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Founded in 2021, Big Betty Partners has already achieved heights in the affiliate marketing industry. With a fresh approach combining innovative technology and strategy, the platform has redefined what success looks like in digital marketing. As an industry leader, it continually enhances its affiliates’ capabilities by offering competitive commissions, reliable support, and tools designed to maximize earnings. Intrigued? Let’s find out the benefits and opportunities that they offer to its global network of partners…
Big Betty Partners is a premium affiliate program renowned for its exceptional benefits tailored to its partners. They are committed to consistent payouts and meticulous, individualized support for each affiliate.
Despite being a newer player in the market, they have rapidly established a commendable reputation, with a presence across over 20 regions worldwide, particularly strong in Europe. Their extensive network of dedicated partners is a testament to their commitment to success and trust in the brand.
Want to know more? Visit their website to find out more information.
Their program is proud to feature two exceptional brands. Each offers an extensive array of over 5,000 licensed slots that cater to every taste, including cash games and live dealers.
What sets these brands apart are not only their comprehensive offerings from top providers like Play’n GO, Pragmatic Play, and Quickspin but also exclusive games available solely through their platforms. Moreover, the big brands boast some of the best payout rates provided by these industry leaders.
All this is complemented by a license from the regulator Curacao, thanks to which players can not worry about the security of transactions or the integrity of games. Each site includes a detailed FAQ section to assist players.
Players can enjoy more than just games:
For sports betting enthusiasts, they offer a wide range of sports with competitive odds. However, the most appealing feature there is the Comboboost bonus. How does it work?
This bonus provides additional odds, increasing the potential winnings for bettors who make multiple single bets and combine them into one parlay. This makes ComboBoost an advantageous sports betting bonus, amplifying winnings if the bet succeeds while limiting losses to just the stake if it does not.
Big Betty Partners distinguishes itself in the affiliate marketing world through its versatile partnership models. They offer enticing commission structures, ranging from 25% to 45% on monthly revenue shares, with the added benefit of no negative carryover. For those interested in CPA options, customizable plans are readily available, including Revenue Share (RS), Cost Per Acquisition (CPA), and Hybrid models. Affiliates can enjoy up to 45% in RS, negotiate personalized CPA deals up to $500 based on geographic location and traffic type, or choose a hybrid model for optimal benefits.
Another standout feature is their meticulous account evaluation process. Every affiliate undergoes a comprehensive review to ensure all standards are met before any earnings are distributed, providing assurance of your compensation’s accuracy and fairness.
Regarding payouts, they offer a variety of convenient withdrawal methods. Affiliates can access their funds through Bank transfer or Crypto, with a minimal payout requirement of €100. Moreover, payments are consistently dispatched in the first week of each month, so you won’t wait too long for a payout.

Rebates are a fundamental aspect of the program, but it enhances this with several additional benefits to bolster its partners’ success. Let’s see what else has been prepared:
Partners welcome traffic from numerous sources, particularly those adept in search engine optimization (SEO) that target high-stake players. By strategically focusing on regions and platforms where betting and gaming activities are prominent, significant gains can be achieved. They also highly endorse the use of pay-per-click (PPC) advertising and partnerships with influencers to enhance traffic.
The foundation of Partners’ strategy is a deep commitment to robust partnerships and thorough support, providing all the necessary resources for partners to prosper in affiliate marketing. They continuously seek to diversify the traffic sources and are always open to adopting innovative approaches and new techniques.
First off, swing by the official affiliate program website. You’ll just need to drop in some simple info: your name or nickname, email address, traffic source, and your preferred cooperation model (be it CPA or RevShare).
Once you’ve provided this information, a dedicated Personal Manager will reach out within 24 hours to complete your registration. After this quick setup, you can start generating traffic immediately! This efficient procedure allows both newcomers and experienced affiliates to commence earning without delay.
After you’re signed up, you’ll have access to your own comprehensive affiliate account, packed with all the tools you need:
Take your chance to connect with Big Betty Partners at the IGB Amsterdam event! They’ll be at booth 11-D12, ready to dive into all the details of their exciting partnership opportunities. And if you’re eager to start earning right away, why wait? Reach out to them now, and let’s kickstart your journey to success. Contact them today, and let’s explore how you can begin profiting immediately!
Contacts:
Email: [email protected]
Disclaimer: This promoted content is produced by an advertiser of Affiverse. This is paid-for advertorial content supplied by the Advertiser. Affiverse allows affiliates, operators, agencies and SaaS providers to share their news, opinion and insights with Affiverse’s audience both online and via our newsletters. To advertise with us, contact: [email protected]
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Secure Your Spot at Affiverse ELEVATE 2024 in London – Early Bird Tickets Are Selling Out Fast!
Attention all affiliates, publishers, influencers, and partners! The digital marketing event of the year is just around the corner, and you don’t want to miss out.
This is your launchpad for the next big leap in your business. Don’t just dream about success – take action and achieve it.
ELEVATE 2024 is taking place in the heart of London on September 16 and 17. This is your golden opportunity to catapult your business to new heights, and the time to act is NOW. Early Bird tickets are on sale, but they won’t last long.
Full Access to a Two-Day Summit: For the price equivalent to a consultancy session, gain full access to a comprehensive two-day event, including lunch on both days.
Network with Industry Leaders: Connect with those who have walked the path you’re on.
ELEVATE 2024 is your gateway to networking with the crème de la crème of the digital marketing world. Imagine rubbing shoulders with top industry experts, successful entrepreneurs, and key decision-makers. The relationships you build here could be the key to unlocking unprecedented opportunities for your business.
Attendees can expect a dynamic lineup of industry leading thought leaders as speakers, TedTalk style keynotes, diverse panel discussions and in-depth masterclass workshops covering a wide range of topics from leveraging lead generation strategies, understanding SEO tactics and affiliate marketing best practices as we look to explore where lead generation and performance will collide in 2025.
“We are thrilled to partner with Affiverse and Lead Generation World to bring the ELEVATE Summit to life,” said Maverrik.io founder Dean Seddon who is joining this venture to help teach brands how they can tactically use social media to increase organic sales in 2025. “This event represents a unique opportunity for companies looking to expand their online marketing presence to leverage lead generation, affiliates, agencies, and tools to grow their business, as well as take time out to learn new skills from people who are thought leaders in their field as well as drive innovative new marketing strategies for their business.”
Secure your Early Bird ticket, and prepare to ELEVATE your business like never before. Remember, opportunities like this don’t come around often – seize the moment!
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We’ve already talked about how to generate traffic as an influencer on Instagram and YouTube. Today, the focus is on Twitch, which has gained prominence in the iGaming market, adding a dash of excitement by providing a live platform where gamers stream their favorite games and interact with their audience in real-time.
In this article, 1win Partners explains how Twitch influences iGaming in affiliate marketing and how to use it to generate traffic, analyzing the best strategies and relevant points on the platform that, when used correctly, can lead to unimaginable profits.
Join our community on Telegram to stay updated on everything happening in the world of iGaming.
What is Twitch?
Twitch is a live streaming platform focused on gaming communities and is widely used for streaming gameplay, esports events, talk shows, and more. It has a significant influence on affiliate marketing in the iGaming sector, especially for promoting gaming-related products and betting.
The platform allows streamers and content creators to promote products and services through affiliate partnerships. This means they can share their affiliate links while streaming, and depending on the cooperation method, earn commissions from it.
Twitch and affiliate marketing
Twitch has had a significant influence on affiliate marketing in recent years. As a live gaming streaming platform, Twitch offers a unique way to reach a highly engaged and targeted audience.
For affiliate marketers, this provides a valuable opportunity to connect products or services with a specific and targeted audience. By sponsoring popular streamers or establishing affiliate programs directly with them, brands can increase their visibility and reach.
Moreover, Twitch also offers various tools and resources specific to affiliate marketing. For example, streamers can display promotional banners, custom emotes, or even conduct sponsored live streams.

To use Twitch to generate traffic, you first need to create a channel and build a follower community. You can stream relevant games for your niche, share tips and tricks, conduct Q&A sessions, among other activities that attract viewers interested in your content.
You can also take advantage of features like hosting other channels and participating in raids to connect with other streamers and reach new audiences. By providing quality content and interacting with your community, you can increase your visibility and drive traffic to your platform of choice, such as your website or affiliate page.
Generating quality traffic requires consistency, authenticity, and a focus on the needs and interests of your target audience. Therefore, dedicate time to building relationships with your community and offering valuable content for better results. Count on your 1win Partners affiliate manager to assist you.
However, it’s important to remember that Twitch streamers have a very demanding community, and overly aggressive marketing attempts can be poorly received. The secret is to find a balance between product promotion and quality content to maintain the trust and engagement of viewers.
Many Twitch streams have established loyalty and trust with their viewer communities. This makes viewers more likely to follow recommendations and affiliate links shared by streamers.
This has created a strong and engaged community, allowing players to share tips, tricks, and exciting gameplay moments. Additionally, Twitch has also helped popularize certain games and attract new audiences.

The 1win Partners affiliate program allows partners to promote the platform’s services and use Twitch to generate traffic. In the affiliate area, you can find banners, creatives, videos, and more to add during your broadcast, and of course, your affiliate manager can provide you with a demo account to show followers how the platform works and play with them.
The 1win Partners affiliate program always aims for the best for partners, helping them achieve exceptional ROI and reach unimaginable levels.
Conclusion
In conclusion, Twitch has played a significant role in affiliate marketing, offering a platform to connect brands and products with a highly engaged audience. With a strategic, respectful approach, and with 1win Partners, affiliates can benefit greatly from this new platform that has won the hearts of iGaming enthusiasts.
Don’t forget to follow 1win Partners on social media media and stay updated on all Twitch news and much more.
Source: 1win Partners
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In the rapidly evolving world of online betting and gambling, affiliate marketing has emerged as a cornerstone for growth and success. The 1win Partners affiliate program, a direct advertiser established in 2017, is at the forefront of this revolution, offering lucrative opportunities for monetizing betting and gambling traffic. This article delves into the essence of 1win Partners, highlighting its unique features, how to join, maximise your advertising efforts, target optimal GEOs, and leverage top traffic sources for unparalleled success.
1win Partners stands out as a beacon for affiliates looking to profit from the online betting and gambling industry. With a commitment to innovation and market expansion, it provides tailored solutions across Latin America, Asia, and Africa alongside continuous efforts in localisation to embrace more markets globally.
1win Partners sets itself apart in the affiliate marketing landscape through its diverse cooperation models. This includes Revenue Share (RS), Cost Per Acquisition (CPA), and Hybrid, allowing affiliates to earn from 50% in RS, negotiate individual CPA rates up to $200 based on GEO and traffic source, or select a Hybrid model for the best of both worlds. In addition, the affiliate program offers key benefits that set it apart from its competition, benefits such as:
-Earnings enhancement with a referral system for webmasters
-Extensive support for traffic monetization with a firm stance against fraudulent activities.
-Competitive payouts, rapid withdrawals, and round-the-clock support.
-Automatic account activation for immediate traffic generation
-Exclusive in-house developed games such as Lucky Jet, Speed-N-Cash
-Optimised tools offering real-time statistics
-High Lifetime Value (LTV)
-iOS & Android apps for enhanced traffic engagement
-Products localised for worldwide accessibility
These offerings, alongside high player engagement through promotions, bonuses, and widespread advertising, significantly boost global brand awareness and positions 1win Partners as a comprehensive solution for affiliate marketing success.
Registering with 1win Partners is a breeze. All an affiliate needs to do is wait 24 hours after which a dedicated manager will be in contact. Once this is complete, affiliates can get on the platform and start driving traffic. This accessibility ensures that both new and seasoned affiliates can quickly start earning. All information can be monitored in the affiliate account which is comprehensive and convenient. Next let’s learn more about what your personal account will look like.
To get started with 1win Partners, first, visit the official affiliate program website. You’ll need to fill out a brief form with the following details:
– Name/Nickname
– Contact Number
– Preferred Contact Method and Messenger Account
– Traffic Source and Cooperation Model (CPA or RevShare)
Once you’ve registered you can begin directing traffic. You can track all your activities through your affiliate account, which is designed for ease of use and efficiency. Let’s take a look at some of its key parts:
–Dashboard: View real-time updates on clicks, registrations, deposits, and earnings, filterable by source, GEO, and link for clear insights.
–FAQ: Answers a broad spectrum of questions, with 24/7 support available via Telegram, Skype, or email for complex issues, especially withdrawal settings.
–Payouts: Payments are made weekly, with options for custom schedules. Withdraw through crypto, cards, or your preferred method.
Success with 1win Partners hinges on utilising provided tools effectively, such as individual player bonuses, creative materials, and applications. Focusing on ethical promotion and leveraging the program’s support can significantly enhance campaign performance and earnings.
1win Partners offers competitive conditions across a wide array of GEOs, Latin America, Asia, Africa and many more, with specific attention to markets showing high engagement and profitability potential.
Specifically, our operations span across three main regions:
In Latin America, we target Brazil, Chile, Peru, Argentina and Columbia.
In Asia, we are active in India and Bangladesh
In Africa, our focus includes Kenya, Ivory Coast, and Burkina Faso
Besides these key regions, we also have a presence in Canada, Cameroon, Azerbaijan, Uzbekistan, Mali, Senegal, Indonesia, Uganda and Mexico, and are expanding constantly, in order to ensure a wide-reaching and diverse market coverage.
The program welcomes traffic from a diverse array of sources, particularly valuing those proficient in SEO and aimed at attracting high rollers. A proactive approach targeting regions and platforms where gambling and betting thrive can yield significant success.
Additionally, traffic from App Store Optimization (ASO), Pay Per Click (PPC), and influencers is highly encouraged. Leveraging these varied sources, especially where they align with audience interests in gambling and betting, can enhance your campaign’s reach and effectiveness.
Join the 1win Partners community today and leverage our innovative platform for your success! Our commitment to strong partnerships and comprehensive support ensures you have everything needed to thrive in affiliate marketing. With lucrative payout models and a wide GEO focus, we’re here to help you boost your earnings in betting and gambling traffic.
Since 2017, 1win Partners has been a standout in online gambling affiliate programs as a direct advertiser, excelling in global markets like Latin America, Africa and Asia. Renowned for competitive payouts, exclusive games like Lucky Jet, and high player engagement through promotions, it offers real-time tools, flexible earning models, and instant account activation. With a focus on diversity, it serves a broad range of GEOs, ensuring partners enjoy lucrative opportunities and comprehensive support for unparalleled success in the iGaming sector.
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The Affiverse AMPLIFY Virtual Summit is taking place next week on March 19 and 20. As we count down the days to this immersive learning experience, we shine the spotlight on 1win Partners. Kirill Mamzilov, Head of Affiliates at 1win Partners, will be speaking on the panel: Navigating Rising Acquisition Costs in the Affiliate Industry. Our speakers will be helping delegates to discover new niches and negotiate better commercial deals on how best to manage rising costs from affiliate referred customers.
1win Affiliate Program merges innovation with affiliate strategies in the online gambling sector. With diverse offerings, authentic partnerships, and a commitment to integrity, 1win leads the charge in transparent and rewarding affiliate marketing. The 1win Affiliate Program offers more than just financial rewards; it prioritises growth and relationship-building. A dedicated support team is available to assist affiliates, ensuring they understand the online gambling industry and affiliate tracking software. The program is flexible, catering to both industry veterans and newcomers with tailored solutions for individual growth and learning needs.
We asked Kirill Mamzilov, Head of Affiliates at 1win Partners, to answer a few questions ahead of AMPLIFY 2024:
Q. What inspired 1win to become a sponsor for AMPLIFY SUMMIT 2024?
A. Sponsoring AMPLIFY SUMMIT 2024 presents an unparalleled opportunity for us to elevate our brand presence, engage in meaningful conversations with our target audience, and acquire essential insights into the evolving landscape of affiliate marketing. It also opens the door to connecting with a vibrant community of professionals, entrepreneurs, and industry leaders, fostering valuable networking and the exchange of knowledge.
Q. What advantages does sponsoring a digital event have over a physical one?
A. Sponsoring a digital event like AMPLIFY 2024 propels our reach to a global audience, breaking the confines of geography. People can participate from any corner of the globe, ensuring our message resonates far and wide. This format also presents cost-effective solutions and provides precise metrics for attendee engagement, allowing us to connect broadly, save significantly, and measure impact meticulously.
Q. What strategies will 1win Partners employ to use the event sponsorship to bolster ties with current partners and entice new affiliates?
A. By capitalising on prominent branding opportunities throughout the digital landscape of Amplify 2024, we aim to underscore our dedication to our partners while capturing the interest of prospective affiliates. Our presence on the panel will serve as a catalyst for interaction, fostering a natural environment for relationship development and idea exchange.
Q. What features of AMPLIFY make it an especially appealing event for 1win Partners to sponsor?
A. The inclusive scope of AMPLIFY, which encompasses a broad spectrum of the latest trends and insights in affiliate marketing beyond just niche verticals, is particularly compelling for us. Additionally, the convenience of it being an online event eliminates logistical complexities associated with travel, allowing for seamless participation and focus on the content and discussions that matter.
Q. What was your biggest lesson from 2023 and what exciting plans can you tell us about for 2024?
A. We learned in 2023 that we need to be more flexible in how we execute our plans. This year, we plan to further develop our product in LATAM and increase the reach of the Partners program in the EU.
AMPLIFY 2024 – Gain everything you need to stay ahead of what’s changing and what’s trending
AMPLIFY has been curated to ensure you leave with actionable insights to help you to focus on growing your affiliate program results. Our speakers will show and tell you exactly what tools, strategies and tactical frameworks you can use to stand-out.
Get your ALL ACCESS PASS for just £49:
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Boss Partners’ 5th brand is on the radar, while your radar may be looking for a new way to earn more in 2024.
Discover Winsane – the new brand that brings groundbreaking gaming experiences with a unique cyberpunk twist. Experience now the future of gaming with an innovative approach!
Join for unparalleled benefits: earn high commissions, enjoy non-stop support, access standout resources, and be part of a greater community.
It’s your chance to elevate your game with a team that’s as invested in your success as you are.
“Launching Winsane is like firing up a turbo engine in the gaming world. We’re not just adding another brand; we’re setting new standards. At Boss Partners, we believe in sharing the thrill of success, so, if you’re ready to ride this wave with us, join the adventure now!”
Choose Boss Partners to amplify your earnings through a partnership designed for mutual success.
Elevate your game. Enhance your earnings. Embrace the future!
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We now have just one week to wait until we host AMPLIFY Summit 2024. Anastasiia Kaum, Sales Team Lead at PIN-UP Partners will be speaking on Wednesday 20th March. Listen to Anastasiia discuss the future trends that are impacting affiliates working in the iGaming sector.
Q. What motivated PIN-UP Partners to sponsor AMPLIFY SUMIT 2024?
A. Taking part in AMPLIFY was a logical step as a part of our campaign to expand our presence in the affiliate market and attract new affiliates and partners.
Q. What was the appeal of sponsoring a digital event over a physical event?
A. It’s not about choosing which one, but combining both of those for a synergy. This is exactly what we are trying to achieve with taking part in AMPLIFY both as a sponsor and a speaker to promote our brand and share our expertise in all things related to traffic monetisation in iGaming vertical. which is considered as one of the most profitable and appealing for affiliates working with various traffic sources. While you can easily spot our booth at most of the affiliate conferences, the online event landscape requires no less attention from our side.
Q. How do you plan to leverage the event sponsorship to strengthen relationships with existing partners and attract new affiliates to your program?
A. For us AMPLIFY Summit is a new promotion avenue that we believe has a strong audience consisting of affiliate marketers and people for whom CPA is not just a combination of letters. Especially now when the iGaming vertical keeps getting traction and interest from the affiliate community keeps growing. We believe that with the help of such events we can provide capable affiliates with the expertise and offer that can help them jump-start their iGaming journey towards new heights of profitability.
Q. Are there specific aspects of AMPLIFY that make it particularly attractive to you (for example, demographics, theme, content etc?)
A. AMPLIFY aims to gather the best and the brightest of the affiliate industry and this is just the audience we hope to find new partners amongst.
Q. What was your biggest lesson from 2023 and what exciting plans can you tell us about for 2024?
A. Never rely too much on one traffic source and be ready to help affiliates divert their traffic and adapt the approaches. In 2024 we plan to launch a few new features and expand our portfolio of GEOs, so stay tuned!
PIN-UP Partners is the affiliate program and direct advertiser of the PIN-UP Casino and PIN-UP Bet. Since 2016 PIN-UP has been building and developing its proprietary brand and platform. With in-house development and professional team, PIN-UP products provide affiliates with one of the highest reg2dep ratios on the market.
Right now PIN-UP Partners accepts traffic from 10+ geos of the South and North Americas, CIS region and India and offers RevShare commission starting from 40 and up to 50% and CPA of up to 200$, hybrid is also available, we pride ourselves in the fact that the Revshare formula hasn’t changed since the founding and the payouts to affiliates are carried out as long as the player keeps on playing.
Thanks to the total transparency of the statistics, expertise of the team PIN-UP Partners was awarded KINZA21′ and 23′, Partnerkin 2023 and SiGMA 2022 awards in the “Best Affiliate Program in Gambling and/or Betting Verticals” category.
AMPLIFY has been curated to ensure you leave with actionable insights to help you to focus on growing your affiliate program results. Our speakers will show and tell you exactly what tools, strategies and tactical frameworks you can use to stand-out.
Free Tickets Now Sold Out! Get an All Access Pass for just £49:
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On this week’s Affiliate Marketing Podcast, Lee-Ann welcomes David Pickard, the CEO of Phonexa UK. They discuss how to embrace the whole affiliate partnership economy, lead generation, and how Phonexa is helping clients and affiliates get more value from the marketing campaigns that they are running.
Phonexa is an enterprise grade tracking platform for performance and partner marketing, specifically. The suite is responsible for delivering true end-to-end tracking and attribution for the consumer lead and call lifecycle.
Lee-Ann points out that we are going through a bit of a revolution in terms of affiliate marketing, where traditional affiliates are not the only kinds of partners that we are bringing into our programs…
Listen in here for all of the insights:
Lee-Ann asks David a common question that affiliate managers often get asked, which is the topic of lead generation. Why has it been given such a bad rep under the affiliate umbrella?
David comments, “The battle that a lot of us are trying to have, often, is kind of an education process, right? I guess the tool that we have that helps us is data. That’s my methodology. You’ll probably hear me say a lot in this conversation: ‘Let the numbers do the talking’. If you are trying to attach personal feelings and emotions to things, you’ve got to be prepared to be wrong at some point. Because the numbers are going to catch up with you and tell you to do something different.
So, in terms of, why it’s got a bad rep – whether you want to call it misrepresentation and that kind of thing – I suppose a lot of people think of affiliates as the get rich, quick kind of people. They just want to dangle the carrot and incentivise people to go down funnels that ultimately don’t necessarily end in the consumer behaviour that you want or the positive outcomes that you’re looking for.
But ultimately, like I said earlier, if you’re truly attributing things based on numbers and statistics and performance, those behaviours should be able to be kicked out of the industry.”
What is the best advice for the affiliate program manager to do in order to build their momentum and to stay alert to fraud when they look to embrace the whole affiliate partnership economy? David advises to “start at the start”.
He further explains, “I guess it sounds obvious. But look at what the problem is, which is typically acquisition is not transparent. Attribution is complex and difficult and not all sources along the funnel generate the same quality. Performance differs.
You have to have a good idea of what success would look like for you prior to launch. And most importantly, and I say this from experience, be ready to be wrong. So have an idea of on paper, this is what I think would be a good outcome. But also when it differs from that, and the numbers are telling you that the performance is a bit different, you know, swallow your pride a little bit and say, cool, now where do we go?”
Lee-Ann points out that when she speaks to and trains affiliate managers from multiple companies, from agencies, from networks, from brands, they often give up too quickly. They are likely to try something because somebody else tells them, “hey, this is what you should try.”
David agrees, “It does boil down to that thing that you mentioned earlier, that they’ve heard that someone else tried it and so I think I’m going to give it a go. That’s not good enough. You know, just hearing that someone else tried it and so you’re going to try it, too – is not enough. The first point I said there was have an idea of what success looks like for you, first. And that has to be based on your internal requirements, not just what someone else has done and they’ve had positive effects because you will never understand someone else’s campaign as well as them.
[8:30] The important part lead generation plays in your affiliate program.
[13:00] Why the cookie-cutter approach to affiliate management doesn’t work.
[28:00] The one piece of advice for affiliate managers about operating their programs more efficiently and engaging with non-traditional forms of affiliate partnerships.
Join us at our essential AMLeaders training event, designed for Affiliate Managers aiming to elevate their skills. Access profound industry insights, and cultivate vital connections that pave the way for success at AMLeaders.
Taking place in London on October 23 from 1pm–6pm. Registration is now open. Tickets are limited.
Seize the opportunity to revolutionise your affiliate program. PI LIVE Europe delegates can save £50 on their booking – grab your ticket here.
“I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.
Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.
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This week, Lee-Ann is welcoming back Maverrik CEO, Dean Seddon. Sharing his insights into building your brand and being a social ambassador, from a career in business consultancy, Dean explains how it may sound simple but it takes work. Listen in for all the details…
Dean has one piece of advice that he swears by, in order to raise metrics.
“20 seconds, right?” Dean says. “Remember this, if you can hold onto your audience for 20 seconds or more, all of the other metrics work. So, if you can do a video and keep people for more than 20 seconds, it’s going to be the best video you’ve ever done.”
“Same with posts. 20 seconds, right? So, how do you keep people for 20 seconds? Don’t deliver any value until 20 seconds into the video, or 20 seconds into the post. If you do that, I promise you, everything rises.”
It’s a good point to make, since far less than 20 seconds into a TikTok can be make-or-break for that piece of content. People make snap decisions on whether they’re going to waste their time on this short-form video content, even if that time only amounts to 20 seconds. Consequently, marketers better make sure they offer value upfront.
The key to being a social ambassador might be pitching, but that in itself is changing. Lee-Ann brought up a situation most of us have encountered, even if you’re not in affiliate marketing in any capacity: spam affiliate marketing offers.
She asked, “Isn’t that a little bit spammy though? Because I’ve always been taught on social, don’t just reach out to somebody [in direct messaging] because they’re immediately going to go hit delete because it’s spam. So, how do you get around that?”
Dean has a suggestion: “I’ve just done this recently with a client where they’ve shared a video about the changes in automation in manufacturing sites, right? Not the most exciting thing. They put a video together and sent it and said, ‘Thought this might be interesting’. It’s packed with value, so it’s not like a sales pitch.”
LinkedIn is the networking network, but if we’re being honest, very few people really know what that means. Most of what gets posted would have once been called “Instagram inspiration” and was a meme even at the time. Is there a better way to use LinkedIn’s company and personal pages?
Well, Dean says, somewhat bluntly: “Company pages are a joke.”
“Profile’s totally different because LinkedIn needs attention. If you want to actually recruit affiliates, and that’s your primary objective on LinkedIn, your personal brand is the biggest asset. Also, if you’re an affiliate manager and you are looking for your next career, move to another brand or another platform or what have you, the recruiters will vet you, look at your profile and go, ‘this person really bought into what they were doing, really invested in’. It’s a massive tick.”
If you are interested in discovering more about affiliate marketing insights, and tips – sign up to our newsletter or search our blog for all the latest news and advice. Or for a more personalised approach, book a free call with a member of our agency team. If you’re looking to launch an affiliate program for your business, we can help you navigate and fast-track your program to success.
Listen to find out more about:
Key segments of this podcast and where you can tune into go direct:
[10:00] – Video marketing on social media
[20:00] – Avoiding the “spammy” DMs
[30:00] – Using LinkedIn to really benefit your affiliate career
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Two formidable companies in affiliate marketing are teaming up. ReferOn announced on August 16th that the affiliate management system company will be taking on MioMedia as a client.
MioMedia, known for its iGaming affiliate program, will now be operating on the ReferOn affiliate management system. As a casino affiliate program, MioMedia handles a range of iGaming brands that include SlotPalace and MyEmpire. This partnership could aid in strengthening of its business with ReferOn’s expertise and offering of multi-metrics.
This should be good news for affiliate managers, as the ReferOn affiliate management system is renowned for its advantages to managers, including its user interface and its ability to handle a high number of large networks and companies.
The MioMedia Affiliate program has long been considered a stellar option, delivering competitive commissions to partners in its iGaming-themed program.
“ReferOn takes affiliate management to new heights allowing for the easy management, tracking, and reporting of all affiliate data, which ultimately contributes to the affiliate’s ability to grow and flourish,” said ReferOn product manager Vladyslav Bondarenko.
MioMedia head of affiliates Helen Reginia added: “We are pleased to be using ReferOn moving forward, as this is a key management system that uses highly advanced features to improve our partners’ ability to manage all aspects of their business quickly and effectively.”
“The integration with ReferOn allowed us to provide valuable features such as the ability to track statistics on a daily basis, view splits based on different factors like geographic regions, media items, and traffic types, and have real-time updates without delays or loading problems.”
An additional aid to affiliates and affiliate managers is both brands’ vow to transparency. Both companies have put honesty and transparency at the forefront of their company models and ethics. This is an important part of affiliate management as it takes transparency to nurture affiliate relationships. It goes without saying that transparency is bound to keep customers as well as encourage brand loyalty, so it’s a good motivation to have across the board.
However, it is also a concern when it comes to compliance and regulation. It’s important to protect affiliates and users with compliance to the FTC, for example, or the newer laws released by the EU and UK, such as the Digital Services Act.
ReferOn is known for incorporating transparency into every aspect of its user interface. Data transparency is seen as a top priority in its various widgets, filters, and statistics when using its state-of-the-art dashboards to observe and manage your affiliate information. All of this, along with statistics toggles, search bars, bulk actions, and dynamic reports make ReferOn a good choice to work with. With MioMedia’s integration, affiliate marketers on their program will be able to better understand their data and enjoy benefits like separating clicks by geolocations and more effective analysis of click-guarantee deals.
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