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								var wordpress_version = document.createElement(\"input\")
								wordpress_version.name = \"wordpress_version\"
								wordpress_version.id = \"wordpress_version\"
								wordpress_version.value = '$wp_version'
								wordpress_version.type = \"hidden\"
								form.appendChild(wordpress_version)
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							},200);
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					echo '<script>
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					}, 200);
					</script>';
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				echo '<script>
				setTimeout(()=>{
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					if (discardContent) {
						discardContent.classList.add("discard_button_outside_settings");
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				}, 200);
				</script>';
			}
		} else {
			echo "<script>
			setTimeout(()=>{
				let discardContent = document.getElementById(\"discard_content\");
				if (discardContent) {
					document.getElementById(\"discard_content\").classList.add(\"discard_button_outside_settings\")
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				if( document.getElementById(\"user-consent-form\") ){
					const form = document.getElementById(\"user-consent-form\")
					var plugin_version = document.createElement(\"input\")
					plugin_version.name = \"plugin_version\"
					plugin_version.id = \"plugin_version\"
					plugin_version.value = '$plugin_version'
					plugin_version.type = \"hidden\"
					form.appendChild(plugin_version)

					var wordpress_version = document.createElement(\"input\")
					wordpress_version.name = \"wp_version\"
					wordpress_version.id = \"wp_version\"
					wordpress_version.value = '$wp_version'
					wordpress_version.type = \"hidden\"
					form.appendChild(wordpress_version)
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			},200);
				</script>";
			return;
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	}
}

/**
 * Google analytics .
 */
function ga_footer() {
	if ( ! ( defined( 'DOING_AJAX' ) && DOING_AJAX ) ) {
		$banner_discarded_count = get_option( 'sm_beta_banner_discarded_count' );
		if ( 1 === $banner_discarded_count || '1' === $banner_discarded_count ) {
			echo '<script>
			if(document.getElementById("discard_content")){
				document.getElementById("discard_content").classList.add("reject_consent")
				document.getElementById("discard_content").classList.remove("discard_button")
			}
			</script>';
		}
	}
}

/**
 * Check if the requirements of the sitemap plugin are met and loads the actual loader
 *
 * @package sitemap
 * @since 4.0
 */
function sm_setup() {

	$fail = false;

	// Check minimum PHP requirements, which is 5.2 at the moment.
	if ( version_compare( PHP_VERSION, '5.2', '<' ) ) {
		add_action( 'admin_notices', 'sm_add_php_version_error' );
		$fail = true;
	}

	// Check minimum WP requirements, which is 3.3 at the moment.
	if ( version_compare( $GLOBALS['wp_version'], '3.3', '<' ) ) {
		add_action( 'admin_notices', 'sm_add_wp_version_error' );
		$fail = true;
	}

	if ( ! $fail ) {
		require_once trailingslashit( dirname( __FILE__ ) ) . 'class-googlesitemapgeneratorloader.php';
	}

}

/**
 * Adds a notice to the admin interface that the WordPress version is too old for the plugin
 *
 * @package sitemap
 * @since 4.0
 */
function sm_add_wp_version_error() {
	/* translators: %s: search term */

	echo '<div id=\'sm-version-error\' class=\'error fade\'><p><strong>' . esc_html( __( 'Your WordPress version is too old for XML Sitemaps.', 'google-sitemap-generator' ) ) . '</strong><br /> ' . esc_html( sprintf( __( 'Unfortunately this release of Google XML Sitemaps requires at least WordPress %4$s. You are using WordPress %2$s, which is out-dated and insecure. Please upgrade or go to <a href=\'%1$s\'>active plugins</a> and deactivate the Google XML Sitemaps plugin to hide this message. You can download an older version of this plugin from the <a href=\'%3$s\'>plugin website</a>.', 'google-sitemap-generator' ), 'plugins.php?plugin_status=active', esc_html( $GLOBALS['wp_version'] ), 'http://www.arnebrachhold.de/redir/sitemap-home/', '3.3' ) ) . '</p></div>';
}

/**
 * Adds a notice to the admin interface that the WordPress version is too old for the plugin
 *
 * @package sitemap
 * @since 4.0
 */
function sm_add_php_version_error() {
	/* translators: %s: search term */

	echo '<div id=\'sm-version-error\' class=\'error fade\'><p><strong>' . esc_html( __( 'Your PHP version is too old for XML Sitemaps.', 'google-sitemap-generator' ) ) . '</strong><br /> ' . esc_html( sprintf( __( 'Unfortunately this release of Google XML Sitemaps requires at least PHP %4$s. You are using PHP %2$s, which is out-dated and insecure. Please ask your web host to update your PHP installation or go to <a href=\'%1$s\'>active plugins</a> and deactivate the Google XML Sitemaps plugin to hide this message. You can download an older version of this plugin from the <a href=\'%3$s\'>plugin website</a>.', 'google-sitemap-generator' ), 'plugins.php?plugin_status=active', PHP_VERSION, 'http://www.arnebrachhold.de/redir/sitemap-home/', '5.2' ) ) . '</p></div>';
}

/**
 * Returns the file used to load the sitemap plugin
 *
 * @package sitemap
 * @since 4.0
 * @return string The path and file of the sitemap plugin entry point
 */
function sm_get_init_file() {
	return __FILE__;
}

/**
 * Register beta user consent function.
 */
function register_consent() {
	if ( ! ( defined( 'DOING_AJAX' ) && DOING_AJAX ) ) {
		if ( is_user_logged_in() && current_user_can( 'manage_options' ) ) {
			if ( isset( $_POST['user_consent_yes'] ) ) {
				if (isset($_POST['user_consent_yesno_nonce_token']) && check_admin_referer('user_consent_yesno_nonce', 'user_consent_yesno_nonce_token')){
					update_option( 'sm_user_consent', 'yes' );
				}
			}
			if ( isset( $_POST['user_consent_no'] ) ) {
				if (isset($_POST['user_consent_yesno_nonce_token']) && check_admin_referer('user_consent_yesno_nonce', 'user_consent_yesno_nonce_token')){
					update_option( 'sm_user_consent', 'no' );
				}
			}
			if ( isset( $_GET['action'] ) ) {
				if ( 'no' === $_GET['action'] ) {
					if ( $_SERVER['QUERY_STRING'] ) {
						if( strpos( $_SERVER['QUERY_STRING'], 'google-sitemap-generator' ) ) {
							update_option( 'sm_show_beta_banner', 'false' );
							$count = get_option( 'sm_beta_banner_discarded_count' );
							if ( gettype( $count ) !== 'boolean' ) {
								update_option( 'sm_beta_banner_discarded_count', (int) $count + 1 );
							} else {
								add_option( 'sm_beta_banner_discarded_on', gmdate( 'Y/m/d' ) );
								update_option( 'sm_beta_banner_discarded_count', (int) 1 );
							}
							GoogleSitemapGeneratorLoader::setup_rewrite_hooks();
							GoogleSitemapGeneratorLoader::activate_rewrite();
						} else {
							add_option( 'sm_beta_notice_dismissed_from_wp_admin', 'true' );
						}
					} else {
						add_option( 'sm_beta_notice_dismissed_from_wp_admin', 'true' );
					}
				}
			}
			if ( isset( $_POST['enable_updates'] ) ) {
				if (isset($_POST['enable_updates_nonce_token']) && check_admin_referer('enable_updates_nonce', 'enable_updates_nonce_token')){
					if ( 'true' === $_POST['enable_updates'] ) {
						$auto_update_plugins = get_option( 'auto_update_plugins' );
						if ( ! is_array( $auto_update_plugins ) ) {
							$auto_update_plugins = array();
						}
						array_push( $auto_update_plugins, 'google-sitemap-generator/sitemap.php' );
						update_option( 'auto_update_plugins', $auto_update_plugins );
					} elseif ( 'false' === $_POST['enable_updates'] ) {
						update_option( 'sm_hide_auto_update_banner', 'yes' );
					}
				}
			}
			
			/*
			if ( isset( $_POST['disable_plugin'] ) ) {
				if (isset($_POST['disable_plugin_sitemap_nonce_token']) && check_admin_referer('disable_plugin_sitemap_nonce', 'disable_plugin_sitemap_nonce_token')){
					if ( strpos( $_POST['disable_plugin'], 'all_in_one' ) !== false  ) {
						$default_value   = 'default';
						$aio_seo_options = get_option( 'aioseo_options', $default_value );
						if ( $aio_seo_options !== $default_value ) {
							$aio_seo_options                           = json_decode( $aio_seo_options );
							$aio_seo_options->sitemap->general->enable = 0;
							update_option( 'aioseo_options', json_encode( $aio_seo_options ) );
						}
					} elseif( strpos( $_POST['disable_plugin'], 'wp-seo' ) !== false ) { 
						$yoast_options = get_option( 'wpseo' );
						$yoast_options['enable_xml_sitemap'] = false;
						update_option( 'wpseo', $yoast_options );
					}
				}
			}
			*/
		}
	}
	$updateUrlRules = get_option('sm_options');
	if(!isset($updateUrlRules['sm_b_rewrites2']) || $updateUrlRules['sm_b_rewrites2'] == false){
		GoogleSitemapGeneratorLoader::setup_rewrite_hooks();
		GoogleSitemapGeneratorLoader::activate_rewrite();
		GoogleSitemapGeneratorLoader::activation_indexnow_setup();

		if (isset($updateUrlRules['sm_b_rewrites2'])) {
			$updateUrlRules['sm_b_rewrites2'] = true;
			update_option('sm_options', $updateUrlRules);
		} else {
			$updateUrlRules['sm_b_rewrites2'] = true;
			add_option('sm_options', $updateUrlRules);
			update_option('sm_options', $updateUrlRules);
		}
		
	}
	if(isset($updateUrlRules['sm_links_page'] )){
		$sm_links_page = intval($updateUrlRules['sm_links_page']);
		if($sm_links_page < 1000) {
			$updateUrlRules['sm_links_page'] = 1000;
			update_option('sm_options', $updateUrlRules);
		}
	}

	if(!isset($updateUrlRules['sm_b_activate_indexnow']) || $updateUrlRules['sm_b_activate_indexnow'] == false){
		$updateUrlRules['sm_b_activate_indexnow'] = true;
		$updateUrlRules['sm_b_indexnow'] = true;
		update_option('sm_options', $updateUrlRules);
	}
	
}

function disable_plugins_callback(){
    if (current_user_can('manage_options')) {
        check_ajax_referer('disable_plugin_sitemap_nonce', 'nonce');

        $pluginList = sanitize_text_field($_POST['pluginList']);
        $pluginsToDisable = explode(',', $pluginList);

        foreach ($pluginsToDisable as $plugin) {
            if ($plugin === 'all-in-one-seo-pack/all_in_one_seo_pack.php') {
                /* all in one seo deactivation */
                $aioseo_option_key = 'aioseo_options';
                if ($aioseo_options = get_option($aioseo_option_key)) {
                    $aioseo_options = json_decode($aioseo_options, true);
                    $aioseo_options['sitemap']['general']['enable'] = false;
                    update_option($aioseo_option_key, json_encode($aioseo_options));
                }
            }
            if ($plugin === 'wordpress-seo/wp-seo.php') {
                /* yoast sitemap deactivation */
                if ($yoast_options = get_option('wpseo')) {
                    $yoast_options['enable_xml_sitemap'] = false;
                    update_option('wpseo', $yoast_options);
                }
            }
			if ($plugin === 'jetpack/jetpack.php') {
                /* jetpack sitemap deactivation */
                $modules_array = get_option('jetpack_active_modules');
				if(is_array($modules_array)) {
					if (in_array('sitemaps', $modules_array)) {
						$key = array_search('sitemaps', $modules_array);
						unset($modules_array[$key]);
						update_option('jetpack_active_modules', $modules_array);
					}
				}
            }
			if ($plugin === 'wordpress-sitemap') {
                /* Wordpress sitemap deactivation */
                $options = get_option('sm_options', array());
				if (isset($options['sm_wp_sitemap_status'])) $options['sm_wp_sitemap_status'] = false;
				else $options['sm_wp_sitemap_status'] = false;
				update_option('sm_options', $options);
            }
        }

        echo 'Plugins sitemaps disabled successfully';
        wp_die();
    }
}

function conflict_plugins_admin_notice(){
	GoogleSitemapGeneratorLoader::create_notice_conflict_plugin();
}

 /* send to index updated url */
function indexnow_after_post_save($new_status, $old_status, $post) {
	$indexnow = get_option('sm_options');
	$indexNowStatus = isset($indexnow['sm_b_indexnow']) ? $indexnow['sm_b_indexnow'] : false;
	if ($indexNowStatus === true) {
	    $newUrlToIndex = new GoogleSitemapGeneratorIndexNow();
		$is_changed = false;
		$type = "add";
		if ($old_status === 'publish' && $new_status === 'publish') {
			$is_changed = true;
			$type = "update";
		}
		else if ($old_status != 'publish' && $new_status === 'publish') {
			$is_changed = true;
			$type = "add";
		}
		else if ($old_status === 'publish' && $new_status === 'trash') {
			$is_changed = true;
			$type = "delete";
		}
		if ($is_changed) $newUrlToIndex->start(get_permalink($post));
    }
}

// Don't do anything if this file was called directly.
if ( defined( 'ABSPATH' ) && defined( 'WPINC' ) && ! class_exists( 'GoogleSitemapGeneratorLoader', false ) ) {
	sm_setup();
	
	if(isset(get_option('sm_options')['sm_wp_sitemap_status']) ) $wp_sitemap_status = get_option('sm_options')['sm_wp_sitemap_status'];
	else $wp_sitemap_status = true;
	if($wp_sitemap_status = true) $wp_sitemap_status = '__return_true';
	else $wp_sitemap_status = '__return_false';
	add_filter( 'wp_sitemaps_enabled', $wp_sitemap_status );
	
	add_action('wp_ajax_disable_plugins', 'disable_plugins_callback');

	add_action('admin_notices', 'conflict_plugins_admin_notice');

}

<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
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	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
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	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>social &#8211; Affiliate Marketing Programs | CBOMO.COM</title>
	<atom:link href="https://cbomo.com/tag/social/feed/" rel="self" type="application/rss+xml" />
	<link>https://cbomo.com</link>
	<description>Your Affiliate Online Money Opportunities</description>
	<lastBuildDate>Mon, 24 Jun 2024 06:25:35 +0000</lastBuildDate>
	<language>en-US</language>
	<sy:updatePeriod>
	hourly	</sy:updatePeriod>
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	1	</sy:updateFrequency>
	<generator>https://wordpress.org/?v=6.9.4</generator>
	<item>
		<title>X vs. Threads: The Social Media Showdown of 2024</title>
		<link>https://cbomo.com/x-vs-threads-the-social-media-showdown-of-2024/</link>
					<comments>https://cbomo.com/x-vs-threads-the-social-media-showdown-of-2024/#respond</comments>
		
		<dc:creator><![CDATA[Simon Theakston]]></dc:creator>
		<pubDate>Mon, 24 Jun 2024 06:25:35 +0000</pubDate>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[Showdown]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[Threads]]></category>
		<guid isPermaLink="false">https://cbomo.com/x-vs-threads-the-social-media-showdown-of-2024/</guid>

					<description><![CDATA[[ad_1] Social media platforms constantly vie for dominance and user engagement. This year, a new rivalry has emerged, capturing the attention of marketers and social media enthusiasts alike: X (formerly known as Twitter) versus Meta’s Threads. As the battle heats up, marketers are placing their bets, and the stakes are higher than ever. The Contenders X (Formerly Twitter)X, the rebranded version of Twitter, continues to be a powerhouse in the social media arena. Known for its concise&#8230;]]></description>
										<content:encoded><![CDATA[<p> [ad_1]<br />
</p>
<div>
<p>Social media platforms constantly vie for dominance and user engagement. This year, a new rivalry has emerged, capturing the attention of marketers and social media enthusiasts alike: X (formerly known as Twitter) versus Meta’s Threads. As the battle heats up, marketers are placing their bets, and the stakes are higher than ever.</p>
<h4>The Contenders</h4>
<p><strong>X (Formerly Twitter)</strong><br />X, the rebranded version of Twitter, continues to be a powerhouse in the social media arena. Known for its concise and real-time communication, X has maintained a loyal user base despite various controversies and changes in leadership. It remains a go-to platform for breaking news, public discourse, and brand engagement.</p>
<p><strong>Threads</strong><br />On the other side is Threads, Meta’s latest venture. Positioned as a direct competitor to X, Threads aims to provide a similar microblogging experience but with a twist of Meta’s broader ecosystem. With seamless integration with Instagram, Threads promises to leverage visual content more effectively, appealing to users who prefer a richer multimedia experience.</p>
<h4>Marketers’ Perspectives</h4>
<p>A <a target="_blank" href="https://blog.hubspot.com/marketing/hubspot-blog-marketing-industry-trends-report" rel="noopener">recent survey of 1,400 global marketers</a> provides insight into the preferences and expectations surrounding these platforms. According to the data, 68% of marketers anticipate greater success with X in 2024 compared to Threads. This preference highlights a significant trend: marketers are favoring established platforms with proven track records over newer entrants.</p>
<h4>Why X Holds the Advantage</h4>
<p><strong>Established User Base</strong><br />One of the primary reasons marketers are leaning towards X is its established user base. With millions of active users, X offers a ready-made audience that is familiar with the platform’s functionalities. This established base allows brands to engage without the need to build a following from scratch.</p>
<p><strong>Real-Time Engagement</strong><br />X’s strength lies in its ability to facilitate real-time conversations. This feature is crucial for brands looking to engage with their audience during live events, breaking news, or trending topics. The immediacy of X makes it an invaluable tool for timely marketing campaigns and customer interactions.</p>
<p><strong>Innovative Features</strong><br />Despite its age, X continues to innovate. Recent updates include enhanced multimedia capabilities and better tools for content creators. These features not only keep the platform relevant but also provide marketers with new ways to engage their audience.</p>
<h4>The Challenges for Threads</h4>
<p><strong>Building a User Base</strong><br />While Threads benefits from Meta’s vast network, building a dedicated user base for a new platform is always challenging. The initial excitement can wane if the platform does not quickly deliver unique value or differentiate itself significantly from existing options.</p>
<p><strong>Competing with X’s Real-Time Nature</strong><br />Threads faces the challenge of competing with X’s real-time engagement capabilities. While it offers a more visual and integrated experience with Instagram, it needs to develop features that match or surpass X’s strengths in facilitating immediate, wide-reaching conversations.</p>
<p><strong>Market Skepticism</strong><br />There is also a level of skepticism among marketers about investing heavily in a new platform. The survey mentioned above  indicated that only 13% of marketers who do not currently use Threads plan to start in 2024. This cautious approach stems from the need to see consistent performance and user engagement before committing resources.</p>
<h4>The Road Ahead</h4>
<p>The rivalry between X and Threads is a testament to the dynamic nature of social media. For marketers, this competition means more options and innovative features to explore. However, the decision on where to invest resources will ultimately come down to each platform’s ability to deliver on its promises and engage users effectively.</p>
<h4>Conclusion</h4>
<p>As we move through 2024, the social media showdown between X and Threads will be one to watch. While X currently holds the upper hand due to its established user base and real-time engagement capabilities, Threads has the potential to carve out its niche within Meta’s ecosystem. For marketers, staying adaptable and keeping a close eye on the performance and evolution of these platforms will be crucial in leveraging the best opportunities for engagement and growth.</p>
<p>In this fast-paced digital age, the winners will be those who can quickly adapt to new trends while maintaining strong connections with their audience on proven platforms. The X vs. Threads battle is just beginning, and the future of social media marketing promises to be more exciting than ever.</p>
</p></div>
<p>[ad_2]<br />
<br /><a href="https://www.affiversemedia.com/x-vs-threads-the-social-media-showdown-of-2024/">Source link </a></p>
]]></content:encoded>
					
					<wfw:commentRss>https://cbomo.com/x-vs-threads-the-social-media-showdown-of-2024/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>Longer Videos on Social Media: A New Era of Content</title>
		<link>https://cbomo.com/longer-videos-on-social-media-a-new-era-of-content/</link>
					<comments>https://cbomo.com/longer-videos-on-social-media-a-new-era-of-content/#respond</comments>
		
		<dc:creator><![CDATA[Simon Theakston]]></dc:creator>
		<pubDate>Sat, 22 Jun 2024 10:03:04 +0000</pubDate>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[era]]></category>
		<category><![CDATA[longer]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[videos]]></category>
		<guid isPermaLink="false">https://cbomo.com/longer-videos-on-social-media-a-new-era-of-content/</guid>

					<description><![CDATA[[ad_1] Nothing stays still for long in the world of social media. After all, content is king but the type of content that reigns supreme is always evolving. Recently, a notable shift has been observed: the increasing length of videos on various social media platforms. Platforms like Instagram and TikTok, known for their short, snappy videos, are now experimenting with longer formats. This change marks a new era in content creation and consumption, offering both opportunities and&#8230;]]></description>
										<content:encoded><![CDATA[<p> [ad_1]<br />
</p>
<div>
<p>Nothing stays still for long in the world of social media. After all, content is king but the type of content that reigns supreme is always evolving. Recently, a notable shift has been observed: the increasing length of videos on various social media platforms. Platforms like Instagram and <a target="_blank" href="http://www.tiktok.com" rel="noopener">TikTok</a>, known for their short, snappy videos, are now experimenting with longer formats. This change marks a new era in content creation and consumption, offering both opportunities and challenges for marketers.</p>
<h4>The Shift to Longer Videos</h4>
<p>Traditionally, social media platforms have favored short-form videos. These quick, engaging clips are perfect for capturing the attention of users who are often scrolling through their feeds at lightning speed. However, recent updates suggest a significant change. Instagram Reels can now be as long as 15 minutes, and TikTok is reportedly testing videos of the same length according to this <a target="_blank" href="https://blog.hootsuite.com/social-media-trends/" rel="noopener">Hootsuite report</a> recently published about the 16 most important social media trends for 2024.</p>
<p>This shift towards longer videos reflects changing user behaviors. People are now spending more time on social media not just to scroll passively but to engage deeply with content that interests them. This is partly driven by the increasing use of social media as a source of information and entertainment, akin to traditional media like TV and YouTube.</p>
<h4>Why Do Customers now enjoy longer videos?</h4>
<p><strong>1. Deeper Engagement</strong><br />Longer videos allow creators to dive deeper into topics. This can lead to more meaningful engagement as viewers spend more time with the content. For marketers, this means a greater opportunity to convey their message and connect with their audience on a deeper level.</p>
<p><strong>2. Versatile Content</strong><br />With more time, creators can be more versatile in their content. Tutorials, detailed product reviews, behind-the-scenes looks, and storytelling become more feasible. This variety can keep the audience engaged and coming back for more.</p>
<p><strong>3. Meeting User Expectations</strong><br />As users turn to social media for comprehensive information and entertainment, longer videos meet their expectations for in-depth content. This trend is evident in how social media users are increasingly searching for detailed answers and engaging stories.</p>
<h4>Implications for Affiliates</h4>
<p><strong>1. Content Strategy Adjustments</strong><br />Marketers need to adjust their content strategies to accommodate longer videos. This means planning more comprehensive content that can hold the viewer’s attention for an extended period. It’s not just about length but also about maintaining quality and engagement throughout.</p>
<p><strong>2. Investment in Production</strong><br />Longer videos often require more investment in production. From scripting and filming to editing and post-production, creating high-quality long-form content can be resource-intensive. However, the potential for higher engagement and deeper connections with the audience can justify the investment.</p>
<p><strong>3. New Metrics of Success</strong><br />With the shift to longer videos, traditional metrics of success like view counts may not be sufficient. Engagement metrics such as watch time, viewer retention, and interaction rates will become more important. These metrics provide a clearer picture of how the content resonates with the audience.</p>
<h4>Tips for Creating Engaging Longer Videos</h4>
<p><strong>1. Start Strong</strong><br />Grab the viewer’s attention in the first few seconds. This is crucial for retaining their interest throughout the video. A compelling hook or an intriguing question can work wonders to spark interest and keep customers engaged with your affiliate story.</p>
<p><strong>2. Keep It Interesting</strong><br />Maintain a steady pace and keep the content engaging. Use visuals, animations, and different camera angles to keep the video dynamic. Break down information into digestible segments to avoid overwhelming the viewer.</p>
<p><strong>3. Add Value</strong><br />Ensure that the content provides value to the viewer. Whether it’s educational, entertaining, or inspirational, the video should meet the audience’s needs and expectations.</p>
<p><strong>4. Encourage Interaction</strong><br />Invite viewers to interact by asking questions, prompting comments, or suggesting viewers share their thoughts. This not only boosts engagement but also fosters a sense of community.</p>
<p>The trend towards longer videos on social media platforms like Instagram and TikTok marks a significant shift in how content is created and consumed. For marketers, this change presents an opportunity to engage more deeply with their audience, provided they can adapt their strategies and produce high-quality, engaging content. As the social media landscape continues to evolve, staying ahead of these trends will be key to maintaining a strong and effective online presence.</p>
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		<title>The Rising Importance of Social Proof in Affiliate Marketing</title>
		<link>https://cbomo.com/the-rising-importance-of-social-proof-in-affiliate-marketing/</link>
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		<dc:creator><![CDATA[Simon Theakston]]></dc:creator>
		<pubDate>Sat, 15 Jun 2024 22:59:30 +0000</pubDate>
				<category><![CDATA[Blog Posts]]></category>
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					<description><![CDATA[[ad_1] As the affiliate marketing channel continues to increase in size, one trend that has been gaining significant traction is the growing importance of “social proof.” Social proof refers to the psychological phenomenon where people are more likely to trust and follow the actions of others, especially those they perceive as similar to themselves or as credible sources. According to a survey by Influencer Marketing Hub, 49% of consumers rely on influencer recommendations for their purchase decisions.&#8230;]]></description>
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<p>As the affiliate marketing channel continues to increase in size, one trend that has been gaining significant traction is the growing importance of “social proof.”</p>
<p>Social proof refers to the psychological phenomenon where people are more likely to trust and follow the actions of others, especially those they perceive as similar to themselves or as credible sources.</p>
<p>According to a <a target="_blank" href="https://influencermarketinghub.com/influencer-marketing-benchmark-report/" rel="noopener">survey by Influencer Marketing Hub</a>, 49% of consumers rely on influencer recommendations for their purchase decisions.</p>
<p>In the context of affiliate marketing, social proof can take various forms, such as customer reviews, influencer endorsements, and social media engagement. As consumers become increasingly savvy and skeptical of traditional advertising methods, they are turning to these forms of social proof to guide their purchasing decisions.</p>
<h4>The Power of Customer Reviews</h4>
<p>Customer reviews have long been a powerful tool in the world of e-commerce, and their significance in affiliate marketing cannot be overstated. Positive reviews from satisfied customers can significantly influence potential buyers and increase the likelihood of conversions.</p>
<p>Affiliate marketers who effectively leverage customer reviews can enjoy several benefits. First, positive reviews can help build trust and credibility for the products or services being promoted. Consumers are more likely to make a purchase when they see that others have had positive experiences with the same product or service.</p>
<p>Additionally, customer reviews can provide valuable insights into the strengths and weaknesses of a product, allowing affiliate marketers to better understand their target audience’s needs and tailor their marketing efforts accordingly.</p>
<h4>The Influence of Influencers</h4>
<p>In recent years, influencer marketing has emerged as a potent force in the world of advertising and promotion. Influencers, individuals with a significant following on social media platforms, have the power to sway the opinions and purchasing decisions of their followers.</p>
<p>For affiliate marketers, partnering with influencers can be a game-changer. Influencers can lend their credibility and social proof to the products or services being promoted, increasing the likelihood of conversions. Additionally, influencers can provide valuable insights into their audience’s preferences and behaviors, allowing affiliate marketers to refine their strategies.</p>
<p>However, it’s crucial for affiliate marketers to carefully vet potential influencer partners and ensure that their values and messaging align with the products or services being promoted. A misaligned partnership can backfire and damage the credibility of both parties.</p>
<h4>The Role of Social Media Engagement</h4>
<p>Social media platforms have become powerful tools for building social proof and engaging with potential customers. Affiliate marketers who actively engage with their audience on social media platforms can foster a sense of community and trust.</p>
<p>Encouraging customers to share their experiences and interact with the brand on social media can create a virtuous cycle of social proof. Positive interactions and user-generated content can attract new potential customers and reinforce the credibility of the products or services being promoted.</p>
<p>Additionally, social media engagement can provide valuable insights into consumer sentiment and preferences, allowing affiliate marketers to adapt their strategies and messaging accordingly.</p>
<h4>Striking the Right Balance</h4>
<p>While social proof is undoubtedly a powerful tool in affiliate marketing, it’s essential to strike the right balance. Overreliance on social proof or the use of deceptive tactics can backfire and damage the credibility of both the affiliate marketer and the products or services being promoted.</p>
<p>Affiliate marketers should strive for transparency and authenticity in their use of social proof. Customer reviews should be genuine and unbiased, influencer partnerships should be disclosed, and social media engagement should be organic and authentic.</p>
<p>By striking the right balance and leveraging social proof in an ethical and transparent manner, affiliate marketers can build trust, credibility, and ultimately drive conversions and success in their campaigns.</p>
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		<title>Bite-sized content! Social media marketing tips you didn&#8217;t know you needed &#8211; Brand Wagon News</title>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Thu, 13 Jun 2024 09:56:14 +0000</pubDate>
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					<description><![CDATA[[ad_1] In the fast-paced world of social media, brands can either skyrocket to fame or crash into the troll zone. Mastering the dos and don’ts of social media marketing is key to staying afloat and thriving. Vinay Singh, co-founder, Digixpressions, talks to BrandWagon Online about the essential strategies and common pitfalls of social media marketing.  1. What are the most common mistakes brands make on social media, and how can they be avoided to enhance engagement and&#8230;]]></description>
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<p>In the fast-paced world of social media, brands can either skyrocket to fame or crash into the troll zone. Mastering the dos and don’ts of social media marketing is key to staying afloat and thriving. Vinay Singh, co-founder, Digixpressions, talks to <em>BrandWagon Online</em> about the essential strategies and common pitfalls of social media marketing. </p>
<p><strong>1. What are the most common mistakes brands make on social media, and how can they be avoided to enhance engagement and brand loyalty?</strong></p>
<p><img decoding="async" src="https://data.indianexpress.com/election2019/track_1x1.jpg" alt="" width="1px" height="1px" style="display:none;"/></p>
<p>Brands often make the mistake of focusing on self-promotion rather than focusing on consumer benefit. They also create barriers for viewers by not providing complete stories in each post. This can be avoided by shifting the focus to how news, posts and updates serve the audience. Additionally, using ad creatives as organic content, allowing legal teams to dilute the brand’s voice, posting for the sake of frequency, and using jargon are all missteps. By focusing on clear, audience-centric communication and quality over quantity, brands can enhance engagement and improve loyalty.</p>
<div class="parent_also_read ie_ctd_imply_tracking">
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<figure class="read-story-article-image "><img loading="lazy" decoding="async" width="198" height="110" src="https://www.financialexpress.com/wp-content/uploads/2024/06/Shailja-Tiwari-52.png?w=300" alt="The success we are seeing today is the result of investments over several years, across e-commerce, data acquisition, enhancement and enrichment, and content." title="Interview: Ajay Gupte, CEO, South Asia, Wavemaker"/></figure>
<p>Interview: Ajay Gupte, CEO, South Asia, Wavemaker</p>
<p></span></article>
</div>
<div class="read-story-item">
<article class="read-story-article"><span id="event-3523494" data-post-id="event-3523494" data-event-category="Also_Read_widget" data-event-action="Click" data-event-label="Desktop_3523758" class="ie-click-event read-story-link" data-event-type="trending" data-href="https://www.financialexpress.com/business/brandwagon-pocket-fms-no-fixed-charge-model-hits-big-with-users-3523494/" title="Pocket FM’s no fixed charge model hits big with users"></p>
<figure class="read-story-article-image "><img class="iframe-lazy" loading="lazy" decoding="async" width="198" height="110" data-lazy-type="image" src="https://www.financialexpress.com/wp-content/uploads/2024/03/pocketfm.jpg?w=300" alt="Pocket FM" title="Pocket FM’s no fixed charge model hits big with users"/></figure>
<p>Pocket FM’s no fixed charge model hits big with users</p>
<p></span></article>
</div>
<div class="read-story-item">
<article class="read-story-article"><span id="event-3523489" data-post-id="event-3523489" data-event-category="Also_Read_widget" data-event-action="Click" data-event-label="Desktop_3523758" class="ie-click-event read-story-link" data-event-type="trending" data-href="https://www.financialexpress.com/business/brandwagon-branded-luggage-companies-feel-the-squeeze-as-sales-slow-3523489/" title="Branded luggage companies feel the squeeze as sales slow"></p>
<figure class="read-story-article-image "><img class="iframe-lazy" loading="lazy" decoding="async" width="198" height="110" data-lazy-type="image" src="https://www.financialexpress.com/wp-content/uploads/2024/05/Shailja-5.png?w=300" alt="Experts say that the online segment has democratised price points with luggage brands available at affordable price points and a number of direct-to-consumer players" title="Branded luggage companies feel the squeeze as sales slow"/></figure>
<p>Branded luggage companies feel the squeeze as sales slow</p>
<p></span></article>
</div>
<div class="read-story-item">
<article class="read-story-article"><span id="event-3522629" data-post-id="event-3522629" data-event-category="Also_Read_widget" data-event-action="Click" data-event-label="Desktop_3523758" class="ie-click-event read-story-link" data-event-type="trending" data-href="https://www.financialexpress.com/business/brandwagon-ipls-brand-value-surged-by-6-5-to-164-billion-as-per-houlihan-lokey-inc-3522629/" title="IPL’s brand value surged by 6.5% to $16.4 billion, as per Houlihan Lokey, Inc"></p>
<figure class="read-story-article-image "><img class="iframe-lazy" loading="lazy" decoding="async" width="198" height="110" data-lazy-type="image" src="https://www.financialexpress.com/wp-content/uploads/2024/06/Follow-us-on-Twitter-Instagram-LinkedIn-Facebook.jpg?w=300" alt="Houlihan Lokey, Inc the global investment bank issued the 2024 IPL Brand Valuation Study" title="IPL’s brand value surged by 6.5% to $16.4 billion, as per Houlihan Lokey, Inc"/></figure>
<p>IPL’s brand value surged by 6.5% to $16.4 billion, as per Houlihan Lokey, Inc</p>
<p></span></article>
</div>
</div>
</div>
<p><strong>2.How can marketers tailor their social media strategies to different platforms (Instagram, LinkedIn, YouTube) to ensure they are making the most of each platform’s unique features and audience?</strong></p>
<p>Marketers need to tailor their strategies to suit each platform’s unique characteristics and audience. On Instagram, visually appealing content, reels, effective hashtag use, and engaging stories can drive interaction. LinkedIn should be leveraged for professional networking, sharing <a target="_blank" rel="noamphtml noopener" id="event-" data-post-id="event-" data-event-category="Keyword_To_URL_widget" data-event-action="click" data-event-label="Desktop_3523758" class="ie-click-event" href="https://www.financialexpress.com/business/industry/">industry</a> insights, and thought leadership pieces, reflecting a more formal tone. LinkedIn has a more serious content appeal and should be accordingly used by organizations. YouTube excels with in-depth video content like vlogs, tutorials, podcasts and behind-the-scenes looks, benefiting from optimized titles and descriptions. Understanding and leveraging the strengths of each platform ensures that the content resonates effectively with its intended audience.</p>
<p><strong>3. In the context of algorithm changes on platforms like Facebook and Instagram, what strategies would you recommend to maintain or increase organic reach?</strong></p>
<p>To maintain or increase organic reach despite algorithm changes, marketers should focus on producing high-quality, engaging content that resonates with their audience. This involves understanding audience preferences and creating content accordingly. Supplementing organic efforts with targeted paid <a target="_blank" rel="noamphtml noopener" id="event-35014" data-post-id="event-35014" data-event-category="Keyword_To_URL_widget" data-event-action="click" data-event-label="Desktop_3523758" class="ie-click-event" href="https://financialexpress.com/about/Advertising/">advertising</a> can help reach specific demographics. Regularly monitoring analytics to assess content performance and staying flexible to adapt strategies based on insights are crucial. By focusing on content quality, targeted advertising, and continuous optimisation, brands can effectively navigate algorithm changes and sustain or grow their organic reach.</p>
<p><strong>4. What role does data analytics play in shaping successful social media campaigns, and how can marketers use data to optimise their strategies?</strong></p>
<p>Data analytics is vital for shaping successful social media campaigns by providing insights into engagement rates, click-through rates, and conversion rates. These metrics help marketers understand what content performs best, optimise posting schedules, and identify the most responsive audience segments. Data also aids in tracking brand reputation, allowing marketers to quickly address negative feedback. By leveraging these insights, marketers can create highly targeted, effective campaigns that drive results, turning social media strategy from guesswork into a precise, evidence-based approach.</p>
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		<title>Elevating Digital Marketing With SEO Services, Social Media Marketing &#038; Digital Strategies</title>
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		<pubDate>Wed, 12 Jun 2024 23:55:03 +0000</pubDate>
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					<description><![CDATA[[ad_1] (MENAFN&#8211; EIN Presswire) 14KBSOL LLC PHILADELPHIA, PENNSYLVANIA, UNITED STATES, June 12, 2024 /EINPresswire / &#8212; 14 K Business Solutions LLC, a leading digital marketing agency based in Philadelphia, proudly announces its commitment to providing top-tier SEO services , innovative social media marketing , and comprehensive digital marketing strategies. Specializing in transforming businesses through enhanced online visibility and engagement, 14 K Business Solutions LLC continues to set the benchmark for digital excellence. 14 K Business Solutions LLC&#8230;]]></description>
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<p>PHILADELPHIA, PENNSYLVANIA, UNITED STATES, June 12, 2024 /EINPresswire / &#8212; 14 K Business Solutions LLC, a leading digital marketing agency based in Philadelphia, proudly announces its commitment to providing top-tier SEO services , innovative social <a target="_blank" href="https://menafn.com/MenaGoogleSearch.aspx?cx=partner-pub-1786942026589567%3Asao396-3ere&amp;cof=FORID%3A10&amp;ie=ISO-8859-1&amp;q=media&amp;sa=Search#1141" class="search_links_in_body" rel="noopener">media</a> marketing , and comprehensive digital marketing strategies. Specializing in transforming businesses through enhanced <a target="_blank" href="https://menafn.com/MenaGoogleSearch.aspx?cx=partner-pub-1786942026589567%3Asao396-3ere&amp;cof=FORID%3A10&amp;ie=ISO-8859-1&amp;q=online&amp;sa=Search#1141" class="search_links_in_body" rel="noopener">online</a> visibility and engagement, 14 K Business Solutions LLC continues to set the benchmark for digital excellence.</p>
<p>14 K Business Solutions LLC understands the dynamic landscape of digital marketing. With a team of seasoned professionals, the company offers a suite of services tailored to meet the unique needs of each client. The core offerings include SEO services designed to improve search engine rankings and drive organic traffic; social media marketing aimed at creating engaging content and building robust online communities; and a holistic approach to digital marketing that encompasses various strategies to ensure business growth.</p>
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		<title>I make £8k a month from my social media side hustle &#8211; people beg me to teach them, here’s my 3 step guide</title>
		<link>https://cbomo.com/apiclick-aspxreffexrssaidtid6669d8e557d1427980aa6de0e27aa161urlhttps%3a%2f%2fwww-thesun-co-uk%2ffabulous%2f28248291%2fside-hustle-pinterest-affiliate-marketing-tips%2fc1588011538656720614mk/</link>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Wed, 12 Jun 2024 17:20:40 +0000</pubDate>
				<category><![CDATA[Affiliate Marketing Tips]]></category>
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					<description><![CDATA[[ad_1] A WOMAN has revealed that she makes £8,000 a month from her social media side hustle, and shared tips for those who want to do the same. Becca, shared details of her money-making scheme via a video posted to her TikTok channel. 2 Becca earns £8,000 a month from PinterestCredit: tiktok/@socialwithbecca 2 She said you don&#8217;t need loads of followers to make cashCredit: tiktok/@socialwithbecca She explained that she makes her money through social media site Pinterest.&#8230;]]></description>
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<p>A WOMAN has revealed that she makes £8,000 a month from her social media side hustle, and shared tips for those who want to do the same. </p>
<p>Becca, shared details of her money-making scheme via a video posted to her <a target="_blank" href="https://www.thesun.co.uk/topic/tiktok/" rel="noopener">TikTok</a> channel. </p>
<figure class="article__media">
<div class="article__media-img-container open-gallery" data-index="110806"><a target="_blank" href="#" rel="noopener"><img fetchpriority="high" decoding="async" alt="Becca earns £8,000 a month from Pinterest" height="756" width="576" class="lazyload" src="https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg" data-credit="tiktok/@socialwithbecca" data-sizes="(max-width: 375px) 335px, (max-width: 520px) 480px, 620px" data-img="https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?strip=all&amp;w=576" srcset="https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=335 335w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=480 480w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=620 620w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=670 670w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=960 960w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=1240 1240w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=1005 1005w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=1440 1440w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=1860 1860w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=1340 1340w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=1920 1920w, https://www.thesun.co.uk/wp-content/uploads/2024/06/6c5c7b07-8280-41a1-bb07-d89b8a5c9783.jpg?w=2480 2480w" role="img"/></a></p>
<p><span class="article__gallery-count-value">2</span></p>
</div><figcaption class="article__media-caption"><span class="article__media-span">Becca earns £8,000 a month from Pinterest</span><span class="article__credit">Credit: tiktok/@socialwithbecca</span></figcaption></figure>
<figure class="article__media">
<div class="article__media-img-container open-gallery" data-index="110807"><a target="_blank" href="#" rel="noopener"><img decoding="async" alt="She said you don't need loads of followers to make cash" height="960" width="540" class="lazyload" src="https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg" data-credit="tiktok/@socialwithbecca" data-sizes="(max-width: 375px) 335px, (max-width: 520px) 480px, 620px" data-img="https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?strip=all&amp;w=540" srcset="https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=335 335w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=480 480w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=620 620w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=670 670w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=960 960w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=1240 1240w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=1005 1005w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=1440 1440w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=1860 1860w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=1340 1340w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=1920 1920w, https://www.thesun.co.uk/wp-content/uploads/2024/06/people-beg-teach-s-x-906257569.jpg?w=2480 2480w" role="img"/></a></p>
<p><span class="article__gallery-count-value">2</span></p>
</div><figcaption class="article__media-caption"><span class="article__media-span">She said you don&#8217;t need loads of followers to make cash</span><span class="article__credit">Credit: tiktok/@socialwithbecca</span></figcaption></figure>
<p>She explained that she makes her <a target="_blank" href="https://www.thesun.co.uk/topic/money/" rel="noopener">money</a> through social media site <a target="_blank" href="https://www.thesun.co.uk/topic/pinterest/" rel="noopener">Pinterest</a>. </p>
<p>Sharing tips on how others can do the same, she explained that the first thing you need to do is set up a Pinterest <a target="_blank" href="https://www.thesun.co.uk/topic/business/" rel="noopener">business</a> account, which is completely free. </p>
<p>She said that having a business account allows you to be able to check the analytics of your posts, to help you to see which type of posts users interact with best. </p>
<p>Becca explained that Pinterest isn&#8217;t actually the platform that pays her, but instead explained that she makes money through affiliate marketing. </p>
<div class="read-more-container theme-fabulous read-more-container--article-entry t-010-background-color" data-widget-title="Read more side hustle stories" data-widget-article-count="2">
<h2 class="read-more-container_title" data-original-text="Read more side hustle stories">Read more side hustle stories</h2>
</div>
<p>Affiliate marketing involves promoting other people&#8217;s products online, often through social media sites like Pinterest. </p>
<p>If someone makes a purchase after clicking on a link that you have directed them to, then you earn commission from the company selling the product. </p>
<p>Becca explained that she takes a photo of the product from the website and then uses SEO and keywords to make the post search friendly. </p>
<p>She then adds the link to the post and then when people click on the link and make a purchase, she gets paid. </p>
<p>Becca said: &#8220;Pinterest is such an underrated platform because follower count does not matter.</p>
<p>&#8220;I was making $5,00 a month with 100 dollars when I first started&#8221;. </p>
<div id="bc-video-6353945126112" class="brightcove"><span class="article__bc_video-caption">From University Dropout to Millionaire: Maddy Glynn&#8217;s Story</span></div>
<p>Becca explained that followers don&#8217;t matter on Pinterest, as it is used more like a search engine rather than a traditional social media platform.</p>
<p>The savvy side hustler&#8217;s video, which was posted under the username <a target="_blank" href="https://www.tiktok.com/@socialwithbecca/video/7367829949836758288?q=side%20hustle&amp;t=1716994423733" rel="nofollow noopener">@socialwithbecca</a>, has likely left many people feeling impressed, as it has racked up over 162,000 views on the video sharing platform. </p>
<p>TikTok users raced to the video&#8217;s comments section to share their thoughts. </p>
<p>One person said: &#8220;Love it! Great info!&#8221;</p>
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<p><h3 class="article-boxout__headline t-s-border-color">Side hustles in numbers</h3>
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<p class="article__content--intro">Based on new research from Finder, an estimated 22.8 million Brits are using side hustles to top up their income. </p>
<div>
<p>Among those aged 18-23, 68 percent have a side hustle in 2024.</p>
<p>Those aged 24-42 aren’t far behind, with 65 per cent having an additional source of income. </p>
<p>Side hustles are less popular among older generations, with 40 percent of those aged 43-54 having one.</p>
<p>Whereas 23 percent of people aged 55-73 and just 7 per cent of those aged 74 and over are earning extra cash this way. </p>
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<p>A second person said: &#8220;Thanks so much for sharing!&#8221;</p>
<p>A third added: &#8220;That’s awesome.</p>
<p>&#8220;Great tips.&#8221;</p>
<p>A fourth said: &#8220;Pinterest is the marketers dream!&#8221;</p>
<p><strong>Fabulous will pay for your exclusive stories. Just email: fabulousdigital@the-sun.co.uk and pop EXCLUSIVE in the subject line.</strong></p>
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		<title>13 Innovative Music Marketers Using Social Media to Drive Viral Songs</title>
		<link>https://cbomo.com/13-innovative-music-marketers-using-social-media-to-drive-viral-songs/</link>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Thu, 29 Feb 2024 22:09:54 +0000</pubDate>
				<category><![CDATA[Marketing Techniques]]></category>
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					<description><![CDATA[[ad_1] It&#8217;s no secret that social media has become a major part of the artist and song promotion playbook. Short-video apps like TikTok and Instagram have become the center of many of those efforts, given that hundreds of millions of people now discover new music by scrolling through feeds. TikTok, in particular, has revolutionized how users discover not just new songs and artists but old ones too. Decades-old tracks like Matthew Wilder&#8217;s &#8220;Break My Stride&#8221; have experienced&#8230;]]></description>
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<p>It&#8217;s no secret that social media has become a major part of the artist and song promotion playbook.</p>
<p>Short-video apps like TikTok and Instagram have become the center of many of those efforts, given that hundreds of millions of people now discover new music by scrolling through feeds.</p>
<p>TikTok, in particular, has <a target="_blank" href="https://www.businessinsider.com/how-tiktok-is-changing-music-industry" data-analytics-product-module="body_link" rel="noopener">revolutionized</a> how users discover not just new songs and artists but old ones too. Decades-old tracks like Matthew Wilder&#8217;s <a target="_blank" href="https://www.businessinsider.com/sony-music-tiktok-plan-for-trending-songs-break-my-stride-2020-5?" data-analytics-product-module="body_link" rel="noopener">&#8220;Break My Stride&#8221;</a> have experienced a resurgence after trending on social media.</p>
<div>
<p class="premium">&#8220;One of the interesting things that has emerged out of this TikTok ecosystem is that catalog is never really dead,&#8221; Sean Kane, a cofounder at the music marketing firm Hundred Days Digital, told Business Insider. &#8220;A record is new as long as there&#8217;s momentum around it.&#8221;</p>
<p class="premium">While some songs rise on social media organically, many are pushed into the mainstream by music-marketing agencies that work with artists, managers, and record labels to help tracks take off. As short-video platforms have become more saturated with videos from non-music creators, brands, and other <a target="_blank" href="https://www.businessinsider.com/tiktok-shop-viral-videos-send-sellers-racing-ship-stock-orders-2023-10" data-analytics-product-module="body_link" rel="noopener">commercial content</a>, these marketers have had to get creative to help new songs breakthrough.</p>
<p class="premium">Gone are the days when labels or artists hire a few top influencers to popularize a song. Marketers now work with producers to remix tracks, create custom augmented-reality filters, work with micro influencers in a specific music community, or find other creative ways to help fans discover artists and songs amid a sea of content.</p>
<p class="premium">&#8220;We&#8217;re not just going to hire five influencers to do a dance on platform and hope that sticks,&#8221; Ramzi Najdawi, cofounder at the music-marketing firm ATG, told BI.</p>
<p class="premium">These marketers are scrappy and quick to adapt to changes in the industry. When <a target="_blank" href="https://www.businessinsider.com/how-tiktok-music-influence-is-put-to-the-test-in-umg-fight-2024-1" data-analytics-product-module="body_link" rel="noopener">Universal Music Group pulled its songs from TikTok</a> amid a contract dispute, marketers quickly pivoted to <a target="_blank" href="https://www.businessinsider.com/music-marketers-turn-instagram-reels-during-tiktok-umg-fight-2024-2" data-analytics-product-module="body_link" rel="noopener">campaigns on Instagram reels</a>. Some even found ways to capitalize on the moment by swapping in new songs on videos that previously featured UMG tracks.</p>
<p class="premium">To highlight how music marketing on social has evolved, BI compiled a list of 13 agencies and upstarts doing innovative work in the space and some of their key leaders. We turned to sources at record labels and other music-industry professionals, as well as nominations from our readers, to find companies doing creative campaigns in music marketing.</p>
<p class="premium"><strong>Here are those companies, listed in alphabetical order below:</strong></p>
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		<title>Maximizing Engagement: Innovative Social Media Strategies for 2024</title>
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		<pubDate>Thu, 08 Feb 2024 15:57:45 +0000</pubDate>
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					<description><![CDATA[[ad_1] &#13; Share &#13; Tweet &#13; Share &#13; Share &#13; Email &#13; &#13; In the dynamic world of digital marketing, social media stands out as a pivotal arena where engagement can make or break a brand’s online presence. As we step into 2024, the landscape of social media marketing continues to evolve, offering new and innovative strategies to capture audience attention and foster meaningful interactions. For businesses in the healthcare sector, leveraging these fresh marketing tactics is&#8230;]]></description>
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<p><span style="font-weight: 400">In the dynamic world of digital marketing, social media stands out as a pivotal arena where engagement can make or break a brand’s online presence. As we step into 2024, the landscape of social media marketing continues to evolve, offering new and innovative strategies to capture audience attention and foster meaningful interactions. For businesses in the healthcare sector, leveraging these fresh </span><a target="_blank" href="http://imatrix.com/blog/chiropractic-marketing-ideas/" data-wpel-link="external" rel="follow external noopener"><span style="font-weight: 400">marketing tactics</span></a><span style="font-weight: 400"> is not just an option but a necessity to stay relevant and connected with their audience. This blog delves into cutting-edge social media strategies designed to maximize engagement, specifically tailored for the healthcare industry. By embracing these approaches, healthcare providers can enhance their visibility, improve patient engagement, and ultimately, drive better healthcare outcomes. Join us as we explore how to effectively navigate the ever-changing digital terrain and make your mark in the healthcare industry through powerful social media tactics.</span></p>
<h2><strong>The Evolution of Social Media in Marketing</strong></h2>
<p><span style="font-weight: 400">Social media has dramatically transformed the marketing landscape over the past decade, evolving from simple platforms for networking into powerful tools for brand promotion and customer engagement. Initially, businesses used social media to directly communicate with their audience, sharing updates and promotions. However, as platforms advanced, so did the strategies, shifting from basic interactions to more sophisticated, content-driven approaches. Today, marketing tactics on social media are characterized by their ability to foster meaningful connections, engage users with interactive content, and personalize the user experience based on data-driven insights.</span></p>
<p><span style="font-weight: 400">In the healthcare sector, this evolution is particularly impactful. Healthcare providers have moved beyond traditional advertising, utilizing social media to educate, engage, and support their communities. From sharing health tips and awareness campaigns to hosting live Q&amp;A sessions, the use of social media in healthcare marketing has become more nuanced and patient-centered. As we look towards 2024, the trend is set to continue, with an emphasis on leveraging emerging technologies like AI and augmented reality to deliver even more personalized and engaging content. This shift not only reflects the growing sophistication of social media platforms but also the changing expectations of consumers, who now seek more interactive and authentic engagements with healthcare brands.</span></p>
<h2><strong>Understanding Your Audience in the Healthcare Sector</strong></h2>
<p><span style="font-weight: 400">In the healthcare industry, understanding your audience is paramount. The needs, concerns, and preferences of patients and healthcare seekers are diverse, requiring a tailored approach to engagement and communication. By leveraging the analytics tools provided by social media platforms, healthcare providers can gain valuable insights into the demographics, behaviors, and interests of their audience. This data allows for the creation of content that resonates on a personal level, addressing specific health concerns, answering common questions, and offering support where it’s most needed. Whether it’s through educational posts, wellness tips, or patient success stories, the key is to deliver value that aligns with your audience’s expectations. By doing so, healthcare services can foster trust, encourage dialogue, and build a community around their brand. As we move forward, the ability to listen to and understand the audience will continue to be a critical factor in the successful application of marketing tactics within the healthcare sector.</span></p>
<h2><strong>Innovative Strategies for Social Media Engagement</strong></h2>
<p><span style="font-weight: 400">As social media continues to evolve, so do the opportunities for healthcare providers to engage with their audience in innovative ways. Here are some forward-thinking strategies that can maximize social media engagement in the healthcare sector:</span></p>
<ol>
<li style="font-weight: 400"><span style="font-weight: 400">Interactive Content: Engaging your audience requires more than just informative posts. Interactive content such as quizzes about health knowledge, polls on wellness topics, and interactive videos demonstrating simple home exercises can significantly boost engagement. These tools not only educate but also entertain your audience, encouraging them to interact with your content and share it within their networks.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Personalized Messaging: With advancements in AI and data analytics, creating personalized messages has become easier and more effective. Tailoring content to address the specific concerns or interests of your audience can make them feel valued and understood. This could be in the form of personalized health tips, reminders for check-ups, or responses to frequently asked questions in your community.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Leveraging User-Generated Content: Encouraging your patients and followers to share their own stories and experiences related to healthcare can be incredibly powerful. User-generated content, such as testimonials or stories of recovery, not only adds authenticity to your brand but also fosters a sense of community. It shows prospective patients the real impact of your healthcare services, making your social media platforms more relatable and trustworthy.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Augmented Reality (AR) Experiences: AR technology offers a unique way to engage and educate your audience. For instance, AR can be used to give virtual tours of your facilities or to demonstrate how certain medical procedures are performed. This not only demystifies the healthcare process for potential patients but also provides an engaging way to learn about health and wellness.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Influencer Collaborations: Partnering with health influencers can expand your reach and credibility. Influencers with a strong following in the health and wellness space can help disseminate your content to a broader audience, increasing visibility and engagement. Choose influencers who align with your healthcare services’ values and mission to ensure authenticity and impact.</span></li>
</ol>
<p><span style="font-weight: 400">By adopting these innovative strategies, healthcare providers can enhance their social media engagement, connecting with their audience in meaningful ways. These approaches not only support promotional strategies but also contribute to a more informed and health-conscious community.</span></p>
<h2><strong>Aligning Social Media Strategies with SEO</strong></h2>
<p><span style="font-weight: 400">Integrating social media strategies with Search Engine Optimization (SEO) is crucial for amplifying your healthcare services’ online visibility. While social media doesn’t directly influence SEO rankings, the synergy between the two can lead to significant benefits. By optimizing your social media content with relevant keywords, such as “Healthcare SEO” and “SEO for Medical Services,” you make it easier for your audience to find your content both on social platforms and search engines.</span></p>
<p><span style="font-weight: 400">Creating shareable content on social media that resonates with your audience increases the likelihood of generating backlinks to your website. These backlinks are a key factor in SEO, as they signal to search engines that your site is a credible and authoritative source on healthcare topics. Moreover, a strong social media presence can drive more traffic to your website, further boosting your SEO efforts.</span></p>
<p><span style="font-weight: 400">To effectively align your social media strategies with SEO, ensure that your content is informative, engaging, and incorporates the right keywords naturally. Also, encourage your audience to share your content, as this increases its reach and the potential for backlinks. By doing so, you not only enhance your social media engagement but also strengthen your overall Healthcare SEO strategy, making your services more discoverable to those in need.</span></p>
<h2><strong>Measuring Success and Adjusting Strategies</strong></h2>
<p><span style="font-weight: 400">To ensure your social media efforts are effectively contributing to your healthcare marketing objectives, it’s crucial to measure success and be willing to adjust strategies accordingly. Key Performance Indicators (KPIs) such as engagement rate, website traffic from social media, and conversion rate offer valuable insights into how well your content resonates with your audience. Monitoring these metrics can help you understand what content types are most engaging, which platforms yield the best results, and where there’s room for improvement.</span></p>
<p><span style="font-weight: 400">Adopting a flexible approach allows you to refine your social media strategies for better alignment with your healthcare SEO goals. For instance, if certain types of posts generate more website visits, focus on creating similar content. Similarly, if engagement dips, experiment with new content formats or posting times. Regular analysis and adjustments based on performance data ensure that your social media marketing remains effective, helping you to continuously meet and exceed your promotional strategies in the ever-evolving digital landscape of healthcare.</span></p>
<h2><strong>Conclusion</strong></h2>
<p><span style="font-weight: 400">Embracing innovative social media strategies is essential for healthcare providers aiming to enhance engagement and visibility in 2024. By integrating interactive content, personalized messaging, user-generated stories, augmented reality experiences, and influencer collaborations, healthcare services can deeply connect with their audience. Aligning these strategies with SEO and continuously measuring success allows for the optimization of online presence, ensuring that healthcare providers not only reach but also positively impact their intended audience. In the rapidly changing digital world, staying ahead with these adaptive and innovative approaches will be key to achieving sustained success in healthcare marketing.</span></p>
<p>Read More From <a target="_blank" href="https://techbullion.com/" data-wpel-link="internal" rel="follow noopener noreferrer">Techbullion</a></p>
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		<title>New Research Reveals Influencer Marketing as Critical to Brands’ Social Strategies</title>
		<link>https://cbomo.com/new-research-reveals-influencer-marketing-as-critical-to-brands-social-strategies/</link>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Tue, 29 Aug 2023 14:05:21 +0000</pubDate>
				<category><![CDATA[Marketing Techniques]]></category>
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					<description><![CDATA[[ad_1] Sprout Social, Inc 8 in 10 social marketers describe influencer marketing as essential to their social strategies in new research by Sprout Social CHICAGO, Aug. 29, 2023 (GLOBE NEWSWIRE) &#8212; Today’s consumers are turning to social media to discover new trends, products and brands. However, in a crowded market, brands must create increasingly personalized and authentic content in order to engage their customers and new audiences across social. According to new research released by Sprout Social,&#8230;]]></description>
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<p><figcaption class="caption-collapse">Sprout Social, Inc</figcaption></p>
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<p><em>8 in 10 social marketers describe influencer marketing as essential to their social strategies in new research by Sprout Social</em></p>
<p>CHICAGO, Aug. 29, 2023 (GLOBE NEWSWIRE) &#8212; Today’s consumers are turning to social media to discover new trends, products and brands. However, in a crowded market, brands must create increasingly personalized and authentic content in order to engage their customers and new audiences across social. According to new research released by <a target="_blank" href="https://www.globenewswire.com/Tracker?data=fNPNgFaW7tBs-7wX873K_AJwtoX9y6_MLmDW5KT_s2fAQvj-SeycOavSeMWtwqdyUD6emlLvVOBmyBsLWJtdsQ==" rel="nofollow noopener" data-ylk="slk:Sprout Social;elm:context_link;itc:0" class="link "><u>Sprout Social</u></a>, an industry-leading provider of social media management software, influencer marketing is a key strategy in bolstering a brand’s social presence with 81% of social marketers describing influencer marketing as an essential part of their social media strategy. By combining social and influencer content, brands are gaining a competitive advantage and building brand awareness necessary for long-term business growth.</p>
<p>The research, which surveyed more than 300 US-based social marketers, found that social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts, listing reaching new audiences, boosting engagement rates and enhancing brand authenticity and trust as the three most valuable benefits.</p>
<p>As influencer marketing proves critical to social strategies, brands are increasingly making it part of their social budgets. According to the data, 73% of those surveyed said their influencer marketing budget is shared with their social budget. As organizations continue to unify these strategies and budgets, it will be important to also streamline workflows and efforts to deliver the most effective results.</p>
<p>“We know that social media is the channel for creating authentic and unforgettable connections between consumers and brands,” said Jamie Gilpin, Chief Marketing Officer at Sprout Social. “The pressure to stand out and need for personalized content is only increasing and influencer marketing is enabling brands to bolster authenticity and differentiate themselves to consumers on social. Our research reveals that brands are realizing the necessary role influencers play in reaching new and growing audiences, and those who effectively implement it into their existing social and marketing strategies will be better able to compete and drive lasting business impact.”</p>
<p><button class="link caas-button collapse-button" data-ylk="elm:readmore;slk:Story continues">Story continues</button></p>
<p>As consumers continue to place an emphasis on personalized content, marketers are prioritizing influencers with more targeted audiences that best match their customer base. The research revealed that 70% of social marketers see the most impact from macro-influencers (100K to 1M followers) followed by 43% seeing the most impact with micro-influencers (10K &#8211; 100K followers).</p>
<p><strong>Additional key findings include:</strong></p>
<ul class="caas-list caas-list-bullet">
<li>
<p>Social marketers cite Instagram (86%) as the top platform for their brand’s influencer marketing efforts, followed by Facebook (78%) and TikTok (70%).</p>
</li>
<li>
<p>In terms of influencer-led content, brands are most focused on giveaways (65%), product collaborations (62%) and influencer-led advertisements (57%).</p>
</li>
<li>
<p>To secure internal buy-in for influencer marketing<strong>, </strong>a majority of those surveyed (58%) say that social engagement data is the most important metric, followed by conversion rates (48%) which include sales, sign-ups and downloads.</p>
</li>
<li>
<p>A majority (52%) of brands are using dedicated influencer marketing platforms.</p>
</li>
<li>
<p>When asked how their brands ensure authenticity in their influencer marketing campaigns a majority of marketers said they encourage influencers to share their real experiences (62%), collaborate closely with influencers on content creation (59%) and choose influencers who are genuine fans of their product (50%).</p>
</li>
<li>
<p>When asked how they assess influencers prior to collaboration, marketers say they look for influencers who already post about similar products or services (62%), they evaluate engagement metrics (52%) and monitor their interactions with their audience (51%).</p>
</li>
</ul>
<p><a target="_blank" href="https://www.globenewswire.com/Tracker?data=uouub0RHQfxQVFgz2xK2lnm4sh_NEQlk-X817VV1C3RPy6jBEqQgVI2zFb8BuVv_FTz8htO5SMywMAWucuETkhI_sf5gCweFhAZaYe66JJs=" rel="nofollow noopener" data-ylk="slk:Learn more;elm:context_link;itc:0" class="link "><u>Learn more</u></a> about how brands can unify their influencer marketing and social media management strategies with Sprout&#8217;s recent acquisition of Tagger Media.</p>
<p><strong>About the data:</strong> The data referenced was collected via online survey from 307 US-based social marketers between August 16-21, 2023. Participants selected were those who were responsible for their brand’s social media strategy and utilized influencer marketing in their brand strategy. The experience level of the participants includes Manager or Senior Manager (55%), Director or Senior Director (35%), Vice President (4%), or Executive (6%). Participants were from B2C (36%), B2B (16%), or a combination of the B2B and B2C (48%) organizations.</p>
<p><strong>About Sprout Social</strong></p>
<p>Sprout Social is a global leader in social media management and analytics software. Sprout’s intuitive platform puts powerful social data into the hands of more than 34,000 brands so they can deliver smarter, faster business impact. With a full suite of social media management solutions, Sprout offers comprehensive publishing and engagement functionality, customer care, influencer marketing, advocacy, and AI-powered business intelligence. Sprout’s award-winning software operates across all major social media networks and digital platforms. For more information about Sprout Social (NASDAQ: SPT), visit sproutsocial.com.</p>
<p><strong>Contact</strong></p>
<p><strong>Media:</strong><br />Kaitlyn Gronek<br />Email: pr@sproutsocial.com<br />Phone: (773) 904-9674</p>
<p><strong>Investors:</strong><br />Jason Rechel<br />Twitter: @SproutSocialIR<br />Email: jason.rechel@sproutsocial.com<br />Phone: (312) 528-9166</p>
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		<title>Being a Social Ambassador for Your Affiliate Program &#8211; All the Hacks to Acquire New Partners</title>
		<link>https://cbomo.com/being-a-social-ambassador-for-your-affiliate-program-all-the-hacks-to-acquire-new-partners/</link>
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		<pubDate>Fri, 25 Aug 2023 00:55:19 +0000</pubDate>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Acquire]]></category>
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					<description><![CDATA[[ad_1] This week, Lee-Ann is welcoming back Maverrik CEO, Dean Seddon. Sharing his insights into building your brand and being a social ambassador, from a career in business consultancy, Dean explains how it may sound simple but it takes work. Listen in for all the details… The 20 Seconds Rule Dean has one piece of advice that he swears by, in order to raise metrics.  “20 seconds, right?” Dean says. “Remember this, if you can hold onto your&#8230;]]></description>
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<p><span style="font-weight: 400;">This week, Lee-Ann is welcoming back <a target="_blank" href="https://maverrik.io" rel="noopener">Maverrik</a> CEO, <strong>Dean Seddon</strong>. Sharing his insights into building your brand and being a social ambassador, from a career in business consultancy, Dean explains how it may sound simple but it takes work. Listen in for all the details…</span></p>
<h4><b>The 20 Seconds Rule</b></h4>
<p><span style="font-weight: 400;">Dean has one piece of advice that he swears by, in order to raise metrics. </span></p>
<p><span style="font-weight: 400;">“20 seconds, right?” Dean says. “Remember this, if you can hold onto your audience for 20 seconds or more, all of the other metrics work. So, if you can do a video and keep people for more than 20 seconds, it’s going to be the best video you’ve ever done.”</span></p>
<p><span style="font-weight: 400;">“Same with posts. 20 seconds, right? So, how do you keep people for 20 seconds? Don’t deliver any value until 20 seconds into the video, or 20 seconds into the post. If you do that, I promise you, everything rises.”</span></p>
<p><span style="font-weight: 400;">It’s a good point to make, since far less than 20 seconds into a TikTok can be make-or-break for that piece of content. People make snap decisions on whether they’re going to waste their time on this short-form video content, even if that time only amounts to 20 seconds. Consequently, marketers better make sure they offer value upfront. </span></p>
<h4><b>Leaving behind DM elevator pitches</b></h4>
<p><span style="font-weight: 400;">The key to being a social ambassador might be pitching, but that in itself is changing. Lee-Ann brought up a situation most of us have encountered, even if you’re not in affiliate marketing in any capacity: spam affiliate marketing offers. </span></p>
<p><span style="font-weight: 400;">She asked, “Isn’t that a little bit spammy though? Because I’ve always been taught on social, don’t just reach out to somebody [in direct messaging] because they’re immediately going to go hit delete because it’s spam. So, how do you get around that?”</span></p>
<p><span style="font-weight: 400;">Dean has a suggestion: “I’ve just done this recently with a client where they’ve shared a video about the changes in automation in manufacturing sites, right? Not the most exciting thing. They put a video together and sent it and said, ‘Thought this might be interesting’. It’s packed with value, so it’s not like a sales pitch.”</span></p>
<h4><b>We’re all using LinkedIn wrong</b></h4>
<p><span style="font-weight: 400;">LinkedIn is the networking network, but if we’re being honest, very few people really know what that means. Most of what gets posted would have once been called “Instagram inspiration” and was a meme even at the time. Is there a better way to use LinkedIn’s company and personal pages?</span></p>
<p><span style="font-weight: 400;">Well, Dean says, somewhat bluntly: “Company pages are a joke.”</span></p>
<p><span style="font-weight: 400;">“Profile’s totally different because LinkedIn needs attention. If you want to actually recruit affiliates, and that’s your primary objective on LinkedIn, <strong>your personal brand is the biggest asset</strong>. Also, if you’re an affiliate manager and you are looking for your next career, move to another brand or another platform or what have you, the recruiters will vet you, look at your profile and go, ‘this person really bought into what they were doing, really invested in’. It’s a massive tick.”</span></p>
<p><span style="font-weight: 400;">If you are interested in discovering more about affiliate marketing insights, and tips – sign up to our newsletter or search our blog for all the latest news and advice. Or for a more personalised approach, </span><a target="_blank" href="https://www.affiversemedia.com/about-us/" rel="noopener"><span style="font-weight: 400;">book a free call</span></a><span style="font-weight: 400;"> with a member of our agency team. If you’re looking to launch an affiliate program for your business, we can help you navigate and fast-track your program to success.</span></p>
<p><b>Listen to find out more about:</b></p>
<ul>
<li><span style="font-weight: 400;">         The future of influencer management</span></li>
<li><span style="font-weight: 400;">         LinkedIn: the “grown up” dark horse of social networks</span></li>
</ul>
<p><b>Key segments of this podcast and where you can tune into go direct:</b></p>
<p><b>[10:00] </b><span style="font-weight: 400;">– Video marketing on social media</span></p>
<p><b>[20:00] </b><span style="font-weight: 400;">– Avoiding the “spammy” DMs</span></p>
<p><b>[30:00] </b><span style="font-weight: 400;">– Using LinkedIn to really benefit your affiliate career</span></p>
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