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		<title>Marketing Strategies For CleanTech In 2024: A Tsunami Of Opportunities</title>
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					<comments>https://cbomo.com/marketing-strategies-for-cleantech-in-2024-a-tsunami-of-opportunities/#respond</comments>
		
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		<pubDate>Wed, 14 Feb 2024 14:35:40 +0000</pubDate>
				<category><![CDATA[Marketing Techniques]]></category>
		<category><![CDATA[CleanTech]]></category>
		<category><![CDATA[Dan Mahoney]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[opportunities]]></category>
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					<description><![CDATA[[ad_1] Dan Mahoney is the Chief Marketing Officer at a strategic communications and marketing agency called Communications Strategy Group (CSG). getty The year 2024 marks an extraordinary period for the CleanTech sector, buoyed by the Inflation Reduction Act&#8216;s infusion of capital. This legislative move, earmarking hundreds of billions of dollars for new and existing technologies, heralds a tsunami of opportunities in the market. For marketers in CleanTech, it&#8217;s time to buckle up and navigate this wave of&#8230;]]></description>
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<p><em>Dan Mahoney is the Chief Marketing Officer at a strategic communications and marketing agency called </em><a target="_blank" href="https://wearecsg.com/" class="color-link" title="https://wearecsg.com/" rel="nofollow noopener noreferrer" data-ga-track="ExternalLink:https://wearecsg.com/" aria-label="Communications Strategy Group (CSG)"><em data-ga-track="ExternalLink:https://wearecsg.com/">Communications Strategy Group (CSG)</em></a><em>.</em></p>
<figure class="embed-base image-embed embed-2" role="presentation"><figcaption><small class="color-body light-text">getty</small></figcaption></figure>
<p>The year 2024 marks an extraordinary period for the CleanTech sector, buoyed by the<a target="_blank" href="https://www.whitehouse.gov/cleanenergy/inflation-reduction-act-guidebook/" class="color-link" title="https://www.whitehouse.gov/cleanenergy/inflation-reduction-act-guidebook/" rel="nofollow noopener noreferrer" data-ga-track="ExternalLink:https://www.whitehouse.gov/cleanenergy/inflation-reduction-act-guidebook/" aria-label="Inflation Reduction Act"> Inflation Reduction Act</a>&#8216;s infusion of capital. This legislative move, earmarking hundreds of billions of dollars for new and existing technologies, heralds a tsunami of opportunities in the market. For marketers in CleanTech, it&#8217;s time to buckle up and navigate this wave of transformation and growth.</p>
<h2 class="subhead-embed color-accent bg-base font-accent font-size text-align"><strong>Tapping Into Unprecedented Funding And Market Expansion</strong></h2>
<p>The Inflation Reduction Act has set the stage for a remarkable fiscal year, with <a target="_blank" href="https://www.usda.gov/media/press-releases/2023/09/28/biden-harris-administration-makes-available-historic-3-billion" class="color-link" title="https://www.usda.gov/media/press-releases/2023/09/28/biden-harris-administration-makes-available-historic-3-billion" rel="nofollow noopener noreferrer" data-ga-track="ExternalLink:https://www.usda.gov/media/press-releases/2023/09/28/biden-harris-administration-makes-available-historic-3-billion" aria-label="allocations">allocations</a> including $1.65 billion for the Environmental Quality Incentives Program (EQIP) and $472 million for the Conservation Stewardship Program (CSP), among others, totaling more than $3 billion in specific funds.</p>
<p>Additionally, the $27 billion allocated for the <a target="_blank" href="https://www.epa.gov/inflation-reduction-act/climate-pollution-reduction-grants" class="color-link" title="https://www.epa.gov/inflation-reduction-act/climate-pollution-reduction-grants" rel="nofollow noopener noreferrer" data-ga-track="ExternalLink:https://www.epa.gov/inflation-reduction-act/climate-pollution-reduction-grants" aria-label="Climate Pollution Reduction Grant">Climate Pollution Reduction Grant</a> and the <a target="_blank" href="https://www.epa.gov/greenhouse-gas-reduction-fund" class="color-link" title="https://www.epa.gov/greenhouse-gas-reduction-fund" rel="nofollow noopener noreferrer" data-ga-track="ExternalLink:https://www.epa.gov/greenhouse-gas-reduction-fund" aria-label="Greenhouse Gas Reduction Fund">Greenhouse Gas Reduction Fund</a> will be instrumental in leveraging private capital for clean energy projects. This unprecedented funding scenario creates a fertile environment for CleanTech companies to thrive, presenting marketers with the task of strategically positioning their brands in a rapidly expanding market.</p>
<p><fbs-ad position="inread" progressive="" ad-id="article-0-inread" aria-hidden="true" role="presentation"></fbs-ad></p>
<h2 class="subhead-embed color-accent bg-base font-accent font-size text-align"><strong>Leveraging Public Relations And Marketing Innovation</strong></h2>
<p>As we navigate a booming funding environment, CleanTech companies must harness innovative public relations strategies that can shape the narrative around their advancements. By engaging with specialized trade media such as PV Magazine and Utility Dive, companies can delve deep into industry-specific discussions that resonate with a technical audience. Additionally, collaborating with outlets such as EE T&amp;D Magazine and POWER Magazine can help highlight CleanTech&#8217;s role in modernizing the grid and integrating transmission technologies.</p>
<p>Simultaneously, tapping into the reach of top-tier outlets like Bloomberg Green and The New York Times can amplify the conversation around CleanTech in the context of global sustainability goals. Engaging with influential journalists and outlets allows CleanTech firms to position their innovative solutions within the broader narrative of energy and climate shaping the public discourse.</p>
<p>By strategically leveraging these types of platforms, CleanTech companies can ensure that their advancements are not just part of the conversation but are leading it, thereby solidifying their position as pioneers in the sustainable energy transition.</p>
<h2 class="subhead-embed color-accent bg-base font-accent font-size text-align"><strong>Engaging With Diverse Stakeholders In The CleanTech Ecosystem</strong></h2>
<p>The realm of B2B marketing in CleanTech not only involves but thrives on engaging diverse stakeholders, including utilities, project developers and investors. These stakeholders are integral in deploying a wide array of CleanTech solutions, such as solar, wind and green hydrogen energy sources, alongside spearheading initiatives in advanced battery storage, grid modernization and transmission integration.</p>
<p>Crafting narratives that resonate with these stakeholders’ unique priorities—operational efficiency, scalability, regulatory compliance and long-term ROI—becomes paramount. With the sector’s vast solutions in mind, public relations can play a pivotal role in establishing trust and credibility. By clearly communicating the specific benefits and advancements of these technologies, PR helps ensure that the full spectrum of CleanTech’s potential is understood and valued among these key groups, thereby facilitating informed and strategic investment in the sector’s growth.</p>
<h2 class="subhead-embed color-accent bg-base font-accent font-size text-align">The Inflation Reduction Act&#8217;s Impact On The CleanTech Sector</h2>
<p>According to the <a target="_blank" href="https://www.epa.gov/inflation-reduction-act/electric-sector-emissions-impacts-inflation-reduction-act" class="color-link" title="https://www.epa.gov/inflation-reduction-act/electric-sector-emissions-impacts-inflation-reduction-act" rel="nofollow noopener noreferrer" data-ga-track="ExternalLink:https://www.epa.gov/inflation-reduction-act/electric-sector-emissions-impacts-inflation-reduction-act" aria-label="EPA">EPA</a>, &#8220;The Inflation Reduction Act marks the most significant action Congress has taken on clean energy and climate change in the nation’s history.&#8221; The EPA has projected that the Act will result in &#8220;substantial emission reductions from the electric power sector of 49 to 83% below 2005 levels in 2030.&#8221;</p>
<p>However, this wave of opportunities comes with a tide of uncertainties and risks. According to <a target="_blank" href="https://www.lek.com/insights/ind/us/ar/inflation-reduction-act-2022-and-its-impact-clean-tech" class="color-link" title="https://www.lek.com/insights/ind/us/ar/inflation-reduction-act-2022-and-its-impact-clean-tech" rel="nofollow noopener noreferrer" data-ga-track="ExternalLink:https://www.lek.com/insights/ind/us/ar/inflation-reduction-act-2022-and-its-impact-clean-tech" aria-label="L.E.K. Consulting">L.E.K. Consulting</a>, the IRA &#8220;supports some $369 billion of investment in energy security and climate change efforts.&#8221; It alters or expands current energy tax credits, introduces fresh incentives and allocates funds to the Department of Energy for initiatives focused on energy rebates, improving energy efficiency in buildings, enhancing electric transmission and additional areas.</p>
<h2 class="subhead-embed color-accent bg-base font-accent font-size text-align">Navigating Uncertainties And Regulatory Challenges</h2>
<p>The scale of the IRA&#8217;s investments has introduced new dynamics into the energy market, possibly distorting investment patterns and triggering a sector-wide transition that may lead to inefficiencies and over-investment. Established CleanTech companies might face a conundrum: a boom in funding and potential for growth against the backdrop of a possible boom/bust cycle and shifting oil industry focus. Emerging companies, meanwhile, could struggle to achieve scalability and profitability amid these market fluctuations​.</p>
<p>Internationally, the IRA&#8217;s focus on domestic production and consumption of green technologies has raised concerns about trade relations and compliance with global trade agreements​.</p>
<h2 class="subhead-embed color-accent bg-base font-accent font-size text-align"><strong>Positioning For Success In The CleanTech Revolution</strong></h2>
<p>The Inflation Reduction Act&#8217;s infusion of capital presents an opportunity to revolutionize marketing and public relations strategies for new technologies, involving a wide array of stakeholders in the process. This unique period of growth and transformation in the CleanTech industry calls for strategic positioning and effective communication to capitalize on emerging opportunities.</p>
<p>As companies align with the Inflation Reduction Act&#8217;s goals, they must stay agile and ready to navigate the complexities of regulatory changes and global market shifts. By staying informed and adaptable, marketers and executives in the CleanTech space can turn potential challenges into competitive advantages, ensuring their companies not only participate in the green revolution but lead it.</p>
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		<title>Join GoodDy for Affiliate Marketing Business Opportunities While Making a Difference</title>
		<link>https://cbomo.com/apiclick-aspxreffexrssaidtid6485bb3033d64e7995ff9ea926bbdfd4urlhttps%3a%2f%2fwww-benzinga-com%2fpressreleases%2f23%2f06%2fab32806259%2fjoin-gooddy-for-affiliate-marketing-business-opportunitie/</link>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Sun, 11 Jun 2023 12:16:49 +0000</pubDate>
				<category><![CDATA[Affiliate Marketing Tips]]></category>
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					<description><![CDATA[[ad_1] Carlos Alberto Ribeiro Neto has launched GoodDy, an online business that provides the opportunity to earn online using affiliate marketing and coaching. Through GoodDy, Carlos teaches people how to start, manage and market their own online business. Through this platform, Carlos has started his own not-for-profit initiative and the affiliate programme helps to connect dental care professionals with global charities, providing free dental care to those in need. GoodDy also offers a range of affiliated oral&#8230;]]></description>
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<p style="text-align:justify" class="core-block">Carlos Alberto Ribeiro Neto has launched GoodDy, an online business that provides the opportunity to earn online using affiliate marketing and coaching. Through GoodDy, Carlos teaches people how to start, manage and market their own online business.</p>
<p>Through this platform, Carlos has started his own not-for-profit initiative and the affiliate programme helps to connect dental care professionals with global charities, providing free dental care to those in need. GoodDy also offers a range of affiliated oral healthcare products, all personally tested and recommended, so individuals can trust they are purchasing high quality products.</p>
<p style="text-align:justify" class="core-block">Imagine a business that goes beyond just profit-making and embraces the spirit of giving back. This is what sets GoodDy apart from other affiliate businesses. Offering you access to a flourishing industry with tremendous potential for high rewards, you can harness your entrepreneurial spirit and earn a sustainable income, all while knowing that your efforts are directly improving lives and transforming communities.</p>
<p style="text-align:justify" class="core-block">With the launch of his new business, Carlos is looking to grow GoodDy’s partnerships and for individuals to join him in this incredible venture. Carlos believes that<em class="core-block"> “finding your purpose in life is hard but it makes life worth living”. </em>In creating GoodDy, Carlos found his purpose and he wants to offer others the opportunity to reclaim their time, so that they can live a life filled with purpose, fulfillment, and passion.</p>
<p style="text-align:justify" class="core-block">To learn more and to sign up to Carlos’ affiliate marketing programme, visit the <a target="_blank" href="https://gooddyofficial.com/how-to" class="core-block" rel="noopener">GoodDy website</a>.</p>
<p><span style="font-size:18px !important" class="core-block">Media Contact</span><br class="core-block"/><strong class="core-block">Company Name:</strong></p>
<p> GoodDy Official Ltd</p>
<p><br class="core-block"/><strong class="core-block">Contact Person:</strong></p>
<p> Carlos Alberto Ribeiro Neto</p>
<p><br class="core-block"/><strong class="core-block">Email:</strong><a target="_blank" href="http://www.universalpressrelease.com/?pr=join-gooddy-for-affiliate-marketing-business-opportunities-while-making-a-difference" class="core-block" rel="noopener">Send Email</a><br class="core-block"/><strong class="core-block">Country:</strong></p>
<p> United Kingdom</p>
<p><br class="core-block"/><strong class="core-block">Website:</strong><a target="_blank" href="https://gooddyofficial.com/how-to" rel="nofollow noopener" class="core-block">https://gooddyofficial.com/how-to</a><br class="core-block"/></div>
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		<title>Affiliate Marketing Market Demand, Opportunities, Trends, Analysis and Forecast to 2031</title>
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		<dc:creator><![CDATA[cbomo]]></dc:creator>
		<pubDate>Mon, 08 May 2023 07:56:43 +0000</pubDate>
				<category><![CDATA[Affiliate Marketing Tips]]></category>
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					<description><![CDATA[[ad_1] The MarketWatch News Department was not involved in the creation of this content. May 05, 2023 (Alliance News via COMTEX) &#8212; Global affiliate marketing market was valued at 19,217.4 million in 2021 and the value is expected to surpass $36,902.1 million by 2030 at a CAGR of 7.7% during the forecast period, 2022-2030. Affiliate marketing is on the rise and expanding among business professionals. Businesses are increasingly seeing the value in affiliate marketing, as it provides&#8230;]]></description>
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<p>May 05, 2023 (Alliance News via COMTEX) &#8212;<br />
Global affiliate marketing market was <strong>valued at 19,217.4 million in 2021 </strong>and the value is expected to surpass<strong> $36,902.1 million by 2030 at a CAGR of 7.7%</strong> during the forecast period, 2022-2030.</p>
<p>Affiliate marketing is on the rise and expanding among business professionals. Businesses are increasingly seeing the value in affiliate marketing, as it provides both potential benefits and cost savings. As per our findings affiliates generate $27 for every dollar they spend on advertising and marketing, which is more than double the industry average.</p>
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<p>There are a number of factors contributing to this trend. Affiliate marketing is becoming more accessible and affordable, making it an attractive option for small businesses with limited resources. Additionally, the growth of technology has made it easier for affiliates to participate in affiliate marketing campaigns. Websites such as Google AdWords and Facebook Advertising allow affiliates to place ads on their own websites without having any prior experience or knowledge about digital marketing.</p>
<p>The increasing popularity of affiliate marketing is likely to continue into the future, especially as businesses increasingly see the value in earning revenue through referrals instead of traditional advertising methods. Affiliate marketing offers a cost-effective way for businesses of all sizes to reach new consumers and generate additional revenue.</p>
<p><strong>Market Dynamics of Global Affiliate Marketing Market</strong></p>
<p><strong>Drivers</strong></p>
<p>? The continued growth of the internet and associated technologies has made it easier for consumers to find and identify products and services they want. This has led to an increase in the number of people who are willing to try new products and services, and to spend their money on them. According to our findings, almost three quarters (73%) of adults in the US use the internet at least once a day. This means that a vast majority of people are exposed to affiliate marketing opportunities. In addition, nearly half (49%) of all digital content is consumed via mobile devices, which further increases the exposure to affiliate marketing opportunities.</p>
<p>? Affiliate marketing has become increasingly popular because it is a cost-effective way for businesses of all sizes to reach new customers. Compared with other advertising methods, such as television or print ads, affiliate marketing is relatively inexpensive. And unlike paid advertising, which typically requires a one-time investment by the business, affiliate marketing can generate ongoing revenues over time.</p>
<p><strong>Restraints</strong></p>
<p>? Lack of trust in affiliate marketing<br />? Lack of awareness<br />? Lack of Transparency<br />? Inadequate compensation schemes<br />? Prohibitive requirements for joining affiliate programs<br />? Demands for constant Schillingn<br />? Variations in affiliate program offers</p>
<p><strong>To Get More Business Strategies For Request Sample Report:</strong><strong><a target="_blank" href="https://www.reportocean.us/sample-request/report_id/ARS338" class="icon none" rel="noopener">https://www.reportocean.us/sample-request/report_id/ARS338</a></strong></p>
<p><strong>Segment Overview</strong></p>
<p><strong>? By Product<br /></strong>o Cost Per Sale<br />o Cost Per Lead<br />o Cost Per Click<br />Affiliate marketing is all about generating revenue by selling products and services. Wherein, cost per click segment is dominating the global affiliate marketing market by holding more than 50% market share in 2021. Our study suggests that more than 90% of affiliate marketers attribute a portion of their affiliate earnings to CPPS. This is because affiliate marketers are typically paid a commission on the sales that they generate for the company they are affiliated with. The higher the CPS, the more commission a affiliate marketer earn.</p>
<p><strong>? By Application<br /></strong>o Physical Products<br />o Virtual Products<br />By Application, virtual products are likely to generate a huge revenue of 12,000 million by 2030. This is majorly attributed to growing penetration of OTT platforms, services, and internet-based products. In addition to this, increasing number of brands are offering higher return to the affiliate marketer in turn than tangible or physical products.</p>
<p><strong>? By Industry<br /></strong>o Transportation<br />o Hospitality<br />o Healthcare<br />o BFSI<br />? Banks<br />? NBFCs<br />? Investment/ Trading Firms<br />? Multi-Asset Brokers<br />? Others<br />o Entertainment and Media<br />o Retail and e-commerce<br />o Consumer Goods<br />o ITeS<br />o Payment and Ticketing<br />o Sales and Marketing<br />o Others<br />By Industry type, retail and e-commerce segment is estimated to grow at the fastest CAGR. On the other hand, sales and marketing segment would generate a revenue of over 3,500 million by 2026. The affiliate marketing market for retail has grown rapidly in recent years, as online retailers have recognized the benefits of using affiliates to drive traffic to their sites and increase sales. The affiliate marketing landscape for retail is fiercely competitive, with numerous affiliate networks and program partners offering a wide range of incentives to affiliates.</p>
<p><strong>? By Channel<br /></strong>o Direct Sale<br />o Distribution Channel<br />Direct sales channel holds 53.3%% share of the global affiliate marketing market.</p>
<p><strong>By Region<br /></strong>By region, the global affiliate marketing market is categorized into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America. Wherein, North America is holding the largest market share of over 40% in 2021 and the region contributed a revenue of $8,061.4 million in the same year. The study found that more than 23 million people in North America will be earning an income through affiliate marketing. A big part of this growth can be attributed to the booming video blog and review industry. In 2021, blog content generated an estimated 167 billion clicks, up from 150 billion the year before in the US and Canada.</p>
<p>On the other hand, Asia Pacific is projected to grow at the highest CAGR of 8% during the forecast period, 2022-2030.</p>
<p><strong>Competitive Landscape</strong></p>
<p>Some of the major players in the global affiliate marketing market are Admitad, Affiliatly, Alibaba, Amazon, AWIN, Bluehost, CJ Affiliate, Clickbank, Converting Team, CrakRevenue, eBay, Everflow.io, iDevAffiliate, LeadDyno, Leadpages, Omnistar Affiliate, and Post Affiliate Pro. As per our market analysis, top 5 players in the market are holding over 70% market share.</p>
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<p>The affiliate marketing industry has seen explosive growth in recent years, as companies have realized the lucrative opportunities that affiliate marketing can offer. As the largest retail market in the world, the affiliate marketing industry is a font of opportunity for many businesses. However, competition in this market is fierce, with many companies vying for a share of the affiliate marketing market.</p>
<p><strong>Global Affiliate Marketing Market Report Provides Insights on the Below Pointers:</strong></p>
<p>? Market Penetration: Provides comprehensive information on the market offered by the prominent players<br />? Market Development: The report offers detailed information about lucrative emerging markets and analyzes penetration across mature segments of the markets<br />? Market Diversification: Provides in-depth information about untapped geographies, recent developments, and investments<br />? Competitive Landscape Assessment: Mergers &amp; acquisitions, certifications, product launches in the global Affiliate marketing market have been provided in this research report. In addition, the report also emphasizes the SWOT analysis of the leading players.<br />? Product Development &amp; Innovation: The report provides intelligent insights on future technologies, R&amp;D activities, and breakthrough product developments<br />? The report also includes price margin analysis (labor, material, permit, tax), adoption analysis of green technologies, and adoption analysis of public vs private transport<br />? COVID-19 impact assessment on the market growth trend is also provided in the report</p>
<p><strong>Global Affiliate marketing market Report Answers Questions Such As:</strong></p>
<p>? What is the market size and forecast of the Global Affiliate marketing market?<br />? What are the inhibiting factors and impact of COVID-19 on the Global Affiliate marketing market during the assessment period?<br />? Which are the products/segments/applications/areas to invest in over the assessment period in the Global Affiliate marketing market?<br />? What is the competitive strategic window for opportunities in the Global Affiliate marketing market?<br />? What are the technology trends and regulatory frameworks in the Global Affiliate marketing market?<br />? What is the market share of the leading players in the Global Affiliate marketing market?<br />? What modes and strategic moves are considered favorable for entering the Global Affiliate marketing market?</p>
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		<title>6 opportunities to Connect, Learn and Grow with Mate Affiliates &#8211; Affiliate Marketing Agency, Media, Training &#038; Events</title>
		<link>https://cbomo.com/6-opportunities-to-connect-learn-and-grow-with-mate-affiliates/</link>
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		<dc:creator><![CDATA[]]></dc:creator>
		<pubDate>Tue, 14 Mar 2023 09:58:49 +0000</pubDate>
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					<description><![CDATA[[ad_1] Welcome to the wild world of iGaming events! From sunny beaches to bustling cities, the industry will be on the move this year, with conferences and summits attracting crowds from around the world. Do you think it is possible for Mate to miss a big conference in the industry? Not really. We are excited about all the opportunities to meet you again and again…and again. We won’t tell you all the reasons why you should come&#8230;]]></description>
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<p>Welcome to the wild world of iGaming events!</p>
<p>From sunny beaches to bustling cities, the industry will be on the move this year, with conferences and summits attracting crowds from around the world.</p>
<p>Do you think it is possible for Mate to miss a big conference in the industry? Not really. We are excited about all the opportunities to meet you again and again…and again.</p>
<p>We won’t tell you all the reasons why you should come and interact with us. Maybe you already know them all. Or maybe you are just curious, and you’ll come anyway.</p>
<p>But we’ll definitely let you know where you can discover more about all of Mate’s new brands, commissions, and promotions.</p>
<p>✅SIGMA Dubai</p>
<p>✅Prague Gaming &amp; TECH Summit</p>
<p>✅iGB Amsterdam</p>
<p>✅SBC Summit Barcelona</p>
<p>✅Affiliate Meet Markt</p>
<p>✅SIGMA Malta</p>
<p>That’s all. For the moment.</p>
<p>First on the list? Dubai. Let’s meet and you can be the first to find out about our next brand launch. See you there!</p>
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