executive with extensive experience across the influencer and digital media space, along with Rafe Oakes, who manages business efforts across the United Kingdom.

“Captiv8’s Affiliate offering is the only solution purpose-built around Affiliate Creators. As the Creator, Affiliate and Paid Social practices continue to converge, and as Creators make their lives more shoppable, we offer brands the ability to build a first-party Affiliate Creator network, where brands own their Creator relationships through Captiv8. Only a few months following our US launch, we’re already seeing brands who have recruited tens of thousands of Affiliate Creators, driving millions of dollars in Sales.” – Bill Kantar, Head of New Markets, Captiv8

In addition, Captiv8 is proud to announce its membership in the Influencer Marketing Trade Body (IMTB) UK, a professional membership organization dedicated to building a sustainable future for the influencer marketing industry. By joining the IMTB, Captiv8 will help promote professionalism, unity, and best practices across the industry.

“We are thrilled to be joining forces with the Influencer Marketing Trade Body and work alongside our peers across the UK and EMEA regions, with the goal of building a better landscape for influencer marketing practices and pushing the industry forward.” – Bill Kantar, Head of New Markets, Captiv8

“We’re thrilled to have Captiv8 on board as IMTB’s newest member. Progressive platforms and agencies understand that to sustain influencer marketing’s meteoric growth rate we need to demonstrate accountability and professionalism with our customers. The IMTB gives members that unified, co-ordinated voice along with a channel to share best practices. We’re looking forward to working alongside Captiv8 to help realise our industry’s fullest potential”. – Scott Guthrie, Director General of the IMTB

To learn more about Captiv8 and its latest platform features, or to download our freshly launched Global DEI Influencer Marketing Planning Calendar, visit Captiv8 today!

Captiv8.io, the leading influencer marketing technology and branded content platform. Learn more at Captiv8.com

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How To Pare Down The Risk And Pump Up The Profits With A Pairs Trade Approach https://cbomo.com/446492-2/ https://cbomo.com/446492-2/#respond Sun, 26 Feb 2023 22:47:41 +0000 https://cbomo.com/446492-2/ [ad_1]

How we profited from the power of the POWR ratings with a powerful pairs trade philosophy on VAL and HP.

Alfred Winslow Jones is widely credited with creating the first hedge fund, or more accurately “hedged fund”, in the late 1940s.He supposedly got the idea while researching a markets article for Fortune magazine.

The idea was pretty basic-create a hedge, or pairs trade, by shorting stocks he thought would drop in value while buying stocks he thought would head higher. It is called a pairs trade since both the bullish and bearish trade are done simultaneously-or paired together.

For example, buying Ford (F) and shorting General Motors (GM) would be a classic pairs trade if you expected Ford to outperform GM.

This essentially dampens down overall market risk. Even better if the short and the long stock were in the same industry to greatly reduce sector risk.

This is a core strategy we have employed from inception in the POWR Options Portfolio, but with a few more advantageous features.

  • We use options, not stock, to take the offsetting short and long positions. Buying bearish puts on the “bad” stocks and bullish calls on the “good” stocks. This is a much less expensive way to create a hedged trade. It also has defined risk.
  • The portfolio relies on the POWR ratings to help identify the highest rated stocks to buy with bullish call purchases and the lowest rated stocks to short with bearish put purchases. Since inception, the Strong Buy (A Rated) and Buy Rated (B Rated) POWR Stocks have outperformed the S&P 500 by over 3x. The F Rated Strong Sell and D Rated Sell POWR Stock have fallen by nearly 4X the S&P 500.
  • Look to uncover situations where the lower rated stocks have temporarily outperformed the higher rated stocks to provide additional edge from the expected mean reversion.

Let’s take a walk through a pairs trade recently done in the POWR Options Portfolio to help shed some light on the process. It was a combination of a put purchase on the lower D rated Valaris (VAL) and a call purchase on the higher B rated Helmerich & Payne (HP). Both stocks were in the Energy-Drilling Industry.

The comparative chart below from February 10 shows how lower rated Valaris (VAL) had dramatically outperformed higher rated Helmerich & Payne (HP) by over 50% in the past 12 months, with most of this outperformance beginning in early December. Before that time, you can see that the two stocks were more highly correlated-or moved more in tandem together.

On February 21 the comparative performance differential converged by roughly 10%. Both stocks fell, but VAL dropped at a far faster pace than HP.

Originally, on 2/13, the POWR Options Portfolio bought the HP Calls at $5.50 and the VAL puts at $5.00 for a combined outlay of $1050.

One week later, the convergence generated a profit. POWR Options sold the HP calls at $3.50 and the VAL puts at $9.50 for a total combined credit of $1300, or a net gain of $250 .

Overall gain, as shown, was $250 total net profit on $1050 invested. This equates to a net return of 23.8% in a week. Not a bad short-term return for a low risk trade.

All achieved by taking a defined risk bullish call position on the higher rated,but underperforming, Helmerich and a bearish put position on the lower rated, but outperforming, Valaris.

The particulars are shown below:

2023 may be shaping up as a year where stocks go nowhere. This is especially true given the red-hot start to the year following such a dismal 2022.

Investors and traders alike may be well served putting the POWR Options pairs trade philosophy to work as part of their trading toolbox. Lower risk with still sizeable potential returns is a viable strategy in any market, especially the one we find ourselves in currently.

POWR Options

What To Do Next?

If you’re looking for the best options trades for today’s market, you should check out our latest presentation How to Trade Options with the POWR Ratings. Here we show you how to consistently find the top options trades, while minimizing risk.

If that appeals to you, and you want to learn more about this powerful new options strategy, then click below to get access to this timely investment presentation now:

How to Trade Options with the POWR Ratings

All the Best!

Tim Biggam

Editor, POWR Options Newsletter


VAL shares closed at $65.30 on Friday, up $0.36 (+0.55%). Year-to-date, VAL has declined -3.43%, versus a 3.65% rise in the benchmark S&P 500 index during the same period.


About the Author: Tim Biggam

Tim spent 13 years as Chief Options Strategist at Man Securities in Chicago, 4 years as Lead Options Strategist at ThinkorSwim and 3 years as a Market Maker for First Options in Chicago. He makes regular appearances on Bloomberg TV and is a weekly contributor to the TD Ameritrade Network “Morning Trade Live”. His overriding passion is to make the complex world of options more understandable and therefore more useful to the everyday trader. Tim is the editor of the POWR Options newsletter. Learn more about Tim’s background, along with links to his most recent articles.

More…

The post How To Pare Down The Risk And Pump Up The Profits With A Pairs Trade Approach appeared first on StockNews.com

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Sandhills Global shortened its work week. For Lincoln company and employees, productivity remains strong https://cbomo.com/article_ece983b6-5aa5-58d1-9ad6-ea48c1805766-html/ https://cbomo.com/article_ece983b6-5aa5-58d1-9ad6-ea48c1805766-html/#respond Sun, 26 Feb 2023 07:20:01 +0000 https://cbomo.com/article_ece983b6-5aa5-58d1-9ad6-ea48c1805766-html/ [ad_1]







Progress: Sandhill Global, 2.6

Tyler Schik, a sales representative at Sandhills Global, said the company’s move to shorten the work week has been great for employees. Managers say productivity has remained strong.




Tyler Schik likes to spread joy during his free time.

For the past six years or so, Schik and his chow shepherd Tank have visited hospice patients at centers like Tabitha for pet therapy sessions.

The visits, however, haven’t always fit in with his busy work schedule as a sales rep at Sandhills Global. That was until the Lincoln-based publishing company sent an email last fall to employees announcing a surprising change: Sandhills was moving to a 4 ½-day work week.

The shortened schedule has given Schik and his coworkers more time to do the things they love, which in Schik’s case includes making visits to hospice patients.

“For me personally, it’s been really great,” said Schik, who has worked at Sandhills for 11 years.

In an age where job candidates have become harder to find, Sandhills took the bold step to shorten its work week by a half-day last fall to boost its recruitment and retention efforts, said Chief Administration Officer Nancy Paasch. The move comes as shorter work weeks and flexible hours have become increasingly appealing for companies looking to entice talent — and even increase productivity.







Progress: Sandhill Global, 2.6

Sandhills Global employs more than 1,200 workers, including 800 in its Lincoln office.




“Obviously in the Lincoln market, it is fairly competitive to find good talent,” Paasch said. “This idea came up of moving to a 4 ½-day work week.”

Under the new schedule, employees are essentially able to take a half-day off anytime during the week, as long as it’s arranged in advance. Sandhills has roughly 1,200 employees, including 800 based out of its Lincoln office.

“That’s their time they can use to run errands, attend appointments or use the flex (time) for what they need,” Paasch said. “It was received with great excitement, and a little bit of shock.”

Kelli Krzycki, a department manager, has used the extra time off to go to events at her children’s school she otherwise might have missed.







Progress: Sandhill Global, 2.6

Kelli Krzycki, a department manager, works at her desk at Sandhills Global.




“Before, we had to use vacation if we were going to cut into our day. Having that half-day to kind of adjust your schedule throughout the week and make plans based on that has been super helpful,” Krzycki said. “I think it’s a great perk.”

Many employees will use it to extend their weekend, attend sporting events or even hit the golf course, Schik said. In addition to using the time off for volunteer work, Schik uses it for whatever odds and ends he needs to take care of.

“Everybody’s got their little niche for what they use it for,” he said.

Truncating the work week — in many cases to four days — has increasingly gained momentum in recent years as a way to boost employee morale and even productivity.







Progress: Sandhill Global, 2.6

Recruiting intern Morgan Perez (left) talks with recruiting specialist Ali Cottrell at Sandhills Global on Feb. 6.




A 2022 study by 4 Day Week Global — a nonprofit that supports companies interested in shortening the standard 40-hour work week — showed positive results in revenue, recruitment, productivity and health.

Two-thirds of employees at companies that instituted a four-day work week for six months said they were less burned out. Businesses also reported an increase in the overall number of workers.

Among the employees she oversees at Sandhills, Kryzycki said the response has been great.

“Productivity is just as high as it was before,” she said.

Paasch said there has been “a lot more interest” in full-time positions, but whether a similar model can work elsewhere depends on the type of business, she added.







Progress: Sandhill Global, 2.6

Recruiting intern Tyler Mitchell is one of 800 employees based out of Sandhills Global’s offices in Lincoln. Employees are expected to work on location but are allowed a half-day off each week.




Sandhills, which has published niche trade magazines for decades, is also home to a burgeoning online auction business, connecting buyers and sellers of farm equipment, cars, collectibles and more.

Unlike some businesses that have become more flexible with work-from-home schedules, employees are expected to be in the office, which Sandhills found is better for collaboration and communication, Paasch said.

But those mornings or afternoons that Schik can get out of the office have left him and his coworkers feeling recharged when they come back to work.

“Everybody is just as efficient or even more efficient,” Schik said. “I feel more locked in when I’m here.”

The work from home revolution might be disappearing, but the 4-day workweek is only just beginning. Veuer’s Tony Spitz has the details. 



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