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/**
 * Adds a notice to the admin interface that the WordPress version is too old for the plugin
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function sm_add_wp_version_error() {
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/**
 * Adds a notice to the admin interface that the WordPress version is too old for the plugin
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 * @package sitemap
 * @since 4.0
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function sm_add_php_version_error() {
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function sm_get_init_file() {
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function conflict_plugins_admin_notice(){
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<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
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<channel>
	<title>opportunity &#8211; Affiliate Marketing Programs | CBOMO.COM</title>
	<atom:link href="https://cbomo.com/tag/opportunity/feed/" rel="self" type="application/rss+xml" />
	<link>https://cbomo.com</link>
	<description>Your Affiliate Online Money Opportunities</description>
	<lastBuildDate>Fri, 11 Aug 2023 20:27:29 +0000</lastBuildDate>
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	hourly	</sy:updatePeriod>
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		<title>Low consumer curiosity in sustainability, plant-based foods reveals marketing opportunity</title>
		<link>https://cbomo.com/low-consumer-curiosity-in-sustainability-plant-based-foods-reveals-marketing-opportunity/</link>
					<comments>https://cbomo.com/low-consumer-curiosity-in-sustainability-plant-based-foods-reveals-marketing-opportunity/#respond</comments>
		
		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Fri, 11 Aug 2023 20:27:29 +0000</pubDate>
				<category><![CDATA[Marketing Techniques]]></category>
		<category><![CDATA[consumer]]></category>
		<category><![CDATA[consumer behaviour]]></category>
		<category><![CDATA[consumer insights]]></category>
		<category><![CDATA[curiosity]]></category>
		<category><![CDATA[Foods]]></category>
		<category><![CDATA[Fruit]]></category>
		<category><![CDATA[Health and nutritional ingredients]]></category>
		<category><![CDATA[Healthy Foods]]></category>
		<category><![CDATA[Healthy snacking]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Markets]]></category>
		<category><![CDATA[nut ingredients]]></category>
		<category><![CDATA[opportunity]]></category>
		<category><![CDATA[PlantBased]]></category>
		<category><![CDATA[Prepared Foods]]></category>
		<category><![CDATA[Proteins]]></category>
		<category><![CDATA[reveals]]></category>
		<category><![CDATA[Snacks]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[Trendspotter]]></category>
		<category><![CDATA[vegetable]]></category>
		<guid isPermaLink="false">https://cbomo.com/low-consumer-curiosity-in-sustainability-plant-based-foods-reveals-marketing-opportunity/</guid>

					<description><![CDATA[[ad_1] The quantitative survey​ of more than 700 “early adopter consumers”—who are defined as individuals who interact with food/drink online content regularly and who dine out often—allows Curious Plot to tap into early trends, said Amy Wood, senior VP. “It was really important to us to hone in on this group. Early food adopters are folks we identified as being particularly food forward​,” Wood said in a presentation.  “By researching the curiosity level of food adopters, we can get a&#8230;]]></description>
										<content:encoded><![CDATA[<p> [ad_1]<br />
</p>
<div>
<p>The quantitative <a target="_blank" href="https://curiousplot.agency/curiosity-report/insights/?submissionGuid=480f5472-e06a-4c03-937b-597023212889&amp;r=1633797033" rel="noopener">survey</a>​ of more than 700 “early adopter consumers”—who are defined as individuals who interact with food/drink online content regularly and who dine out often—allows Curious Plot to tap into early trends, said Amy Wood, senior VP.</p>
<p>“<em>It was really important to us to hone in on this group. Early food adopters are folks we identified as being particularly food forward</em>​,” Wood said in a presentation.  “<em>By researching the curiosity level of food adopters, we can get a head start on where the mainstream curiosities are going</em>​.&#8217;</p>
<p>While convenience, nutrition and sustainability are mainstay trends, the survey found more nuanced details behind consumers’ preferences and the breakdown in generations.</p>
<p><a target="_blank" id="eztoc_1_1_1" rel="noopener"></p>
<h3><strong>Consumers want to prepare foods in a simple way</strong>​</h3>
<p>Millennials, Gen X and Baby Boomers cooking at home are inspired by easy meals that can be prepared under 30 minutes, while Gen Z are inspired by cooking skills and tips found on TikTok. Both Millennials and Gen Z reported interest in elevating packaged foods like ramen and exploring different <a target="_blank" href="https://www.youtube.com/watch?v=eMwhTHaqttg" rel="noopener">cooking hacks</a>​ that are popular on social media and YouTube.</p>
<p>In terms of nutrition, Millennials, Gen X and Baby Boomers are interested in foods with functional benefits – particularly surrounding cognitive, gut and immune benefits; while Gen Z, who are less nutrition-focused, are more interested in new snacks and products.</p>
<p>While more consumers are curious about news ways to prepare fruits and vegetables, interest in plant-based proteins (19%) and milks (18%) was low in this group.</p>
<aside id="text-ad1" class="AlertAd-front"></aside>
</p>
<p>Taste and texture continue driving interest in plant-based products, along with cost. The findings in the study highlight more room for this category to grow in terms of affordability, formulation and even distribution.</p>
<p></a><a target="_blank" id="eztoc_2_1_1" rel="noopener"></p>
<h3><strong>Interest in sustainability is low, but presents opportunities for brands</strong>​</h3>
<p>While consumers showed an interest in sustainability topics, culinary and nutrition topics took precedent. The study found that only 47% of respondents identified food waste as a top curiosity and only 22% are “extremely curious” about climate-friendly eating.</p>
<p>“<em>More than likely this…has something to do with the sustainability realm that consumers actually feel like they have an impact on, something they can personally take responsibility for</em>​,” Wood elaborated.</p>
<p>Other interests included animal welfare, farmer worker welfare and sustainable packaging.</p>
<p></a><a target="_blank" id="eztoc_3_1_1" rel="noopener"></p>
<h3><strong>Improving interest in sustainability and plant-based foods, an analysis</strong>​</h3>
<p>The low curiosity in plant-based foods and in sustainability presents a significant opportunity for brands to develop innovative marketing strategies that bridge the gap between consumer preferences and sustainable practices.</p>
<p>By creating engaging campaigns that highlight the nutritional benefits, flavorful possibilities, and positive environmental impact of plant-based diets, brands can capture the attention of the audience and encourage a shift towards more sustainable eating choices.</p>
<p>Moreover, leveraging partnerships with influencers, chefs, and experts in both culinary and sustainability fields can help educate consumers and cultivate a deeper understanding of the connection between food and the planet&#8217;s well-being.</p>
<p>This strategic approach not only addresses current consumer interests but also fosters a genuine desire for eco-conscious consumption, paving the way for a more resilient and responsible food industry.</p>
<p> </p>
<p> </p>
<p> </p>
<p>                                                                                                                                          </p>
<p></a></div>
<p>[ad_2]<br />
<br /><a href="http://www.bing.com/news/apiclick.aspx?ref=FexRss&#038;aid=&#038;tid=64d699adf38149bc806e9090f1a1e6c0&#038;url=https%3A%2F%2Fwww.foodnavigator-usa.com%2FArticle%2F2023%2F08%2F11%2FLow-consumer-curiosity-in-sustainability-plant-based-foods-reveals-marketing-opportunity&#038;c=1793507597116264838&#038;mkt=en-us">Source link </a></p>
]]></content:encoded>
					
					<wfw:commentRss>https://cbomo.com/low-consumer-curiosity-in-sustainability-plant-based-foods-reveals-marketing-opportunity/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>Meghan Markle news: The Tig 2.0 is a &#8216;golden&#8217; money-making opportunity &#124; Royal &#124; News</title>
		<link>https://cbomo.com/apiclick-aspxreffexrssaidtid642d84dc40524fac863349600e3fb2eaurlhttps%3a%2f%2fwww-express-co-uk%2fnews%2froyal%2f1754805%2fmeghan-markle-the-tig-money-dxusc7232983954231574663mkten-us/</link>
					<comments>https://cbomo.com/apiclick-aspxreffexrssaidtid642d84dc40524fac863349600e3fb2eaurlhttps%3a%2f%2fwww-express-co-uk%2fnews%2froyal%2f1754805%2fmeghan-markle-the-tig-money-dxusc7232983954231574663mkten-us/#respond</comments>
		
		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Wed, 05 Apr 2023 14:25:33 +0000</pubDate>
				<category><![CDATA[Affiliate Marketing Tips]]></category>
		<category><![CDATA[golden]]></category>
		<category><![CDATA[Markle]]></category>
		<category><![CDATA[Meghan]]></category>
		<category><![CDATA[moneymaking]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[opportunity]]></category>
		<category><![CDATA[Royal]]></category>
		<category><![CDATA[Tig]]></category>
		<guid isPermaLink="false">https://cbomo.com/apiclick-aspxreffexrssaidtid642d84dc40524fac863349600e3fb2eaurlhttps%3a%2f%2fwww-express-co-uk%2fnews%2froyal%2f1754805%2fmeghan-markle-the-tig-money-dxusc7232983954231574663mkten-us/</guid>

					<description><![CDATA[[ad_1] As the Duke and Duchess of Sussex build a life exempt from royal duties, it’s been reported that Meghan Markle is set to revive her fashion blog The Tig. Andy Barr, an affiliate marketing expert, explained why the move represents a golden opportunity for the Duchess, who has had many stylish moments in her time as a royal. The Duchess of Sussex first launched the lifestyle The Tig in 2014, where she listed her favourite recipes,&#8230;]]></description>
										<content:encoded><![CDATA[<p> [ad_1]<br />
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<p>As the Duke and Duchess of Sussex build a life exempt from royal duties, it’s been reported that <a target="_blank" href="https://www.express.co.uk/latest/meghan-markle" data-link-tracking="InArticle|AutoLink" onmousedown="ExpressApp.GoogleAnalytics.TrackCustomEvent('InternalLink', 'InArticle|Autolink', 'Meghan Markle')" rel="noopener">Meghan Markle</a> is set to revive her fashion blog The Tig. Andy Barr, an affiliate marketing expert, explained why the move represents a golden opportunity for the Duchess, who has had many stylish moments in her time as a royal.</p>
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<p>The Duchess of Sussex first launched the lifestyle The Tig in 2014, where she listed her favourite recipes, travel guides and beauty tips for fans across the globe.</p>
<p>The website, which described itself as a “hub for the discerning palate&#8221;, also featured interviews with highly successful women including Ivanka Trump and Priyanka Chopra.</p>
<p>The 41-year-old announced the closure of The Tig soon after her engagement to <a target="_blank" href="https://www.express.co.uk/latest/prince-harry" data-link-tracking="InArticle|AutoLink" onmousedown="ExpressApp.GoogleAnalytics.TrackCustomEvent('InternalLink', 'InArticle|Autolink', 'Prince Harry')" rel="noopener">Prince Harry</a> in 2017, but the lifestyle blog may soon be making a comeback.</p>
<p><strong>READ MORE: <a target="_blank" data-link-tracking="InArticle|Link" href="http://www.bing.com/news/royal/1754446/harry-drug-use-meghan-markle-democrat-dxus" data-name="Prince Harry has 'get out of jail free card' for drug use - claim" rel="noopener">Prince Harry has &#8216;get out of jail free card&#8217; for drug use &#8211; claim</a></strong></p>
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<p>According to documents obtained by US Weekly last month, the firm Frim Fram &#8211; which is behind the blog &#8211; filed a document with the US Patent and Trademark office to revamp The Tig as a website focussed on commentary in the &#8220;field of travel&#8221;.</p>
<p>The remodelled website will continue to discuss interior design, health and wellness, food preparations, and other areas of lifestyle and fashion, reported US Weekly.</p>
<p>Speaking to <a target="_blank" data-link-tracking="InArticle|Link" href="http://www.bing.com/" rel="noopener">express.co.uk</a>, affiliate marketing expert and CEO of <a target="_blank" data-link-tracking="InArticle|Link" rel="nofollow noopener" href="http://www.10yestis.co.uk/">www.10yestis.co.uk</a>, explained the move could present a golden opportunity for the Duchess.</p>
<p>The expert explained: “In affiliate marketing land, blogs like the one <a target="_blank" href="https://www.express.co.uk/latest/meghan-markle" data-link-tracking="InArticle|AutoLink" onmousedown="ExpressApp.GoogleAnalytics.TrackCustomEvent('InternalLink', 'InArticle|Autolink', 'Meghan Markle')" rel="noopener">Meghan Markle</a> authors are classed as golden.</p>
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<p>“This is because it will rank high in search engines for a range of content niche’s and positions her as an expert that people trust, so they will be more likely to buy something that she recommends”.</p>
<p>Affiliate marketing is a simple, effective and high return industry that allows blog writers to earn a commission on products by promoting them on a platform, whether this be a blog, social media account or website.</p>
<p>“Basically, the blog writers use software provided by a third party to track who goes on to buy something that is recommended in the content and then they receive a percentage of every sale that is made,” explained Barr.</p>
<p>When internet users click onto a seller&#8217;s website via a blogger&#8217;s affiliate link, a &#8220;cookie&#8221; with a timer is installed on their device with a typical lifespan of 30 to 90 days. Even if they don&#8217;t buy the product the blogger has suggested at the time, if they navigate back to the website at any time within the cookie&#8217;s duration and buy any product from the site, the blogger will earn commision.</p>
<p><strong>READ MORE: <a target="_blank" data-link-tracking="InArticle|Link" href="http://www.bing.com/news/royal/1754686/Meghan-Markle-senate-run-politics-dxus" data-name="Meghan Markle tipped for Senate run as Duchess eyes political role" rel="noopener">Meghan Markle tipped for Senate run as Duchess eyes political role</a></strong></p>
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<p>He went on: “Affiliate commissions usually pay out a bit more for sales that come from bloggers compared to other affiliate likes like voucher, discount and cash back websites because they are adding far more to the customer journey from research through to buying.&#8221;</p>
<p>So, how much could Meghan make? The expert said: “Without knowing the number of people who visit the site it is difficult to give an accurate figure on affiliate earnings, but an estimate based on our experience would be around £3k in earnings for every 10k of visitors.”</p>
<p>Once revived, The Tig is expected to rival Gwyneth Paltrow’s Goop website, currently valued at around $250million.</p>
<p>The experts went on: &#8220;Given she is a globally renowned figure she would be aiming to hit 500k to 1m in unique traffic numbers in the first few months. She has the platform, profile and wider social channels to be chasing down other celeb blog sites such as Poosh.com which floats around similar traffic numbers.&#8221;</p>
<p>If Meghan hit one million unique page views in the first few months of launching her blog, she would make £300,000 according to these figures. That could easily equal £1m a year.</p>
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